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Copywriting, content writing and blogging

Top 3 Blog Design Tips

We all know that when it comes to blogging, content is king. That makes design the all-important... read more

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Phil KhorFounder at SavvySME
Great tips, Jason. I stumbled upon a Youtube video the other day about design is the real king. It struck a cord with me because I'm a pretty visual guy, and I'm easily biased about how I feel about the blog just by looking at its design. I'm sure I'm not alone in this regard. Thanks for sharing :)
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
I highly agree on the theme. You can waste a lot of time changing your mind after each design iteration if you don't have a clear theme in mind. Once you design on a color palette and design theme, things just seem to unfold much easier :)
Social media

Are Burger King's New Healthier Potatoes an Oxymoron?

About Social Media Today The world's best thinkers on energy & climate The...read more

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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
I love burger king!!! I can't wait to try these new fries :D
Business partnership

Russian roulette or texas shootout? why you don’t want to be on the wrong end of a shareholder agreement dispute

There are literally hundreds of thousands of business operating in Australia as partnerships or... read more

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Business coaching

Success steps - your business coach will show you how

There are a couple of things you need to keep in mind when wanting to start a small business. By... read more

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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Hi Anthony, would love some advice from you on how to get started on an e-book and how long it'll normally take to complete :)
Cashflow management

SME's starving for cash

SME’S: Starving for Cash Just how much cash does a start-up need? In my experience the simple... read more

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Neil Steggall Partner at Wardour Capital Partners
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Business planning

5 tips for successful business development

5 Tips for Successful Business Development 1. Business Development Is Not Increasing... read more

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Neil Steggall Partner at Wardour Capital Partners
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Search engine marketing

The importance of your landing page experience on adwords

‘Landing page experience’ refers to the functionality of your website page that your AdWords... read more

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Hi Phil, thank you so much! Glad you found it informative. Hey Martin, it is awesome to see my articles are helping you out on AdWords.
Martin John
Thanks Ash for detailed information about the importance of landing page on Adwords, I think your first point related to mobile is very important. Carry on friend.. I am learning basics about Adwords from your articles.
Insurance

How to purchase insurance for your business

Insurance is complicated. Honestly I don’t blame you for being confused... There’s no consistency... read more

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(Great article Kate, easy to read and not full of techinical jargon) Kate is right Wendy, most Insurance Brokers would be more than happy to offer you a review to check what you do have in place is adequate, and, if you do have the right cover they will tell you so, then review with you at renewal. The reason they dont 'push for a sale' is because a broker represents the client, not the insurance company, and that makes a big difference to the type of advice you receive. Could you imagine not asking for a free review of what you have, then something happens to your business that could have been easily covered that you overlooked but a broker wouldnt have?
Kate FairleyOwner at Get Informed
It certainly is, it's also never too late to have a broker review your current insurances to see if there are any gaps you're exposing yourself too, all at no charge because all you're really doing is getting a quote. Same as if you got a quote for a kitchen remodel, it's just a quote, no pressure, no obligation. Hopefully Phil won't have a problem with my saying that you can find a broker on Get Informed ;)
Running your business

Do you believe the harder you work the luckier you get? or is it a half-truth?

You've heard this quote before.  "THE HARDER YOU WORK, THE LUCKIER YOU GET." Do you believe... read more

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Business coaching

10 questions you must ask when responding to leads if you want to succeed

Guess what? Setting up your business and telling people you exist just ain’t gonna cut it. Sorry... read more

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Social media

Do you pay for your social media?

For those who have been working with Facebook in terms of their social media for a lengthy period... read more

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Michelle Tupy Blog and Epublishing Manager at Clever Streak
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Restaurant and cafe

Simple steps to enchant your customers

Great service is just plain good business, and the great news is that it doesn't have to cost the... read more

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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
We need more pleasant surprises :)!! Thanks for this article Narelle
Selina ShaplandOwner at Selina Shapland
This is a great article and I think that enchanting customers is a wonderful way to increase business and positive reputation in their minds. The tips you have provided are transferable to other business models as the fundamentals of good service are universal. Thank you.
Accounting

5 ways to save time and money with accounting software

One effective way businesses can save time and money is by finding the right accounting software... read more

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Andrew OldhamOwner at Shoebooks
Thanks Neil and totally agree. We come across all walks of life and everyone has the same pain.
Neil SteggallPartner at Wardour Capital Partners
Thanks for a great article. It has to be a no brainer for the SME market.
Running your business

What does it take to be a success in business?

