Evolved SoundMulgrave, VIC 3170

Evolved Sound

Marketing and communications

5A Hartnett Cl Monash, Mulgrave, VIC 3170

ABN 41 354 776 251
EST 2001

ABOUT

When you need to reduce telephone hang-ups, maximise communication opportunities in your store, and receive strategic marketing advice, Evolved Sound delivers results. We tailor radio stations for business, helping you build customer relationships, increase sales and sound fantastic. Evolve YOUR business with on hold messages and in store music. Specialties

services

Evolved IVR Service

Evolved IVR Service

Evolved Sound has extensive experience in creating IVR recordings for businesses of all sizes. IVR recordings are typically utlised for auto attendants, automated kiosks, point of sale, instructional movies, multimedia presentations and interactive exhibits just to name a few.

Evolved Voice Over Service

Evolved Voice Over Service

A Total Voice Over Service for all types of applications.

Evolved Radio - In Store Music

Evolved Radio - In Store Music

In store music solutions for businesses. In store radio advertising solutions.

Evolved Tailored On Hold.

Evolved Tailored On Hold.

Evolved Sound delivers industry leading telephone on hold message and music solutions that allow Australian businesses to best capitalise on valuable caller waiting time.

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QUESTIONS & ANSWERS

Steven Freeman answered a question

What is Bitcoin and how can I use it?

They are many similar digital currencies, however bitcoin seems to be the most well known of them all.It is a more an underground digital currency. With that said its transactions underpin a growing economy which can't be ignored either. As...

Steven Freeman answered a question

How do I choose the best web hosting company?

Ask your web designer or IT helpfer if you are using one. Google search can be risky as you'll be flooded and the top ranking ones may not correlate to the best solution for you.When you have narrowed down a couple options normally you can dig up...

Steven Freeman answered a question

Do you have your bookkeeping and accounting done by the same company?

One company responsible for both aspects is OK but not same person. Separate companies and different people for each could help keep everyone fully accountable :)

Steven Freeman answered a question

Does anyone have recommendations for businesses who do company valuation?

I have a very credible and indepependant contact who can assist with this. He prepares formal business valuations for any small to medium businesses. He works in association with lawyers in the divorce, commercial law, business law, areas where...

Steven Freeman answered a question

How do I come up with a business name?

Narrow it down with a mind map process. Focus on uniqueness, easy to spell, word associations / relevance to business etc.Then when you narrow down some options it is best to see if the related company / trading names / domains names are available...

Steven Freeman answered a question

Do you prefer to start with a small project or jump straight in with a freelancer?

Starting small as a test on skill, professionalism and attitude is the best first step. The whole probation (or prove your worth) thing applies to most new contractor experiences, as it would in the traditional word too.

Steven Freeman answered a question

Do I need a lawyer to start a business?

If you have never ran a business then YES. Best to get the foundation right (including legals) from the beginning as it can be very costly to untangle in future if setup wrong.

Steven Freeman answered a question

What sort of budget is required to have someone work on SEO optimisation?

Its can be ongoing spend from $100 to $5k+ per month. Spend is only one part of the equation. - What are they exactly doing for your spend?- Can you accurately measure the performance and success?- Is it in line with your sales & marketing...

Steven Freeman answered a question

Who uses debt Collection agencies? Who do you use and are they small business friendly?

Have used a few but only in extreme situations when we have exercised all efforts and the situation has blown out. By then they have a hard case, so it is difficult to know whether its them or the case which is making their service questionable.

Steven Freeman answered a question

In a rough patch, would you take on more debt to keep employees or let them go to save money?

Adding more debt is very dangerous for very small business if you can't guarantee you'll be able to turn things around. Renegotiating with staff on reduced hours or otherwise would be a safer bet to mitigate your business through the turbulence. You...

Steven Freeman answered a question

What is the single most important thing you've learned about your business so far this year?

Never underestimate the power of rapid change for good, bad and ugly. Don't have a most important one, but its good one for now that comes to mind :)

Steven Freeman answered a question

If you have done jobs for groups like Target and Tyco, do you have a right to list them on your website as past clients?

