Questions

Who here utilizes letter drops for professional services?

Was just wondering if you've found success with them. I'm not talking millions here, just if they... read more

Steve Osborne
Steve OsborneOwner at Smarthinking
Hi AnitaIt may fall into the "traditional" and in some eyes out-of-date box of tactics, but we've had considerable success with direct mail for professional services selling B2B.And depending on the service and the offer being made, even unaddressed mail-outs to all businesses within a postcode area has had an effect. Caveat here: the offer has to be compelling and the creative delivery outstanding.Here's a recent case study example on behalf of an accountancy client: The campaign comprised a highly targeted sales letter within a custom envelope.The firm's principal was repositioned as an SMSF Audit Specialist, and we ran a traditional direct mail campaign to his database of accountancy prospects.As a result of this single mail-out, the firm won over $30,000 of new business, and an ROI of almost 2000% was achieved.
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Questions

Anyone know any reliable app development platform like wordpress or website builder for web?

One of my small business friend is looking for mobile app for his business. read more

You can have a look at our platform No contracts No lockin Free hosting Start anytime stop anytime Pay by the month Responsive CMS website If you dont like the templates, you can BYO and we will fix it for a small price.
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Questions

How do I find potential clients interested in software development and management?

Can anyone suggest, how to reach the clients who are looking for software and mobile apps... read more

Steve Osborne
Steve OsborneOwner at Smarthinking
Figuratively, you find out where they live. Then use a combination of appropriate inbound and outbound tactics to reach them and convey your message.
Have you thought of partnering with a lead generation expert. We have worked with a number of companies in the software area helping them book face to face or telephone appointments with prospects. Perhaps something to consider?
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Questions

How to open my IT company

Asked by:
William Wei
William Wei PHP Developer at Subscribe-HR
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Before I could really weigh in on this topic I would need to know more information to really be able to help.For example:Why specific types of IT service will you be providing?Are you aimed at small business in general or focusing on an industry (health care, financial, retail, etc.)?How are you positioning yourself (trusted partner, security experts, general IT needs)?
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Application design and development

What to Do When Your Outsourced App Developer Screws Up

Any SME or entrepreneur wanting to create an app is likely to outsource that task to someone with...read more

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Application design and development

ASAP is the SMS-based on-demand service that will get you whatever you want. Will it succeed in Australia the way Magic did in the US?

You may have imagined having your own personal genie who grants you your wishes when prompted....read more

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Questions

What is the process for any startup to raise funds?

Asked by:
Jules Brooke
Jules BrookeFounder and Director at Handle Your Own PR
Whatever type of investor you are chasing (and I loved Jef's answer as it really explains the different options well) I would also suggest that you should try and get some publicity for the business first. It's free if you approach the media yourself (I have to admit that I teach PR to small businesses so I have a subjective perspective!) and the benefits are that it gives credibility to your business and the endorsement of a media outlet can be priceless. It establishes you as a 'real' business for potential investors and somehow implies solidity. If your business is a start up then it is probably offering some sort of innovation, or solving a problem, so use that to make it an interesting story for the metro newspapers to write about. Or go to radio producers and see if you can get an interview.It's a worthwhile exercise if you want to impress the investors!
Marvin minton
Marvin mintoniPhone App Developer at TheAppsmith
I am newbie here and very impressed to read this questions and the answer given by Jef is very informative for me. I like the points he mentioned in here and yes i definitely use this strategy for my business also. I hope it will help me in raising my funds too. game developers in india
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Questions

Do you have any tips on building a mobile app?

I am looking at venturing into the world of mobile apps just wondering if anyone has any ideas,... read more

Asked by:
Shoaib Khanzada
Shoaib KhanzadaDirector at Ingress Solutions
Hi Linda, Good to see your message, I have joined SavvySME today and I have 12 years programming experience and certified mobile application developer. I also run an offshore software development company and we do both web and mobile application development, with my local presence in Sydney, I can certainly help you to "transform your ideas into working solutions" and provide you very valuable suggestions on the product you are looking to develop in near future. Feel free, to reach me at shoaib@gmail.com for further discussion. Thanks, Shoaib  
Michael Reid CA
Michael Reid CADo All The Things! at Michael L Reid CA
Is it for your business ThoughtSpot PR or for another idea that you have?
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Questions

Do you have any tips for creating a mobile app for a business?

Anyone created/made a mobile app for their business would love tip/ideas thanks Linda  read more

Asked by:
Prosper Taruvinga
Prosper TaruvingaDigital Marketing Expert at Livelong Digital Pty Ltd
Linda, an app is another app one has to look at in their phone, and not use. I would optimise the site for mobile, heavily since 82%of browsing is now coming from a mobile browser.You are going to spend a lot of man hours trying to get people to download the "app", instead, make the website mobile friendly and keep dishing enough content to bring them to you.One thing that I have noticed is you may not be building a list from your massive group. That's a big loophole there. It could work to start engaging the group via email marketing and bringing them back to the site. That way you know you have a captivated Audience that you can speak to at any time.I am more than happy to walk you through what I mean here.
Andrew Osborne
Andrew OsborneDirector at Appliquette
Definitely make sure your website is optimised for mobile before thinking about an App.  There are pro's and con's for having an app, but often it is an exercise in having an app for the sake of it. The major thing is ensuring there is indeed a purpose for the app that is useful for the customer as more often than not the cost per customer is not worthwhile. On the flip side - An app can offer your customers a useful & purposeful experience far beyond a website.
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