Miscellaneous

Networking or Inspiring?

More than 9 months ago, I started on my own new career journey. While the nature and timing was... read more

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Phil Khor
Phil KhorFounder at SavvySME
What an inspiring article, Sam. It just goes to show how much others we are blessed with in our lives can really influence and encourage us into the right path. Thanks for sharing! :)
Sales and marketing

How to Generate Leads for your Business

The internet has been a great leveller for attracting new customers but it’s also saturated the... read more

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Christopher Sales
Christopher Sales Director at Finance Warehouse
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Search engine marketing

Is SEO fruitless if you don’t have an Adwords campaign running?

SEO by itself carries a lot of risk, a lack of easily monitored metrics and a general lack of... read more

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James NorquayOwner at Prosperity Media
It really depends on what type of adwords campaing you are dealing with if you deal with a very large adwords campaign and you need dynamic targeting on landing pages content these are not the types of pages you want indexed for SEO. Further to this most of the time with testing on niches you may have landing pages with little not no content also something not advisable for adwords. But that been said I have also worked with adwords campaigns where they use 10,000 landing pages which are SEO ready for the adwords targeting also. So it proved to have very high targeting and conversion friendly. That been said if its a small business then yes you can have cross over landing pages.
David PriceOwner at Price Advertising
Great advice here, Bridget - thanks for you comments!
Superannuation

The Sorry State of Australia's Superannuation Debate

When it comes to fiscal policy there is little that unites the income spectrum but here in... read more

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Startup

10 things NOT to do when first starting your business

Everything we read these days seems to be about what 'to do' to become a successful entrepreneur,... read more

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SavvySME Official Official Account at SavvySME
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Investor funding and capital

How to win the interest of investors when pitching

When pitching your idea to investors, ensure your concept is clear, compelling, and begins with a... read more

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Adrienne McLeanOwner at The Speakers Practice
Thanks Jef, yes anticipating the investors in the room and their interests will help. Great input!
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
This article is full of detailed information for entrepreneurs just starting out on their journey. Also, make sure that you adapt your pitch and presentation based on the investors in front of you as best you can. Different things motivate different (kinds and types of) investors. Do your research on them ahead if at all possible. It will help you better connect with them based on their experience and expectations.
Copywriting, content writing and blogging

Taking the time to work on you and new opportunities

This morning I woke inspired to work on me and my own profile! Last night I realised I had fallen... read more

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Rosie Shilo
Rosie ShiloOwner at Virtually Yours
I've been doing a bit of this lately and it's no small feat! But very important. You sound so excited and that's inspiring!
Leadership

Why You Need to Develop the Right Business Skills NOW

Executives have a tough job and have several roles. To define your role as clearly as possible,... read more

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Cashflow management

Cash Or Crash – The Importance Of Managing Cash Flow

One of the keys to being successful in any business is the ability to properly manage the cash... read more

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Tim Greig
Tim GreigOwner at Green Galah Pty Ltd
You know Cash is King and many other cliches have been around for ever and for good reason. Cash Flow is critical especially when a business is growing, getting more customers, paying out more in variable expenses- while waiting for accounts to be paid. Unless you're Amazon! The thing is, Cash Flow and Profit ( I believe) should always be mentioned in the same breath. Handling cash flow well as mentioned above will only get you so far unless you are making a profit as well. Or you have an endless supply of Venture Capitalist Angels backing you up. That helps also!
Startup

3 Startup Hubs in Melbourne: Coworking Spaces and the Community of Entrepreneurs

I went to Melbourne yesterday and got the opportunity to explore the startup scene there before we... read more

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Wendy Huang
Wendy Huang Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes
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Kevin Mallen
Kevin MallenOwner at Virtual Coworker
Inspire9 is quite awesome. For anyone stopping through Melbourne for the day, Inspire9 is free to the public for a day pass. They also have a ping pong table, pool table and love sacs!!!
Advertising

Why It's Time to Trivialise Your Brand

Have you ever read a random trivial fact about a brand and thought that it was odd, but still had... read more

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Hamish Anderson
Hamish Anderson Founder and Director at Mesh Consulting
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Taxation