Depends on the specific agreement you have with them. Just because you served them doesn't give you the automatic right.It is generally OK to list them, however displaying their logo may be a breach, so it is best to seek their written permission...

Steven Freeman answered a question

Would you advertise in LinkedIn or is it purely sharing knowledge, relationship building, networking etc?

LinkedIn is getting to be a very noisy space. Can't say I have ever clicked on a paid ad within, so it may be worth finding some stats on conversion rates in your industry compared to others PPC advertising options.

Steven Freeman answered a question

Why would you hire a copywriter?

Most business owners aren't good writers as it's not their area and if it is they are time poor to focus on good copy - objectively and impartially as outlined.A good copywriter is invaluable for your print, sales communication material, blogs,...

Steven Freeman answered a question

Can anyone give me some good info about drop shipping? More specifically how they have found it?

It can work and it can fail like anything. You lose a lot of control compared to stocking and shipping goods directly yourself. Drop shipping adds another layer between you and your customer and the drop shipper is never going to care about your...

Steven Freeman answered a question

For tax purposes, should I be taking a copy of receipts in case the taxation department requests proof?

Generally you need to Tax compliance info for 5 years and needproof in form of electronic or printed copy of every payment you claim against.

Steven Freeman answered a question

If a parcel goes missing in the post who is responsible - the business or the customer?

Unless you are sending with a courier with service guarantee and tracking mechanism, the responsibility remains with the sender. Australia Post don't take responsibily for lost regular postage.

Steven Freeman answered a question

When looking for a web designer/developer, what qualifications should we ask to see?

As web design is a totally unregulated industry, generally qualifications are irrelevant to who you choose to use and not correlated to the level of service you could expect. It is more about their track record in achieving similar success for you...

Steven Freeman answered a question

Who do you have public liability insurance through and what do you pay?

The real test are from those that had to claim. Plenty are excellent up to the claim point, which is one of the most important parts of these policies.

Steven Freeman answered a question

Independent sales professional, is this an option?

Like anything it is trial and error to find the right one, and when you do it can be tough to retain them as well. The best sales professionals are already are in good work, so can be hard to come by at rate you can budget for. It is best to start...

Steven Freeman answered a question

What is a reasonable price for a bookkeeper for a coaching/consulting businees to do books and receipts in Xero.

Most Australian book keepers seem to charge between $40 - $70 per hour. Fixed packages also work well based on clear outcomes, such as checking figures at BAS time and preparing the BAS statement for lodging. For regular work based on a defined...

Steven Freeman answered a question

Is there any way to find out if someone has a business registered to them?

Some private investigators & lawyers can access deeper level non public records for a fee. The public ones are mainly a case of working backwards from the known legal business name, company or entity.

Steven Freeman answered a question

How many people look at their local newspapers for local events such as such as training?

Print is quite dead and risky for small business advertising. If you can get in with your council and list your event through that it may be OK. I don't regularly read the local paper, but have a glance occasionally when I'm having a mental break...

Steven Freeman answered a question

Which are your favourite apps that help you run your biz or life in general?

Fantastic app to write your grocery shopping list:https://www.ourgroceries.com/Does away with written lists quite neatly.

Steven Freeman answered a question

How long do you wait to make a follow up call?

In this busy world, at least 1-2 weeks would be preferably unless the prospect deemed their requirements and decision process to be urgent. Outside that most sit on proposals for ages, and can be pushed over the edge if you follow up too early and...

Steven Freeman answered a question

How do you sequence your invoice numbers?

Best to allow your invoicing or accounting software automate this for you. I have seen plenty do it the manual way, which is more fiddly prone to errors.

Steven Freeman answered a question

How can my online rental business allow vendors to take a security bond?

From past experience, freezing credit cards with the bond amount would be one way worth looking at. This should provide guaranteed access to the amount shall you need it, but as it is a hold only, you don't actually take the amount, so no refund...

Steven Freeman answered a question

How do you ask for payment from a client before the work's done?

