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Sales and marketing

5 ways to market your jewellery business

5 ways to market your jewellery business Whether  you create personalised one off pieces or you... read more

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Online businesses

How To Improve in Your eBusiness

You know your business is solid, you have a great product or service, you’ve nailed your website... read more

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Grace Lever at GraceLever.com
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Business advisory

Selling Your Business to Private Equity vs. Selling to a Strategic Buyer

Selling your business to private equity (PE) is very different to selling to a strategic... read more

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Attracting talent and recruitment

Writing an Effective Expression of Interest Letter

An expression of interest letter is a brief, introductory letter sent by a person interested in a... read more

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Damian Wolf Self at Self
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Advertising

Spend More to Make More

Account spend can be a funny thing. Often I’ll get asked how much we need to spend to get a result.... read more

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Jeff GordonPrincipal at Prestige SME Business Solutions
The biggest risk is to take no risk! I use financial modelling tools (what if scenarios) that enables businesses to plan for growth and making sure they have the plans, staff, funding, cash flow projections etc.
Online marketing

Google AdWords and Small Business Online Marketing

Over the last decade, small business online marketing has become a fundamental driver for the... read more

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Hey Martin, Glad you found the article useful!
Martin John
Thanks Ashleigh for this useful article....You define it very clearly......
Web design and development

The Importance of Optimising a Website for Multi-Device Viewing

Having a website is so important for all businesses to have an online presence in this digital age,... read more

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Cashflow management

How to Improve Cash Flow for Small Business

Cash flow is the life blood of every business. It is consistently one of the top challenges I have... read more

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Jeff GordonPrincipal at Prestige SME Business Solutions
MS Data Intelligence (Michael Silberthau) has created a brilliant customised XL spreadsheet model that will make sure you control your Cash Flow really well. The "What If" option is great. Check out www.msdataintel.com.au, use this great option and sleep better at night!
Jeff GordonPrincipal at Prestige SME Business Solutions
By converting to Xero software, as a Business Owner you can turn on your PC, Ipad or IPhone every day and the KPI Dashboard that is great and will be even better in June 2015 when it is upgraded and improved. You will see Cash Flow from every angle, money in and out every day, all bank balances, problem debtors, main creditors you owe etc. Cash Flow is KING. You must watch it every day!
Web design and development

5 Tips for Improving Web Design

A website, for many is a lifeline for business owners. And for some, it’s just a place holder to... read more

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Nina Meiers Web Strategist at XD
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I love what you said about writing authentically; it's something I always try to do by listening to what the business owners says to me on the phone. Often there is a real mismatch between what the web copy says and what the business owner thinks and how he or she operates.
Ecommerce strategy

eCommerce Tips & Tricks

More and more I’m seeing eCommerce businesses starting up and taking off. In my job as a digital... read more

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Jef LippiattOwner at Startup Chucktown
David, I think you've raised some really solid points. I think knowing customer preferences is definitely important. Payment choice (other options) is definitely something to keep in mind. I think another important point is to entice the customers that are buying into coming back. This could be a future discount or a referral bonus. The key is constantly reevaluating your offering and adjusting it to your customers.
Business coaching

Keeping Your Business: Reinvigorate Your Passion

With the change of seasons and the recent Super Moon overhead, are you as passionate about your... read more

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Michelle Pascoe at Michelle Pascoe
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Lina BarfootEditor at SavvySME
So nice to read this - can't forget how vital passion is no matter what your business (or job) happens to be! Great tips on how to get back on track if you feel you're losing that excitement for what you do, I especially like the idea of getting engaged with the community, it's all too easy to become too focused on yourself when you're trying to get inspired.
Jef LippiattOwner at Startup Chucktown
I really enjoyed this article. There are many great points to consider for further thought and action.
Business advisory

The Importance of the Title

Let's be clear - It's been a while since I've ranted and this is going to be a good one, but bear... read more

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Jef LippiattOwner at Startup Chucktown
I think there is an over emphasis on distraction. Titles are restricting. Do what you do and do it to your best ability. Don't let yourself get hung up on needing a fancy title. Don't allow your title to cause confusion for your customers. At the end of the day it usually comes down to one of two things. Wanting to seem important or being important. I know what value I can add and my customers will see that I am valuable to them. At the end of the day, my title doesn't matter, the value I've added does.
Running your business

My Story: From Professional Musician to Successful Business Owner

By Lisa Ormenyessy of Straight Talk Group   Before I tell you what I do, let me tell you why I... read more

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SavvySME Official Official Account at SavvySME
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Business structure

What is a Shareholders Agreement and How Does It Work?

