Build credibility for your business or services with article writing

Leadership

Build credibility for your business or services with article writing

2014 has provided me with a great opportunity to develop my business and writing credibility through publishing expert knowledge on pivotal sites, such as Savvy SME.

Writing articles provides you with the following benefits:

  1. You can share knowledge that has high value which will attract a strong following of fans and/or clients;
  2. Your writing voice is unique to you.  Writing articles allows you to continue to develop your professional writer's voice and connect with your audience;
  3. You will build a positive reputation that people can and will source to help them achieve their dreams and goals in life;
  4. Your words will leave an impression on your readership.  They may not remember exactly what you have said, but they will remember how the information helped them and by extension, how they felt as a result;
  5. If you have a start up business, writing content-rich articles that do help your audience is one of the fastest ways to help them to convert from a reader into a client because they realise that they want and need more of what you have to offer;
  6. Your credibility as an Expert and Industry Leader will increase each time that you publish an article;
  7. After a time of consistent article writing and commenting on other articles that are in your field of expertise, you will see a tipping point that will have people hearing about you from their friends and gain word-of-mouth recommendations.

Writing articles for quality online business and creative sources has helped me to gain a following, build a strong professional reputation and get my freelance writing career off the ground.

I am sure that there are numerous positives that come to each person who puts in the effort to share quality content, teach and lead too. 


Selina Shapland

Founder, Administrator, Writer and Entrepreneur at Manage Your Boss

My name is Selina Shapland and I have a wealth of real-life experience working with and supporting high level executives, managers and colleagues as well as supervising administrative staff. I've worked in Industry, Private Enterprise, Government and the Education sector in various roles for over 20 years. I believe that the key to success lies within your own personal and professional continued education and reflection. I offer tips, hints, admin how-to, my own life philosophy and coaching.


Comments (1)
User
Wendy Huang

Wendy Huang, Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes

Point Number 7 is really happening with a lot of bloggers that I know of! It takes time to build and while your building it seems like nothing is happening but you'll suddenly realise the potential :) Thanks for this great article about writing articles Selina :D

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