So what does it take to be a successful business owner?... read more

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John Millar Managing Director at More Profit Less Time
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Thanks for all the positive emails and comments, I go into far more detail in my new Amazon Best Selling book "How To Turn Your Idea Into A Multi Million Dollar Business" http://www.amazon.com/Multi-Million-Dollar-Business-Entrepreneurs-Volume/dp/1497444330/ref=sr_1_1_bnp_1_pap?ie=UTF8&qid=1401249621&sr=8-1&keywords=how+to+turn+your+idea+into+a+multi+million+dollar+business
It's hard to pick only one. They're all excellent traits to being a successful business owner.
Online businesses

Secure your accounts: use two factor authentication and avoid ransom demands

"Device hacked by Oleg Pliss. For unlock device, you need send voucher code by 100 usd/eur... read more

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Charly Leetham CEO & Founder at Ask Charly Leetham
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Ling LeeDirector at Japanese Sword Auctions Australia
Wow thank you so much for the article, I found it extremely helpful. Thanks!!
Copywriting, content writing and blogging

Drunken Chickens and Drunk Chickens

​Disclaimer: no chickens were harmed while writing this article. I was eating lunch with my work... read more

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Ling Lee Director at Japanese Sword Auctions Australia
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Flikfla Zak at FIRST.
Nice story about the drunken chickens. Yeah, proofreading once more before sending the submit button makes sense. Thanks for the reminder!
Steve OsborneOwner at Smarthinking
In that case, I think you meant to say – a lot of sales copy – which is simply another term for copywriting.
Branding

The 6 pack abs you need to succeed in your business and career

Everything is about branding today. Whether you are in the corporate world, whether you are an... read more

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Yee Trinh Co-founder at SavvySME
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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
I'm excited to start working on my six pack :D! Great points Yee!! I also look at these sites as well when establishing credibility which is incredibly important when you don't have an established brand yet!
Leadership

How to become a great negotiator

Most of our successful leaders and entrepreneurs are great negotiators. The skill of negotiation... read more

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Neil Steggall Partner at Wardour Capital Partners
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Steven AbrahamOwner at Evolved Sound
Great article Neil. Listening more and responding to the other parties needs is the name of the game, rather than blabbing too much unnecessarily.
Thanks Neil. I can see that I will need a lot of practice in my negotiation skills.
Business planning

How to get your business organised

Successful people and business have a clear vision and a road map which guides their actions each... read more

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Ling LeeDirector at Japanese Sword Auctions Australia
The SMART goal principle is just one of many I always tell myself to implement. Maybe it really is time to actually implement it to my routines! I usually just ricochet from one task to another with no actual goal in mind.
Leo EliadesOwner at INSPIRENOW PTY LTD
thank you Andrew, a great reminder for those very special and important things! Filing your day with what matters - YES s true, and it is very easy to get caught on this one Leo
Business coaching

What Is Network Marketing?

What is Network Marketing? When most of us hear the term Network Marketing, our heart beats faster... read more

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Richard Schembri Entrepreneur - Team Coach and Mentor in Network Marketing at Team Berrygood
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Richard SchembriEntrepreneur - Team Coach and Mentor in Network Marketing at Team Berrygood
Thanks Andrew. Exactly, and I have to stress that I was one who originally based my perception on others thoughts and comments. I am so thankful now that I had taken the time to look into it for myself.
Andrew OldhamOwner at Shoebooks
Great article Richard and totally agree with your thoughts. For most people it's just a lack of education (that's not an insult) or a perception from what they have heard from someone in their past. My advice for people is to become educated and do you due diligence as it can be the right path for those with a desire to change.
Application design and development

Making the most out of MYOB

Technology has opened new avenues for those who want to take the risk and get the reward. Now, it... read more

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Rob Herr Marketing at Accede Holdings Pty Ltd
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Leadership

Foundations of Motivation #1: Why Your Carrots And Sticks Aren't Working

The idiom of “carrots and sticks” has been around for more than 50 years and is widely used in many... read more

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Managing employees

Avoiding Performance Fatigue

We have probably all seen what I call performance fatigue -- where your team work their butt off... read more

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Online marketing

The Many Branches of Google Analytics: Treemaps

Measuring performance of any online marketing strategy can be difficult at the best of times.... read more

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Ling LeeDirector at Japanese Sword Auctions Australia
Great article David, thanks for the update on Treemaps!
Business coaching

Small Business Marketing Strategy: PLUG THE BUCKET!