A Shareholders Agreement is a legally binding contract entered into by the shareholders of a... read more

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Wendy HuangFull Time Blogger and YouTuber at A Custom Blog in 4 Minutes
Great article Kate :)
Cloud computing

What to Look for When Choosing Cloud Computing Services

Cloud this and cloud that. Private Cloud, Public Cloud, Virtual Servers so on and so forth – it is... read more

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Per Henriksen Director at Interim Finance Execs
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Accounting

Important Things to Consider When Switching from Sole Trader to Company

Your business has outgrown your sole trader structure Many small businesses start out as sole... read more

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good practical advice
Managing employees

Avoiding Performance Fatigue

We have probably all seen what I call performance fatigue -- where your team work their butt off... read more

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Running your business

My Story: Business - Always Learning, Always Growing

Family Business Lessons I've been around business in one form or another my whole life. When I... read more

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Arrnell GapusanCommunity Manager at SavvySME
It's worth reading... Very inspiring! thanks Claire
Jef LippiattOwner at Startup Chucktown
Very inspiring, keep it going.
Branding

Branding State of Mind

Regardless of whether it's the Stone Age or Digital Age, or what type of business you run --... read more

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Lindsey Sun Managing Director at Asia Aware
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Search engine marketing

SEO for SMBs On a Budget

​ Here are ways how SMB’s can use SEO even on a budget. Virtually every aspect of life has been... read more

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Paul LupsonOwner at InnovaReviews.com
You mention the value of friends and family vouching for your service, Alexander. Exactly right, even more convincing to a new potential customer is having previous and present customers say how great your business and for the new customer to see that, right there on your website at the moment they are about to buy or call you. Adding customer reviews is easy, use a service like innovareviews.com - it also puts the reviews into a Google recommended format that adds reviews stars to a company's entry in the search results, making the click-through even more likely.
Buying and selling businesses

Roll Ups as an M&A Technique to Rapidly Create Value in Your Business

When your company is looking for growth, a roll up might be the answer. A "roll up" or... read more

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Import and Export

It Pays to Shop Around in a Volatile International Freight Market

Did you know that 2015 has seen unprecedented volatility for international freight with some... read more

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Good article, getting SME's thinking beyond Australia has to good for economy
Phil KhorFounder at SavvySME
Thanks for this Ian. Would be great to have an overview of the market, who's in it and such. :)
Cloud computing

3 Reasons Why MYOB is Not a Cloud Accounting Firm....Yet

Allow me to tell you a story of the first and last time I explored MYOB’s “online” accounting... read more

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Macartan Gaughan Financial Controller at Glendale Care
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Macartan GaughanFinancial Controller at Glendale Care
MYOB's recent IPO has presumably given them a war chest of funds that they will hopefully use to improve their services, but I fear that their entitled attitude is too engrained in the company. It is up to MYOB to show that they care and that begins with customer service and experience. If they don't accountants and their firms will continue to leave their service in droves!
Michael PriorPrincipal at PB Advisory Group
Macartan, like you I just cant understand why MYOB just don't get it! As you have said both Xero and QuickBooks Online support leaves MYOB for dead. Earlier this year I went to the MYOB Roadshow and was flabbergasted that they were promoting an enhancement as leading edge when both Xero and QuickBooks had been doing the same for years and with better functionality.
Growing and scaling

It's Not About Service - It's About Honesty and Integrity

Oh dear. Unless you have been living under a rock lately, you will know that Volkswagen has been... read more

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Hitesh Mohanlal Director at WOW! Advisors & Business Accountants
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Lina BarfootEditor at SavvySME
This is a scary read! hate the thought that it's so easy to circumvent regulations... Interesting article.
Competition, consumer and trade practices

