Accounting

How to DIY with Cloud Accounting Systems

Every business, regardless of their state of progress and size should keep accounting... read more

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Human resources

Startup Owners, Here are 7 HR Mistakes You Need to Stop Making

Every entrepreneur faces the challenge of growing their business from scratch without proper... read more

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Copywriting, content writing and blogging

Why Content Marketing is the Most Successful Marketing Tool

Many businesses, regardless of their sizes, underestimate the power of content marketing to promote... read more

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John EustaceOwner at Bells and Whistles Marketing
Definitely, this reads like something penned at least 5 to 8 years ago, back in the infographic's hay-day, even though the accredited sources are only two or three years old. There are many influences (both old and new), that have seen the demise of infographics over the years. They remain one effective way of depicting statistical information, when the statistics are informative or better still enlightening. This example unfortunately serves neither purpose.
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Savvy move talking about infographics and then using one within the post. I definitely see video starting to out weigh and perform infographics (at least that is my own experience). Also I've been ramping up audio and visual audio (which isn't quite a video in the traditional sense).
Outsourcing

Ultimate Benefits of Using Remote Working

Remote working is gaining more and more popularity among all types of businesses. Hiring... read more

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Copywriting, content writing and blogging

How to Make Your Writing Effective

Writing is a form of art in its own way. It should be purposeful and created with passion. What is... read more

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Sales and marketing

10 Greatest Marketing Strategies For Your Small Business

When running a small business, it is crucial to come up with a marketing plan that will make you... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
I would also add not to try too much at once. Focus on 2 or 3 areas. Then patiently track results. If you keep changing things without tracking you won't be sure what is working and what isn't working. Give yourself some structure (it isn't always easy - believe me) but it is worth it.
Website

9 Tips on How to Create an Online Store Without Spending a Fortune

Product? Check. Strategy? Check. Online store? Well… Thanks to the technological advancements, you... read more

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Erin Morris
Erin Morris Director at Nice Marketing
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Jackson 120
PGA Championship live stream: first round leaderboard, tee times, how to watch https://www.pgachampionshiplive.com/
Christopher 12
PGA Championship live stream: first round leaderboard, tee times, how to watch https://www.pgachampionshiplive.com
Business planning

9 Bookkeeping Habits That Will Improve Your Bottom Line

Having a great business idea in mind and the motivation to start it is not enough to succeed in the... read more

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Leigh Cummings
Leigh Cummings Director at Account Aspects
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Leigh Cummings
Leigh CummingsDirector at Account Aspects
Hi Jeff I am glad you got some food for thought out of the article, now just to put it into action. Often there are frustrations that stop us from getting started which I have explored in this article. http://www.accountaspects.com.au/blog-5-bookkeeping-frustrations-solved/
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Thank you for this well thought article. I need to pay more attention to my own.
Sales and marketing

How to Prevent The #1 Facebook Advertising Mistake Made By Businesses

You have an amazing product ready to go and want to advertise it on Facebook to get a lot of... read more

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Jody Milward
Jody Milward CEO & Chief Facebook Ad Strategist at Social Charlie - Facebook Advertising Agency
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Jackson 120
PGA Championship live stream: first round leaderboard, tee times, how to watch https://www.pgachampionshiplive.com/
Adrian Philip Miciano
Adrian Philip MicianoSME Community Executive at SavvySME
As a Social Media Manager I've seen a lot of clients commit these mistakes and lose money in the process. Great thing they didn't give up on FB ads once they understood what the problem was.
Outsourcing

Pros and Cons of Hiring In-House Versus Outsourcing To An Agency

You did the technical part of establishing a company - you founded it. But what should you do now... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
One suggestion I would add is if outsourcing to an agency, don't just look for the "best" agency. Look for the agency that "best specializes in your niche". An award winning agency that does sport equipment may not be the best fit for a regional jewelry designer.
Raz ChorevOwner at Orange sky
Great post, Jennifer! I had a slightly different take on the subject, in a post I've published on Firebrand Talent blog - http://blog.firebrandtalent.com/2016/03/should-brands-insource-or-outsource-to-agencies/
Social media

How to Make the Most Out of Social Media Trending Topics

Social media is crucial for today’s savvy businesses to communicate their message to their... read more

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Adrian Philip Miciano
Adrian Philip MicianoSME Community Executive at SavvySME
Always do a bit of research before jumping on a trending topic. There have been a couple of social media faux pas that was a result of simply poor research.
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Really important coverage on this topic Rony. I must reiterate the importance of hesitating before jumping on a trending hashtag (#). Even if the trend seems related to your business, it is best to look at the list of posts using it. If possible try to find the original post that sparked the trend. Many times I've looked at trending topics I've passed, simply because it had a negative context. As you mentioned, the internet moves quickly. The potential blow back will be swift and unforgiving if you fall on the wrong side. And NEVER delete a post. Sincerely apologize to the community and to specific individuals (if necessary). When you remove a post it signals that you took it down for a negative reason. Plus, one or more people likely already took a screen shot of the original post. #KeepTrending
Taxation

