Live marketing and industry events - are they still relevant in today's digitised world?
I am interested to hear what people think about the relevance of face-to-face meetings, events, networking, seminars and expos in today's digitised world. Why run a seminar (with venue hire etc) when you can run a webinar? Why host a meet-up or master class when you can use online networking and group-call think tanks? Thoughts...
It really depends on what your objective is.
I recently returned from Social Media Marketing Worl in San Diego, and I'm so glad I went. Lots of in person connections were made. I got to hang out with Social Media Marketers from around the globe and there is something to be said for motivation and enthusiasm being contagious.