Power of WordsClontarf, QLD 4019

Power of Words

Arts, crafts, cultural and entertainment

21 Baringa Street, Clontarf, QLD 4019

ABN 80544508158
EST 2008


Helping authors and SMEs, Jennifer Lancaster is a book editor who supports others to sell their ideas. She provides online training (Book Creation Success Club) for those writing a book and offers personal coaching. With nine years in copywriting, Jennifer applies the fundamentals to help people get a clear message out. This helps them connect, persuade, and sell. She has written "Power Marketing" and "The Niche Marketing and Book Guide", plus many others.

Industry Specialty

  • Copywriting and Content Marketing
  • Training and Development


Marketing training course

Training & Development

Marketing training course  

Marketing for Influencers is an online course, designed to increase the influence of a public person -- e.g. an author, blogger, or aspiring thought leader. It helps specialists get a well-branded online presence.  


Book Editing

Editing and Publishing

Book Editing  

At Power of Words, we're experts at line editing non-fiction books. In fact, we can even offer developmental editing, changing the structure of the book to meet target audience needs and purpose.

Please email for a full service brochure.  

Project cost from $500


What is the profile of your ideal customer? e.g. industry, size of business, revenue, number of employees and so on.

Service providers who are writing a book or eBook or lead magnet, anywhere in Australia. Usually it is for the profile, but sometimes for their passionate side project.

Why should a customer hire your business over other service professionals?

I'm an accurate line editor, but more than that, I'm both a writer and an editor. I'm also a passionate learner.

Which geographical areas does your business service?


What experience, certificates, and licenses does your business have to qualify for the job?

BA Communications (Journalism) Marketing studies iPed qualified

Are there specific areas of your trade or industry that your business specialises in?

Developmental editing and Line editing Blurb writing Lead gen report writing

View more

recommendations (0) Add


Jennifer Lancaster answered a question

What are the best website platforms for dummies to develop a simple site?

I have set up three websites on Wordpress, which I think is the most flexible and easier to do activities to rank better in search. However, if your timeline for learning is shorter, I managed to learn SquareSpace and set up a new website on it...

Jennifer Lancaster answered a question

How to know a marketing agency or expert is right for you?

From my past experience, I would say it's that level of client-to-service-provider that is an ideal match. Location also comes into it, as some people still prefer to have first meetings face to face. You can tell if someone or an...

Jennifer Lancaster answered a question

Your opinion on sites like Wix, Square Space, BigCommerce

I had a Weebly info site but the links from that were not rated well by Google back to my home Wordpress (domain name) site. Got rid of it. My own domain site, which never had a related keyword in its URL, kept hitting high rankings (1,2,3) on...

Jennifer Lancaster answered a question

How much does SEO cost in Australia?

Hi! It is better to invest in keyword-researched content and persuasive copy, adding the relevant backlinks and local citations / Search Console after that is set up. However, page speed is important, so get that optimised first. That is a...

Jennifer Lancaster answered a question

Is e-commerce a dying industry?

The big players will keep on. Look at Shark Tank, episode 17 July.  Snap Social. The solo tech founder is selling try on-snap-and-buy-later for real retail shops - charging $1500 a month - and is doing well. The hybrid of social media...

View more