Your 2013 Small Business tax may be reduced by extra depreciation deductions

Whilst there have been a number of changes to the tax system affecting small business in the 2013... read more

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Samson Patrick
Samson Patrick Principal at The Diligent Group - Small Business Specialists in Accounting, Taxation, Planning, Legal & Marketing
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Employment law

IMPORTANT WORKPLACE LAW PRECEDENT & MORE

IMPLIED TERM OF MUTUAL TRUST AND CONFIDENCE The recent Federal Court decision of Commonwealth Bank... read more

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Investor funding and capital

Australia ranks third in global investments and acquisitions

According to the latest report by Internet Deal Book, Australia (117) had the third largest number...read more

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IT support and consulting

What is a managed service provider and how do they do IT support remotely?

I get asked many questions regarding IT and one of them is what is Managed Services and how do you... read more

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Shaun Goethals
Absolutely Wendy they need to be responsive. The tools that a managed service provider uses should allow for issues to be resolved and at minimum the small issues resolved before the customer has to alert the MSP i.e. running out of toner on the office printer frustrating to the customer but easy to monitor and alert the customer too. Beyond the managed service tools there should be access to a client portal for interaction between customer and MSP on logged tickets and a self-help knowledge base for the simple things that might just be needed to jog the memory of the customer when they are trying to add a network printer or set default home page etc….
Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
These are certainly cheaper than hiring someone dedicated to looking after your computers, as long as the provider is responsive :D Thanks for the article Shaun!
Cloud computing

Thinking Cloud? Prepare by Answering 5 Simple Questions

Growing and mid-sized businesses across industries are increasingly tuning into cloud... read more

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Bennett Oprysa
Bennett Oprysa CEO at BitCloud
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Phil Joel
Phil JoelDirector at SavvySME
Thank you for sharing this Bennett. I would also add Security and Integration as other key considerations - that is how your various business applications can integrate with each other once some or all of them are in the cloud.
John Belchamber
John BelchamberOwner & Senior Consultant at Invoke Results
Great tips, thank you Bennet.
Managing employees

There are only four types of people in the world

Have you ever wondered why there are some customers or staff members that are just hard work? Have... read more

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Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Yes I am eagerly awaiting this series too :)!
Micha Wotton
Micha WottonHead of Development at SavvySME
Looking forward to this series Narelle!
Business partnership

Contract negotiation, the art of closing the deal and protecting your business.

    It’s exciting entering a new partnership or venture and most of us just want to get started... read more

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Online marketing

Online marketing - playing your cards right

If you play your cards right, online marketing can be very rewarding and exciting. At this point... read more

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Sales and marketing

Australia should learn from my client

                                                   It is my third week as Business Development... read more

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Nathan Moore
Nathan Moore Business Development Drone at Marketing Bee
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Neil Steggall
Neil SteggallPartner at Wardour Capital Partners
A good article. I would like to hear more, thanks.
Great informative article, thanks.
Cashflow management

Increase your cashflow by automating 3 simple daily tasks

Daily administrative tasks like creating and sending out invoices, and chasing customers that... read more

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Andrew Oldham
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I love your tips Andrew... simple and doable ... I always tell my clients to make their collection system as automatic as possible and communicate in the reminder emails that it is an automatic system... and once you get caught in the system as a debtor... there is no way out... you will pay and if you don't pay soon, it will cost you more money so you might as well pay up now... nothing person... hey sorry, but it is the machine... once the machine grinds into gear there is no escaping it
Samson Patrick
Samson PatrickPrincipal at The Diligent Group - Small Business Specialists in Accounting, Taxation, Planning, Legal & Marketing
Concise & very useful pointers - well done Andrew! Totally reaffirms my favorite of all times - Cash is King!
Home based business

What insurance does a home business need?