If you think that marketing activity should be solely focused on gaining new customers, you need to... read more

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Lisa Ormenyessy Business Coach and Marketing Specialist at Straight Talk Group
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Online marketing

Validate your crazy business ideas for under $100

Am I crazy or creative? Everyone has thought of a great idea for a product/service, and you're... read more

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Wendy Huang Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes
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Employment law

Preparing for 2013

Australia’s economic conditions are predicted by some to take a downward turn in 2013, meaning... read more

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Ben Thompson CEO at Employment Innovations (EI)
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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Thanks for these helpful tips Ben, I am guilty of shopping from the US way too much. It's a vicious cycle because it doesn't make it easier for retailers here to make a profit.
Running your business

Don't treat them mean, just keep them keen

One of the advice someone gave me many years ago is to always shop around at renewal times. He... read more

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Phil Joel Director at SavvySME
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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
What a catchy motto :)
Buying and selling businesses

How to Avoid Being “Pushy” in Sales

Open more conversations with respect The other day one of the General Managers of a company I’ve... read more

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Jef LippiattCo-founder at Startup Chucktown
I totally agree with the respect angle (especially as a potential client as no previous relationship has been established). Also, I would bring up the mantra, "The User Is Not Like Me". This could be modified as, "A Client Is Not Me". You could also look through the lens of potential client. If you were a client, would this entice you to take action or would you be annoyed? From this self evaluation you can learn quite a lot.
Hitesh MohanlalDirector at WOW! Advisors & Business Accountants
Great article Jenny. Sometimes we write things without really realising the effects it has those we are trying to work with.
Accounting

Top 10 Tweeting Accountants in Australia

Tweeting accountants - what kind of image does that conjure up for you? Is it a bunch of suited... read more

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Wendy Huang Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes
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Christie LewisManager at Alan Lewis Accountants
I'm a little embarrassed now at just how little I do use my personal Twitter account (I typically post as the Business Profile). Still, I'm thrilled to make the list and inspired to do better. Thanks!
Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Yes I agree DJ! Much popular than I am *blush*
Social media

Where has our competitive advantage gone?

Why do I love working with small business?  My response will no doubtedly be because small... read more

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Wendy Huang Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes
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Market trend

Proven Low Cost Ideas For Small Business Marketing

Marketing a small business can become expensive, and the lack of funds can hinder a business from... read more

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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Interested to also know how much time you dedicate to networking every week?
Phil KhorFounder at SavvySME
Thanks for sharing Brenda, I like how your article covers both online and offline marketing tips. Networking in the local areas is particularly important for local businesses. It takes a can-do attitude and positive mindset, not necessarily a big budget, to want to get out there and spread the word. :)
Outsourcing

Why Outsourcing Overseas May Not Work For Your Business

Outsourcing has become very popular and affordable for businesses, whether small, medium or large... read more

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Thanks for your input Rosie. Totally agree. As discussed at AVAC last weekend, the "value add" a local virtual assistant can add to a client's business.
Rosie ShiloOwner at Virtually Yours
Great article Michelle - There are so many things we need to consider that people forget all about when they see that initial price. When considering virtual support from any country (your own or others) you do need to look at all the pros and cons of the service in it's entirety. I find most small businesses in particular could really benefit from a Virtual Assistant who can contribute ideas and resources to the business rather than just getting a job done, and to really get that happening, the Virtual Assistant needs to be located in your country (to understand the culture and business requirements) and to be running their own business. For them, the clients's success is a major objective and inspirator.
Copywriting, content writing and blogging

5 free essential apps for successful bloggers

  Your time is precious and you are often on the go – but you still need to keep updated with... read more

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Phil KhorFounder at SavvySME
Hey Frederique, I love your top 5 picks. I would maybe add 2 others that I found incredibly useful on my iPhone. Evernote - which I use to jot down notes or inspirations when I've 'idle time'. It syncs with other devices too, which makes it handy. The other is Flipboard. I like the rich image style it uses to present feed from RSS sources, Linkedin and a host of other reputable sources which I am allowed to configure. With its simple to use and rich interface, it super easy to get addicted to it. :)
Business coaching

Business Coaching: Systems Systems Systems

Apparently the definition of a system is "an organized and coordinated method; a procedure." Well I... read more

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Leadership

You rock sister! Celebrating International Women's Day

Happy International Women’s Day! For 102 years we have reserved March the 8th as a day to... read more

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Prue Laurence Director at Psylutions
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Yes, we have come a long way Prue. Certainly something to celebrate.... and even though we are still lagging behind in the equal pay stakes more and more entrepreneurial women are taking this into their own hands. Women supporting women is so empowering!
Great article. Another current female leader is Gail Kelly CEO of Westpac. Go Girl Power!