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Search Engine Optimisation (SEO) Trending Articles

Local SEO: A 17-Part Checklist for Small Businesses
Search Engine Optimisation (SEO)

Local SEO: A 17-Part Checklist for Small Businesses

Local SEO is vital for any small business that serves a specific geographical location or has a physical store. With a good local SEO strategy, prospective customers can find your business easily and fast on local search engine results. Ensuring your site is mobile-friendly, developing quality content with carefully selected keywords and creating local business listings are just a few things to add to your local SEO strategy.  Check out this 17-part local SEO checklist for small businesses to...

119 views

A Quick Guide to SEO Audits
Search Engine Optimisation (SEO)

A Quick Guide to SEO Audits

If you want your website to gain visibility and rank high on major search engines, audits need to be a key component of your overall SEO strategy.  An SEO audit is a detailed check of your site to assess if there are issues that could be pulling your search rankings down. But how does an SEO audit...

217 views

SEO Best Practices for 2021
Search Engine Optimisation (SEO)

SEO Best Practices for 2021

Search engine optimisation (SEO) is an ever-evolving landscape that involves frequent algorithm updates. It can be difficult to keep up! SEO is one of the top drivers for website traffic and lead generation, and as we approach 2021 it's important to know what you need to be doing to generate...

268 views

10 Ways to Improve Search Engine Rankings
Search Engine Optimisation (SEO)

10 Ways to Improve Search Engine Rankings

529 views

Search Engine Optimisation (SEO)

How to Write SEO Friendly Blogs

Did you know that 90.63% of web pages get zero traffic from Google? (ahrefs) With such a staggering statistic, businesses are continually searching for ways to be part of the minority that get organic search traffic. Blogging is a popular way to get more website traffic and convert visitors to...

1.83K views

Search Engine Optimisation (SEO)

10 Techniques to Improve Your Website's SEO Ranking

Having an online presence is essential for all businesses today, but it's only one part of the puzzle. Whether you're a large enterprise or a sole trader, if you want your business to thrive, your website needs to be seen by your target audience.  Paid advertising might get your business out there...

115 views

4 SEO Tips for Ecommerce Sites
Search Engine Optimisation (SEO)

4 SEO Tips for Ecommerce Sites

Is content king in the world of SEO? More content is not necessarily better for increasing your e-commerce website’s ranking. Instead, optimise your existing content by picking the right keywords people are searching for. You should also focus on user experience, your site structure and capitalise on internal links to help boost rankings. Keep reading to find out four SEO tips for e-commerce sites that will make your existing content work harder for your store.  If you have spent any time...

944 views

What is E-A-T in SEO? (and 8 Ways to Do It Yourself)
Search Engine Optimisation (SEO)

What is E-A-T in SEO? (and 8 Ways to Do It Yourself)

As a business owner, SEO can seem too technical to do without the help of an SEO expert. However, there is one technique you can easily do yourself to help you get better search results. Expertise, authority and trustworthiness (otherwise known as E-A-T) are important factors which are used...

6.55K views

The Small Business Guide to SEO Costs & Hiring SEO Agencies
Search Engine Optimisation (SEO)

The Small Business Guide to SEO Costs & Hiring SEO Agencies

Search engine optimization (SEO) is the technique to attract online visitors to your website or content by appearing in the top results of a search engine results page.  As with any form of marketing, the sky’s the limit with SEO. It’s up to you to monitor your costs to ensure your investment is...

1.3K views

Search Engine Optimisation (SEO)

How to Write Great Content That Ranks on Google in 5 Steps

Writing content that Google loves starts with choosing a killer topic. Your content must appeal to your audience first and foremost before optimising for targeted keywords. You also need to optimise the metadata and leverage your content using your professional and social networks. Read on to...

735 views

8 Ways to Use SEO Outreach & Link Building to Grow Your Business
Search Engine Optimisation (SEO)

8 Ways to Use SEO Outreach & Link Building to Grow Your Business

Creating a strong backlink and SEO outreach strategy is the key to building a thriving online community for businesses in any industry. Backlinking helps build trust, increase organic traffic and website ranking. Tactics also include targeting quality sites and creating shareable content. Learn...

1.83K views

9 Things That Should be in Your SEO Audit Checklist
Search Engine Optimisation (SEO)

9 Things That Should be in Your SEO Audit Checklist

1.13K views

Search Engine Optimisation (SEO)

How to Research for Profitable And Low Competition Keywords

Running a company is constant work with a never ending to-do list such as getting in touch with suppliers, taking care of customers, liasing with the accountant, and so on. But you know that your site is vital, and increasing its audience is essential to expand your business.  If you don’t feel...

583 views

Search Engine Optimisation (SEO)

5 Great SEO Extensions & Tools to Supercharge Your On-Page SEO

On-page optimisation is a crucial area of SEO. Lucky for everyone doing SEO projects, there's a range of tools on offer to help us. Browser extensions from Buzz Sumo, SEO Quake and Mangools boost your on-page SEO and reveal your competitors’ data. Don’t forget your image alt tags, which give more...

761 views

How to Optimise Your Blog for SEO in 7 Steps
Search Engine Optimisation (SEO)

How to Optimise Your Blog for SEO in 7 Steps

SEO is one of the most important factors to consider when you start a business blog. Without SEO, then no matter how good your content is, your audience may simply not find it. I can't stress how important SEO content writing is, and the best thing to do for a business blog is to figure out how to optimise your content as soon as you start writing. Your blog will be much more successful if you start by including all necessary tools to fuel SEO  to build up your audience and your reach as...

2.09K views

4 Reasons Why Small Businesses Need SEO
Search Engine Optimisation (SEO)

4 Reasons Why Small Businesses Need SEO

In a world where practically everything is digital, you belong to the other end of the spectrum if you have not yet utilised SEO for your business. Yes, you probably have heard about it, but you never really understood the power it can bring to your business. To get rid of your doubts and to...

1.64K views

How Much Should You Spend on SEO Services?
Search Engine Optimisation (SEO)

How Much Should You Spend on SEO Services?

SEO services include keyword research, SEO audits, on-page optimisation, backlinking and SEO reporting. SEO projects typically require at least 6 months of commitment to get traction. How much does it cost to do SEO? The honest answer is, it really depends. Cheap SEO services are available, but...

1.39K views

3 Things To Check When Your Google Rankings Drop!
Search Engine Optimisation (SEO)

3 Things To Check When Your Google Rankings Drop!

1.24K views

Search Engine Optimisation (SEO)

Think Black Hat SEO Is A Smart Option? Think Again

Seriously, you DON’T want to go there By now, most marketers are aware that Black Hat SEO isn’t a good thing. And yet still, every year Google takes action against thousands – if not millions – of people following this dodgy practice. If you’ve caught yourself feeling tempted to join the dark...

1.38K views

Search Engine Optimisation (SEO)

Keeping Google happy with smart SEO

There’s a right way to do SEO, and a wrong way. When it comes to search engines, Google makes the rules – and they’re constantly evolving to ensure that they deliver the most relevant and credible content to their users. Search Engine Optimisation (SEO) is one component of smart website design...

1.62K views

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