So you’ve decided to start a business from home, fantastic! You get to work in your dressing... read more

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Wayne Davis
Wayne DavisDirector at Quick Off The Mark
Great article Kate. With technology reshaping how small businesses operate there is a real shift to the home office structure. This article is really helpful to all those working in that environment.
Kate FairleyOwner at Get Informed
Well the standard Business Pack is a checklist in itself, unlike Home Insurance where everything's included, you can select which risks you'd like to insure against for your business' specific needs. Get Informed Checklists are actually in the pipeline so will keep you updated, but in the meantime I'll share some other blog posts you might find interesting... thanks for the feedback!
Business planning

How to create a S.M.A.R.T Business Plan

It's a general rule among entrepreneurs that before a business gets built from the ground up,... read more

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Kerry Blake
Thank you for your kind words Roland. Your comment (short article) is great addition to my article.
Lovely article Kerry... Love the focus on learning from your competition... have a look what they do and then make it better. Business planning is a big soapbox of mine. Most business owners know they should have one but few of them do and the ones that do have one haven't looked at it in the last couple of years and the plan is gathering dust at the bottom of a pile of books. The problem is that people don't get clear about the purpose of the business plan that they create. There is a world of difference between a business plan that is written to impress a bank manager when applying for an overdraft and a plan that is aimed at engaging your people and the main tool that is used to guide the development of the business. The first one is what I call an external plan and the second one is what I refer to as an internal business plan. And the 6 criteria for an effective internal business plan are these: - It's got to be Live and kept alive...constantly - Make sure it's written for the right people - And easily accessible for those people - Including the Short, medium, long-term Goals of the business (SMART goals) - Referencing the Purpose and Mission of the business - And short (ideally no more than one page) As it happens I've written in more detail about effective business planning, on this site as well as on my blog... and I have a couple of recorded webinars available about Business plans that work (for free)... if anyone is interested drop me a line or let me know here and I'll share a link to one of them. Cheers Roland Hanekroot
Sales and marketing

Design, spelling, punctuation whatt really matters when it comes to marketing?

You hear it all the time, You must get on top of this in your business (insert whatever the... read more

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Adam Bean
Adam BeanOwner at Jark Projects
Hey Wendy You make a very important point, it is all about your market and what is important to them. The obvious does all to often get overlooked. Thanks for the feedback as well, it is always greatly appreciated.
Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Adam, what a great read!! I love how you get to the point (you aren't just saying that) I also enjoyed the examples. Those examples seem glaring obvious but I'm sure we can all recall a situation where a business has violated something really obvious that their target market is concerned about. Can't wait to read more of your pearls of wisdom :D
Managing employees

Increase employee engagement - give the gift of a personal goal

Increase Employee Engagement - Give The Gift Of A Personal Goal: increase engagement and... read more

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John Belchamber
John Belchamber Owner & Senior Consultant at Invoke Results
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John Belchamber
John BelchamberOwner & Senior Consultant at Invoke Results
Thanks Wendy. I have a feeling that you are fairly adept at achieving the goals you set for yourself ;)
Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
A great article John, loved to hear these stories of success!! It's so true that constantly not meeting goals really serve to handicap even the most brightest and capable people. No matter how great you are at your job you can't escape how real these effects are, so it's always important to take tips like yours seriously. Can't wait to see your next article and learn more!
Customer acquisition and retention

“Sorry?” where does it belong in business?

During the past few weeks the word “sorry” has been said to me on a few occasions, from... read more

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Thanks for your comments John and Wendy.
Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Hi Warren, I also do feel sometimes sorry feels like an empty reply to tick off the box of "politeness" vs. actually being sorry. I also never really thought much about it. Thanks for promoting more integrity in the business world :D!
Leadership

Do you know yourself as a leader?

One of the downsides of leadership in an SME is the demand to be extremely competent in a wide... read more

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Phil Khor
Phil KhorFounder at SavvySME
Great post Louise. I find self awareness so critical at all levels yet often neglected. The fall out can be severe, esp for leaders when there is great disparity between how we view ourselves and how others view us. Knowing thyself is easier said than done. Being a sanguine, it took me years coming to grips with my shortcomings which wasn't apparent until I meticulously set aside time each day to self assess and process the information. I'm still doing this from time to time these days, and I don't always like what I find. No one's perfect I guess but if we're serious about growing our team and our business, it's the first and most crucial step to discovery to growth. Thanks for sharing.
Steven Freeman
Steven FreemanOwner at Evolved Sound
Taking mindfulness to the daily grind is ever so import. I agree it's essential you have time to sporadically think, energize and continue to strategize from different angles. Being stuck in micro-tasks for too long is the surefire way to fast burnout!
Accounting