If the spend will be higher - $500->$1000+ for example it is fair an reasonable to request a 30% or 50% deposit upfront upon order confirmation. With that said each client is different and some will never buy that and only pay after delivery...

Steven Freeman answered a question

Does anyone else have any marketing rules they have to constantly remind themselves of?

Communicating direct benefits rather than features or technical jargon is a powerful blanket rule for sales & marketing.

Steven Freeman answered a question

Can anyone help me with a good template for a 'Return and Refund Policy' for a website.

Each business is unique and your ways of doing business will vary from the next.A good starting point would be to refer to the ACCC website on this topic and work backwards from that:https://www.accc.gov.au/consumers/consumer-rights-...

Steven Freeman answered a question

How do you deal with business owners who are sensitive to criticism but you need to provide feedback about their work?

Many clients want to be the Hollywood actor, producer and director all wrapped into one. It's tough to find that happy balance. Sometimes you need to go along more with the clients ideas even if you don't fully agree to keep the peace.It's a...

Steven Freeman answered a question

My accountant advised me to pay $30k in super to save tax. Anyone this group doing this or considering or ever did?

I would be getting second opinions. Make investments and associated decisions purely based on their Tax benefits should be highly questioned and evaluated.Does your accountant walk the talk and have full runs on the board and associated legal...

Steven Freeman answered a question

I have a client that's laptop automatically upgraded to Windows 10, this has created a few problems

Are you sure it was automatic or client error? If automatic how do others safeguard from this from happening? Many things break and issues occur when upgrading operating systems, particularly if your business is dependent on older more specialised...

Steven Freeman answered a question

Can you elect to NOT hire someone based on what you find?

Can you elect to do that providing it's not discriminatory or doesn't contravene other laws.

Steven Freeman answered a question

What do businesses look for the most when hiring web marketers?

Those that:- Can successfully market themselves.- Have proven track recorded in successfully marketing similar businesses to yours.First and foremost they need to practice what they preach.

Steven Freeman answered a question

Microsoft is buying LinkedIn. Wonder what that will do to LinkedIn and whether it's a good or bad thing?

There's a lot of commentary of what may happen. LinkedIn could be at the top of its game now, and not much room left before it hits a surface level. The next LinkedIn could be around the corner and lead to its downfall.Many are claiming LinkedIn is...

Steven Freeman answered a question

What kind of strategies do businesses have in place to reduce the risk of potential interest rate rise?

If you're borrowing money it is prudent to assume the rate may jump 2-3% more (and have at least 3-6 months of buffer cashflow on tap to ride out some unpredictable rougher patches), so it needs to be factored in. As for the impact on your suppliers...

Steven Freeman answered a question

Is link building dead, not just for SEO but for traffic as well?

Focus on building your own ever growing website with quality, relevant and targeted content to your market and followers.If others love it, they will link to you and share accordingly. The search engines will see this as a lot more legitimate that...

Steven Freeman answered a question

How can I sell my advertising airtime for Channel Nine Australia?

There are companies like Emitch Pty Ltd that broker undersold / spare advertising air time. The trade off is you may not be able to offload for the same retail rate that you originally paid for it.

Steven Freeman answered a question

Is there anything I need to consider when sending packages under $1000AUD internationally?

You need to consider the local customs and delivery rules of each local region you plan to send to.A local courier company that can send internationally can fill you in with most info.

Steven Freeman answered a question

How long do I need to keep business records such as invoices?

I believe it is 5 years for standard accounting records and a lot longer for things like shares if still owned.

Steven Freeman answered a question

Steven Freeman answered a question

What do you love/not-love about your laptop... have you seen any awesome pre-fin-year sales on these laptops?

I love connecting mine into a good old fashioned docking station with all your plugs and screens connected and ready to go. This gives you the best of both worlds, full desktop experience and fully mobile on same machine when removed from dock.

Steven Freeman answered a question

When buying business insurance is it best to work with a broker representing various carriers or should I go direct?

