One thing that your business mentor loves about coaching other people is the ability to help them find solutions to making it in the online world. Just the feeling that others actually need his help is enough satisfaction for him. He will go on to tell you that you get to the stage as coach where you get to truly understand how your skills, knowledge and gifts once imparted, can have a huge impact on others. It really makes all the hard work, hurdles and failures worth it at the end of the day.
List building is one of the fundamentals that is needed to ensure certain success online. What would be the key points to focus on with regards to list building? Follow along as your business coach explore a few possibilities:
Making Your Offer Irresistible
You need to re-position your offer if you are not getting opt-ins. Your offer needs to be something that your visitors want. For instance, a webinar full of testimonials that does not provide much value will not do you any good. You might have to look at providing a step by step system that can be implemented right away. This is what makes your offer irresistible. You could look at offering an eBook or Video course as well
Knowing Your Target Market
It is crucial to the survival of your online business to know who your target market is. What would motivate them, and what would they look for? What type of challenges are they desperately trying to solve, and what are they inspired by? In other words, what would keep them awake at night? You just have to look at some weight loss ads to know that they are not positioning themselves right. Some ads would focus on how great tasting the weight loss formula is. What they should be focusing on instead should be how great you are going to look in that gorgeous new night-dress once you shed some weight. It is essential to speak to your prospect in their language, and appeal to what is important to them.
Build a Solid Relationship Through Blogging
Content done right is always great, but you need to find a way to build a good connection with your audience. We are all bombarded with data, facts, and figures on a daily basis through newspapers, financial journals, etc. What really matters to people is stories, relationships, and being engaged with the latest news. Most people would welcome a fresh approach. Focusing on social media would help a great deal to help you understand the importance of building solid relationships. It is all about connecting with your target audience.
Your business mentor is always there if you need him. In fact, you are encouraged to reach out to others who will need your help and encouragement. You can start out on your road to online success by connecting with your business mentor and coach today!
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