Online accounting 101: the components and benefits of cloud accounting

Low productivity, disorganised workflow, redundant records, and reconciliation errors—these are... read more

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George Harris
George Harris SEO at Shoebooks Pty Ltd
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Steven Freeman
Steven FreemanOwner at Evolved Sound
Great article. For most businesses, the benefits of embracing cloud accounting far outweigh the traditional localised options.
Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Thanks for this article George!
Growth

5 ways to fall in love with your business again

It's Valentines day, a day where you spend your time with loved ones and partners and spoil them... read more

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Wendy Huang
Wendy Huang Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes
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Selina Shapland
Selina ShaplandOwner at Selina Shapland
Wendy, this is a great article and so relevant every day not just on Valentines day. I related to what you were saying and I think a lot of people can become disillusioned even in their daily work when working for another organisation as well as your own business. I've been there and I think your ideas are fantastic for revitalising your mindset into an action orientated forward thinking set of goals that can and will make a tremendous difference to your business and your personal outlook on life. Kudos to you. Awesome article!
Cloud computing

Cloud as a disruptive technology: put your buck in the right place

Every now and then we see a technology that sweeps the market off its feet while rendering the... read more

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Yes It does allow for printing Ling Lee.
Neil Steggall
Neil SteggallPartner at Wardour Capital Partners
a great article Thivaharan!
Growth

18 Things to Do Right Now to Be a Happier Small-Business Owner

Running a company has its ups and downs, so rely on a robust set of strategies to keep an even...read more

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Phil Khor
Phil KhorFounder at SavvySME
Great article. Tip #13 and #14 are my favourites; do what you do best and outsource the rest. And why go it all alone when there are so many others in the same boat whom you can share the joys and challenges of growing your business together.
Growth

‘Youngpreneurs’: the mobile revolutionaries transforming small business

Generation Y has been called a lot of things. Self-interested, narcissistic slackers. Spirited,... read more

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Managing employees

How to monitor the performance of virtual staff

A virtual assistant (VA) can greatly improve your productivity and, at the same time, give you... read more

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Wendy Huang
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
These are great tips, wish I had these before I started my VA journey! Would have saved countless hours!
Sales and marketing

Your marketing sucks. No? wait…

Your marketing sucks. No? Wait… yes it does. I’ve seen it. In the twenty-five years I’ve been... read more

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Steve Osborne
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Steve Osborne
Steve OsborneOwner at Smarthinking
Wendy – yes there's a world of difference between "engagement" (oh how I have come to loathe the context) and an actual sale. Unless there is a clear path from engaged enquiry to qualified prospect to confirmed sale, we can easily keep "engaging" forever.  Rebecca – do you feel you're providing/revealing too much information in your initial consultation and that the prospect is leaving before you've had a chance to make the sale? If so, the first part is a positioning problem and the second part a sales process issue. You're welcome to contact me if you need to discuss further.
Rebecca Carroll-Bell
Steve, I tend to say "here's a problem the needs solving and how to solve it" not "and I can solve it with you".
Leadership

How to experience that 'new role' feeling without quitting

I’ve recently been overseas on an eight-day development and training course.  I love learning new... read more

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Phil Khor
Phil KhorFounder at SavvySME
Great article; I believe happiness comes from firstly understanding the 'why', so then my work and achievements becomes the journey of making that difference, and passion is what makes it all worthwhile. Thanks for sharing.
Online businesses

Mummy's monsters mum-entrepreneur starts up her own business while working part-time and looking after a family

One of the things that I love doing is connecting with women who are starting up their own... read more

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Phil Khor
Phil KhorFounder at SavvySME
WOw, what an inspiration, thanks for sharing :)
Ling Lee
Ling Lee at Digital Marketing and Personal Branding
Thank you for sharing this story! truly inspirational :D