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Having a product that appeals to a mass market may have its perks -- Steve Jobs certainly thought so. But having a niche audience can give you the business advantage to help your business succeed on smaller budgets. The market may be less crowded with fewer competitors, your marketing budget can...

When I first started my foray into the world of marketing and writing professionally, I was bombarded with requests for emails and newsletters. I never really thought about why this was happening. Everyone gets emails and deletes them, I thought. Oh, how wrong I was! I soon found out how important...

For any business, survival depends on continued positive cashflow. In difficult economic times the sooner the cash is in the door the better. Here are seven (7) tips for managing cashflow: 1. Build a Cash Flow plan. By doing so, you will know when your peak demands for cash will be thereby...

 Sounds interesting, doesn’t it? And it is interesting! They don’t teach this stuff in schools, if fact they don’t teach us this stuff nowhere unless you look for it. So, what is the untold truth? Untold truth is, in my opinion, the way to master your thought process. You see you thoughts lead to...

Did you know that 90.63% of web pages get zero traffic from Google? (ahrefs) With such a staggering statistic, businesses are continually searching for ways to be part of the minority that get organic search traffic. Blogging is a popular way to get more website traffic and convert visitors to...

Consumer Confidential: The Most Common Questions Consumers Ask As a consumer it can be hard to know precisely what your rights are when it seems that every shop has a different policy, especially when it comes to refunds. We’ve compiled a list of some of the most common questions consumers ask...

Find out why a advertising sales funnel is a fantastic addition to your business Learn exactly what's involved in a successful sales funnel Find out how you can implement a digital advertising sales funnel in your online business You may have heard of the term sales funnel and been a bit baffled...