The Fare Game: What Uber Has Taught Us About Antiquated Business Systems

Uber is running hot in the media right now -- albeit for all the wrong reasons, and everyone has... read more

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Business advisory

From $1000 a Week to a $500K Season in Less Than 2 Years

Industry: Tourism Location: ACT Duration: December 2013 - Current (ongoing... read more

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Phil KhorFounder at SavvySME
Incredible work Andrew. Fantastic turnaround. Will be interesting to see what other cases you've worked on. Sounds like a fun and challenging job!
Legal

Recent Changes in Law for Small Businesses in the Home Building Industry

If you are in the home building industry, or building or renovating your home, be aware of the... read more

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Yee TrinhCo-founder at SavvySME
Thanks for the heads up Katherine! This will come in handy.
Leadership

Why Your Team Should Be Smarter Than You.

“Why are you leaving? Can’t you stay as our manager?” “My job here is done, it’s time for me to... read more

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Yee TrinhCo-founder at SavvySME
I agree. It's all about resourcefulness. The better able you are to put the best resources together, the more indispensable you are in my opinion.
Sales and marketing

Articles Strategy Summary: How to Write Articles that Get Your Phone Ringing

Articles, whether they appear in magazines, newspapers, content websites, blogs or e-newsletters... read more

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Jef LippiattOwner at Startup Chucktown
I've found this to be true as I've written with more frequency. I try to tweak and improve with every article and newsletter. I've come to enjoy the challenge of trying to create engaging content.
Legal

3 Things Every Social Media Policy Should Have

Does your business have a Facebook page? What about an Instagram account? It probably does, but... read more

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Jef LippiattOwner at Startup Chucktown
I agree that you don't want employees sharing confidential information out in the open via social media or traditional outlets. However, it is important to not over restrict employee use of social media. Many employees see this as heavy-handed management. Employees are also likely to see companies that overly restrict social media usage as out of touch. Many employees can use social media to positively leverage their own position as well as the company's. Clear communication and a culture of adaptation are vitally important.
Business coaching

Small Business Marketing Strategy: PLUG THE BUCKET!

If you think that marketing activity should be solely focused on gaining new customers, you need to... read more

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Onwards and upwards

How To Use A Business Mistake To Enhance Your Reputation

It was 9:25 am when I arrived at the office and I was faced with an entire team of panic-stricken... read more

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Jef LippiattOwner at Startup Chucktown
Great article. I think it is important to show vulnerability and humility. Owning a mistake and trying to make it right will always go a long way with customers.
Social media

Facebook Likes: How Important Are They to Your Business?

About Social Media Today The world's best thinkers on energy & climate The...read more

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Branding

THE Art of Brand Creation

  Digging deep into the creative process For those who just want to get it done and sorted so you... read more

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Sandy Archer at Sandy Archer Creative
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Jef LippiattOwner at Startup Chucktown
Sandy, I'd like a copy of it when it is ready.
Preetha Siri
Thank You Sandy and Jef. Waiting to read more on these as most of our members would find the inputs very helpful.
Business coaching

7 Steps to Managing a Work-Free Weekend

What are your weekends like? Are they filled with fluffy clouds, pool splashing friends and family... read more

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Yes, I find that by 8pm most nights I am done and dusted on anything intellectual, so I tend to keep most evenings free for unplanned activities. I figure if I work my butt off during the day when I have the energy and motivation to do it, I'll eventually achieve the goals! And spouse time - oh my goodness, so very important! I think the best part about working for myself is that I can chose how much or how little to get through each day and this helps especially since my other half works for himself as well. Without the flexibility we would probably struggle a lot more!
Jef LippiattOwner at Startup Chucktown
Because of my multiple venture approach, I also try to take one week night each week (not always the same night) and work on nothing work related or even work related to my side projects. I just watch some tv or movies, enjoy a good meal, maybe play video games for a short bit or do some reading. I also use it to give my spouse some undivided attention.
Leadership

Foundations of Motivation #2: The Mighty Power Of Language

I really dislike the word work. To me, the word has connotations attached to it such as drab,... read more

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