Who are the top advertising agencies in Australia?
Can anyone share their recommendations for the best advertising agencies in Australia? Either from personal experience or word of mouth.
The best advertising agencies in Australia are usually traditional big names that consistently win advertising awards such as:
- OMD Australia
- Saatchi and Saatchi,
- McCann
- Ogilvy
- Clemenger BBDO
These are considered the tier ones of the advertising industry, handling multimillion-dollar contracts from corporates and governments.
As a small business, their price range may be out of your budget but there are plenty of great and smaller advertising agencies that can cater to all types of budgets for hire, even to do a simple social media advertising campaign across Facebook and Instagram. They can guide you all the way through and design the right ad and ad campaign for you. Just put in a quote on this site and verified and reputable ad agencies with experience will respond.
You should probably mention Publicis and VMLY&R. OMD is a media agency, so you don't get creative services. Each one of those big agencies had a media agency within their holding company group. When you're looking for a smaller agency to help your SME business, you might want to look at the personnel and where they have worked in the past. For instance, I have worked for two of those you mentioned above @Aishah Mustapha as well as the two I mentioned here. You can have the expertise of a big agency, with the attention to your business and budget considerations of a much smaller one.
Jane Jones, Marketing Consultant at Global Compliance Institute
Thanks @Aishah Mustapha - You've listed all the big boys there. Some others worth a mention ... Piccolo PR, Alchemy One, Heard Agency, Five by Five, BFJ Media.