I see the value in a broker more than just the best price. If they can deeply understand / compare different policy specifics beyond what you could do (or are prepared to) then the broker idea is a fantastic one.Unfortunately many brokers are skewed...

Steven Freeman answered a question

What is your opinion of BNI groups? Is it worth being a member? Thoughts? Experiences?

BNI takes a lot of commitment in time and brain power to keep up with, so the rewards need to be worth the effort. It doesn't work well for all businesses, so it is best to speak to others that are in BNI that run a similar business to yours.If can...

Steven Freeman answered a question

At what stage can you say that your business is successful?

When it is making a profit to a degree that you're happy with and it is meeting its purpose in your head. Success is a state of mind and not necessarily a case of comparing to others or what others think.With that said it is almost a never ending...

Steven Freeman answered a question

How do I improve my ability to sell?

Try and go to lots of guru seminars. There's lots to be learnt.If you can be mentored by an experienced sales professional that has sold similar products to yours even better. Like anything the more you sell the better you'll get, but selling isn't...

Steven Freeman answered a question

What are the biggest tax mistakes small business owners make?

Not having the right experts around them that can efficiently pickup costly mistakes & issues, while also maximising their tax position.

Steven Freeman answered a question

Why do web designers create ugly sites for clients?

Many call themselves web designers but do not understand the fundamentals of what makes a brilliant design to suit the given client.Yes design is subjective, but unfortunately too many designers are charging clients for something which is way of the...

Steven Freeman answered a question

Do you see the value in AMAs?

This is popular at traditional business events when you have a panel of experts in front of the audience. I feel the value of this is stronger with a captive audience in the traditional world rather than online.

Steven Freeman answered a question

What do you outsource?

Anything and everything that some-one else can do better or more efficiently providing it doesn't compromise the integrity of your business and level of service to your clients. Front line customer related activity are the ones which are higher risk...

Steven Freeman answered a question

What are the best podcasts for entrepreneurs?

Here is a great one:http://beersblokesbusiness.com/

Steven Freeman answered a question

What is the relationship between marketing and accounting?

Among many relationships your marketing spend needs to be viable enough to return a justifiable accountable profit. By keeping a close eye of the two, can help you stay on track.

Steven Freeman answered a question

Which is the best Australian bank for startups to work with?

If good old fashioned fast and personalised banking service is important then you can't go past Bendigo Bank. In all my dealings you less fell like a number and stuff is just sorted very promptly. Very approachable and efficient operation compared...

Steven Freeman answered a question

Which is better to attend in developing your business skills; attending physical events or attending online events?

I firmly believe a mix of both is best. If you're targeting businesses in your local area, then local physical related events would rate higher, particularly when starting out.

Steven Freeman answered a question

What are the advantages of outsourcing bookkeeping services?

Can free up a lot of your time, so you can spend your brain power on more direct profitable areas. They can also help catch and fix up accounting mistakes early, which could otherwise blow-out and cost of lot more to sort out down the track.

Steven Freeman answered a question

How should I go about selling my established business?

Consult a boutique business broker that can demonstrate a track record of successfully selling similar businesses to yours.I can recommend a general business broker.Maybe try contact some other brokers selling coffee vans and work backwards from...

Steven Freeman answered a question

How do you find what's trending in your industry real time / today / this week?

LinkedIn specific industry groups provide insights, but some groups aren't too active.

Steven Freeman answered a question

Do you qualify your leads?

Qualification can be a powerful useful first step. Define your target customer and then work backwards from a series of initial questions to determine whether they are fitting to what you can best sell to them.Most would still be added to your list,...

Steven Freeman answered a question

Does anyone use Snapchat for business?

No - but interested to learn how it can be used.

Steven Freeman answered a question

Is e-commerce a dying industry?

Failure rate is probably higher than anything before as barrier to entry is at an all time low. Almost every man and his dog has set up some kind of online shop or is an Ebay seller. Not everyone is going to reach huge success.With that said it's...

Steven Freeman answered a question

Has anyone built their own website?

