Advertising Trending Articles

PPC... You put an ad online, internet users click it and they buy your product.  It's that simple, or is it? Clicks are a way to measure user interest and attention. It is used to generate high-quality customer traffic to websites which may ultimately drive an increase in sales.  While there are...

Nowadays publishing materials online is not a big deal, but how important is print advertising? Is it still an advertising strategy worth pursuing? Your advertising strategy depends on your business and your budget. While many people think online advertising is cheaper and more cost-effective,...

How effective are radio ads for small businesses? Is radio advertising right for all businesses? How much does it cost? If you do decide to run a radio ad, you might also like to consider other types of advertising to enhance the effectiveness of your campaign. In this guide, we cover the...

Once your audience knows about your business, they enter your sales funnel where you then continue to educate them on what you offer and the problems you can solve. So where does advertising fit in? Advertising allows you to tell people about your business and promote your products and services....

Advertising a construction or trade business isn't as easy as other industries such as retail with a wider social media reach and interest. If you want to advertise your construction or trades business, Google Ads and Google Business Listings are good starting points for leads, while Facebook Ads...

Lightbox ads have the potential to be pretty incredible. Used in the right way, Lightbox ads are an exceptionally cheap and effective way to build brand awareness and drive engagement. Lightbox ads allow you to present rich media content to your target audience allowing them to engage with your...

Newspaper advertising is a great way to attract customers for a specific niche and with specific traits. Print ads are relatively cheap, have a big coverage and, depending on your target audience, can deliver good results and return on investment. Similarly, glossy magazines tend to attract an...