Lily Hollies

How to use Youtube advertising?

Hi all,

How does the advertising system work on Youtube? How do I get my ad on Youtube, and how much does it cost?

Best Regards,

Lily

 

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1 Answer

Wendy Huang

Wendy Huang , Full Time Blogger and YouTuber at A Custom Blog in 4 Minutes

Hi Lily,

You can take part in YouTube ads from your AdWords module. If you have already created campaigns for banner ads and search ads, you can simply turn on video ads by selecting the type of ad you want to pay for.

Types of ads you can place on YouTube include:

  • Video ads, where you can insert a video ad before a YouTube video plays
  • Large banner ads that are placed beside videos on the page people watch YouTube on
  • Smaller banner ads that pop over while YouTube videos are playing
  • Text ads that overlay while videos are playing 

If you have your own channel you can also promote your channel and videos as well within YouTube.

For more information on the step by step I encourage you to visit this Google help page Titled

Show your ad on YouTube:

https://support.google.com/adwords/answer/2456100?hl=en&ref_topic=3119140

For a more general over view on Video Targeting you can visit"

Show any ad on videos and on video sites:

https://support.google.com/adwords/answer/2404253?hl=en&ref_topic=3119140

 

Let me know if you have further questions regarding video ads :)

Note: Video ad pricing can fluctuate depending on what keywords your targeting and competition so it's very hard to give an accurate idea of how much it will cost. Best thing to do is allocate a budget and give it a go.

Lily Hollies

Lily Hollies ,

Thank you for the fantastic answer Wendy!
Thank you for the fantastic answer Wendy!
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