How to Tackle the Tax Man In The Small Business Playground

Keeping up-to-date with tax payments is not only a challenge for struggling cash strapped... read more

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Christopher 12
PGA Championship live stream: first round leaderboard, tee times, how to watch https://www.pgachampionshiplive.com
Growing and scaling

How to work fewer hours, do more and enjoy life

Human beings love the hype of working non-stop and striving for the easier life thinking they will... read more

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Hitesh Mohanlal
Hitesh Mohanlal Director at WOW! Advisors & Business Accountants
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Hitesh Mohanlal
Hitesh MohanlalDirector at WOW! Advisors & Business Accountants
Hi Jeff. Cannot agree more. When working with clients we always get the best when we are actually away from the business without work disruption.
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
I think disconnecting (from technology) and taking some time for yourself are wildly important. By taking a break to walk around in nature, relax at the beach or even just read a book that has nothing to do with your business (fiction is a great escape). You will be surprised that business ideas and breakthroughs happen while you are not focused on business at all. The brain needs down time to process more complex thoughts and problems in the background. Staring at the problem longer may not get you anywhere except more frustrated.
Growing and scaling

9 Tips on How to Grow a Small Business Smart

After you have started your own business, there is a major question that needs to be answered: “How... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Chalk full of insights. I think that hiring but also the firing of the right people is important. I believe it is more important to fire disruptive, problematic employees than hiring the right employees (obviously you want the best and brightest). I do believe that the multi-lingual issue is going to become more important to adapt with in the near future.
Human resources

[Infographic] How To Beat The Black Dog Of Business: Depression, Stress & Anxiety

A big thank you to Tracey Loubser for her initial article on this topic! Depression. Stress.... read more

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SavvySME Official Official Account at SavvySME
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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
This is definitely helpful. Thanks for posting it.
Training and development

How to Prevent Your Knowledge From Becoming Ignorance

Do you ever feel like you're "smart enough?" This is a dangerous place to be. There are several... read more

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Jef Lippiatt
Jef Lippiatt Owner at Startup Chucktown
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Sharon Latour
Sharon LatourOwner at Marketing Bee
I enjoyed this read Jef, thank you!
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Thanks for the feedback Hitesh.
Leadership

Why You Need to Develop the Right Business Skills NOW

Executives have a tough job and have several roles. To define your role as clearly as possible,... read more

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Business coaching

How to Get What You Want! And I Mean ‘Really Get’ It: Part 2

Are you not happy with your life? Do you constantly ask how you can get the life you actually want,... read more

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Hitesh Mohanlal
Hitesh Mohanlal Director at WOW! Advisors & Business Accountants
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George Grimekis CPA
George Grimekis CPAAccountant at Alpha Omega Accounting & Business Solutions
Thanks for the article! Great read.
Hitesh Mohanlal
Hitesh MohanlalDirector at WOW! Advisors & Business Accountants
Hi Jeff. Thank you for your comments. Hoping the article makes a difference to some. It takes a while to realise it is not money that makes a difference.
Business finance and loans

5 Ways to Fund Your New Small Business

Funding is difficult for almost all startups, so how can yours get some? There are several ways... read more

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James Burbank
Thanks for the kind words and welcome Jeff. I usually find that the vast majority of business options have been around in some form or another since seemingly forever.
Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Great article James and welcome to SavvySME. It is interesting that some of the options have been around for ages. You briefly hit on customers, but asking friends and family (that hopefully believe in you) can be beneficial as well. Also, there is the ever popular self bootstrapping your venture. This may not be as easy depending on what type of venture you are launching. However, you can generally make an initial prototype relatively inexpensively to show potential clients to start generating interest and traction.
Integrating online and offline

Internet Marketing vs. Traditional Marketing: How to Decide Which One to Use

Internet marketing offers a personalized and targeted type of marketing approach, allowing you to... read more

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Chris Pentago
Chris Pentago Marketing Consultant
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Managing risks

8 Genius Ways to Eliminate Business Travel Risk

Business travellers face several risks, and they go beyond just meeting clients and closing deals.... read more

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Emily Burgess
Emily Burgess Content Marketing Manager at CourseGuru
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Business coaching

What Do You Want From Your Life? And I Mean ‘Really’ Want?