It's all possible with these tools and resources out there. You need to decide whether you want to be a some-what expert in building your own site. Is that where your time is best spent? or maybe consider engaging a professional web developer and...

Steven Freeman answered a question

How to know what's slowing down a Wordpress website?

Good starting points are:https://developers.google.com/speed/pagespeed/https://gtmetrix.comThen review all plugins and any you can live without remove. Less is better for WordPress plugins and performance.Any recommendations for specialist coding,...

Steven Freeman answered a question

What's the difference between cloud and desktop accounting software?

A key main difference for small business is it efficiently gives you, your staff, contractors, book keeper and accountant all real time access to the same primary account system. Automated bank feeds can reduce cost / time in doing...

Steven Freeman answered a question

What cloud solutions do you recommend?

SAASU as alternative to Xero.Mailchimp for email marketing.Zoho for entry level CRM capabilities.Just to name a few...

Steven Freeman answered a question

What exactly is a content management system?

In the context of web design in simple terms it is framework whereby anyone with limited experience can easily and efficiently administer all content that needs to be added and revised. The same theory can also be extended to other systems like CRMs.

Steven Freeman answered a question

Are business plans a thing of the past?

For small businesses 100 page plan documents full of fluff and not a lot of real accountable substance are few and far between. From what I have seen even a 1 page plan which is actively followed, monitored and updated every 3 - 6 months is very now...

Steven Freeman answered a question

How important is client feedback and follow up for small to medium businesses?

Customers won't go out of their way to give feedback when things are running smoothly, but often there is still a lot of room for improvement and feedback to be received.Ongoing and regular communications both ways reminds your customers that you...

Steven Freeman answered a question

How do SMEs manage customer relationships?

I don't know how they do. Often one real meet, call or skype conference in the beginning will be enough to cement that lasting relationship for future communications when email will be the norm.

Steven Freeman answered a question

What are the differences between Toll, FedEx, DHL, TNT or AusPost?

For local deliveries they are all much the same with slightly different pricing schedules.In our experience FedEx seems to be the most professional premium service for international deliveries.For sending local when the fastest delivery times isn't...

Steven Freeman answered a question

Have you set up systems and processes that put you in a strong position for growth?

Short answer is yes. Long answer is that creating and refining these systems and processes is never ending as your business constantly grows and changes. Often you don't know what you need until you get there - usual life story.In hindsight it is...

Steven Freeman answered a question

VoIP phone systems vs mobile and landline alternatives?

VoIP with all the PABX features of a sophisticated phone system is the way to go providing the call quality is equal or better to a traditional landline. If it isn't then it can not be classed as true business grade, and it would be a step backwards...

Steven Freeman answered a question

What's the best way to set up a website?

Definitely.Considering most accomplished solo web designers do not have all the direct skills to cover all key facets of building a fantastic website themselves, building one yourself is not worth it if it is not your area and if your time could...

Steven Freeman answered a question

What is your backup plan for income?

Upskill, side skill, and diversify is the nutshell of survival.

Steven Freeman answered a question

How do you sell something that is free?

It needs to be tied to an up-sell or side sell. Free on its own has no bearing. Attracting a whole lot of random free loaders is when it starts actually costing you more than if you had a ticket price to start with.    

Steven Freeman answered a question

How do you start building a website?

First step might be to get some design inspirations from other sites. You need a plan on what exactly you want your website to achieve. If you're never done coding don't get too involved in that. Either find a turkey online web building system...

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Contact

Address

5A Hartnett Cl Monash

Mulgrave

VIC 3170

Get directions

Get in Touch

1300784***

website

http://www.evolvedsound.com.au

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OPENING HOURS

Monday: Hours 9:00 AM-5:00 PM
Tuesday: Hours 9:00 AM-5:00 PM
Wednesday: Hours 9:00 AM-5:00 PM
Thursday: Hours 9:00 AM-5:00 PM
Friday: Hours 9:00 AM-5:00 PM
Saturday: Hours 9:00 AM-5:00 PM
Sunday: Hours 9:00 AM-5:00 PM