Branding and Marketing
We help businesses and organisations increase their online brand intelligence through education, strategy and consulting
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Two questions you have to answer if you want your brand to have a future
I am a little embarrassed to be pointing out the boringly obvious, but I feel I need to. I need... read more
5 Steps to Get Your Ideas Out of the Shower and Into the World
Everyone Has Ideas “Everyone who's ever taken a shower has an idea. But it's the person who gets... read more
Can you hook people in with your brand story? if not, you’re in trouble.
I tell stories for a living. And sometimes I get to tell great ones! My kids laugh when I say I... read more
PAY IT FORWARD & BE A CONNECTOR How my business partners built 10 years of continuous work with no website or logo.
Warning: This is not rocket science. It’s one of the simplest tasks you will do today. But there is... read more
A few tips on how to end the year well. Don’t just get things done.
I saw a hand written sign out front a local shop yesterday that said, "14 days until... read more
4 reasons why charging by the hour is self sabotage
I received an email the other day with this title 4 reasons why charging by the hour is self... read more
How We Raised $11,585 in 7 Days for a Nonprofit Using Facebook and Email
Last week I was invited to work on a nonprofit project to raise $50 000 in 50 days. The funds were... read more
The most powerful marketing tool in business today
Whether you like it or not marketing is a crucial task for all businesses and nonprofits. No... read more
The Number One Activity To Get People Talking About Your Brand
Do you want people to talk about your brand? Of course you do. Whether you’re a for-profit or a... read more
Hi Kevin. Thanks for the question here are just a few of my thoughts on why I open email newsletters and then read them I know who the email is from. They have already established a relationship with me. They have proved to me that they have...
Thanks for asking this great question: I believe there is a difference between a branding agency and a marketing agency but there shouldn't be. My take on branding is the complete ecosystem of a business - its visual assets, communications, customer...