It's time for a reality check. One that actually answers the questions, "What are we doing?" and... read more

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Hitesh Mohanlal
Hitesh Mohanlal Director at WOW! Advisors & Business Accountants
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Great article for this time and so true. And people don't make as much money as they make out they do! Age is no barrier - I realised I still have 23 productive years left and I want to create amazing assets and change lives in that time.
Copywriting, content writing and blogging

4 Steps That Will Finally Get Your Content Marketing Right

Most businesses do their content marketing wrong. But it doesn't have to be that way for you. Your... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Definitely some great advice. I will say one that wasn't mentioned (and that I'm still not great at myself) is reusing existing content. I know many people that reshare content from several months ago or refresh something from a year ago to make it more relevant. However, I still struggle to apply this knowledge. I feel that at times I get stuck thinking I should always be creating new material. The reason I think about this is the "new" customers you attract may not know or look for the helpful content you created before they knew about your business. Just something to think about.
Hardware and software

6 Foolproof Steps to Stop Wasting Money on Printing

Printing and printers can be a hassle, but it doesn't have to be with these tips. First, choose a... read more

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Information technology

5 Stunning Tech Trends That Will Forever Alter The Future Of Business

The business world is in constant flux thanks to the exponential advancement of technology. If... read more

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Sharon Latour
Sharon LatourOwner at Marketing Bee
Great points Peter, especially the relationship of Amazon and drones. I personally see videos and animation playing a larger part in business, both to communicate with their staff and to target customers.
Miscellaneous

How to make use of the empty room in your office

Make the empty room in your office useful by renting it out to other companies. Or, make the room... read more

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Emily Burgess
Emily Burgess Content Marketing Manager at CourseGuru
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Attracting talent and recruitment

How to Navigate the Hiring Evolution

Almost all businesses undergo the process of hiring and experience the cycle that comes with it.... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
This separation can be jarring for founders, "Working on the business instead of in the business".
James Burbank
Hi Melissa,I really enjoyed the article, especially the part about company veterans suddenly becoming overshadowed by people with more specialized skills and, well, better skills. This is something most business owners don't think about when their business starts to grow.
Online marketing

How to measure your digital marketing

Find out why digital marketing is so difficult to measure. Learn about attribution models that can... read more

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Copywriting, content writing and blogging

5 Benefits of Copywriting for Real Estate Professionals

Copywriting in the real estate industry is vital to your success, such as building your reputation... read more

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Megan Edwards
Megan Edwards Expert Content Marketer + Copywriter at mWords Communications
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Megan Edwards
Megan EdwardsExpert Content Marketer + Copywriter at mWords Communications
I agree James.Thanks for your feedback!
James Burbank
I really enjoyed the article Megan and I agree with pretty much everything you wrote. I just wanted to add that real estate writing can get a bit uniform and it would be a good idea to work with the copywriter on copy ideas that would really stand out.
Advertising

How to Set Up a Facebook Advertising Funnel Like a Pro

Find out how the "customer journey" works and how you can help facilitate their movement from one... read more

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Daniel Pinne
Daniel Pinne Organik Digital at Organik Digital
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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
I really appreciate this very educational series of articles.
Offline and direct marketing

4 Tips for Organising Big Launch Events with Small Price Tags

Your product launching event can be just as a grand as a corporation's by following these four... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
I would also add "Urgency" and "Limited Availability". Urgency helps give customers a reason to get involved immediately or at leat very quickly. Limited Availability builds on urgency by giving customers a reason to take action (fear of missing out aka FOMO). Also limited availability makes the event seem exclusive and desirable. If the event is open to everyone and there is no reason to purchase or get involved early people will typically wait until the last minute to act if they act at all.
Insurance

Business Insurance: How to pick the coverage your company needs

With little to no money as a startup, you may not think you need business insurance, but it's... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
This is definitely a topic that doesn't get as much coverage as it probably should within the business community (especially startups).
Branding

How to Build a Community by Personalizing the Client Experience

Technology is playing a key role in the success of personalization, helping businesses find out... read more

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Danni Lin
Danni Lin CEO at GREAT WINE, Inc.
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Accounting

Top 6 Must-Do Tasks to Review Your Business Performance Before EOFY

As the end of the financial year comes up, there are some tasks you must undertake. The first two:... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Very well written and helpful article. Thanks for sharing.
Investor funding and capital

How to win the interest of investors when pitching

When pitching your idea to investors, ensure your concept is clear, compelling, and begins with a... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
This article is full of detailed information for entrepreneurs just starting out on their journey. Also, make sure that you adapt your pitch and presentation based on the investors in front of you as best you can. Different things motivate different (kinds and types of) investors. Do your research on them ahead if at all possible. It will help you better connect with them based on their experience and expectations.
Sales and marketing

Do you pass the 3-second test? 6 Steps to Creating a Successful Marketing Offer

​   As a start-up, your marketing needs to be spot on to launch well. Start by building an... read more

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Jef Lippiatt
Jef LippiattOwner at Startup Chucktown
Very smartly written article. Your phrase "curse of knowledge" really stuck out to me. Thanks for sharing.