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What is the best alternative to WordStream?

What are the best alternatives to WordStream for paid ad campaign management?

Top voted answer
Jignesh Vagadiya

Jignesh Vagadiya, Growth Marketer | Digital Marketing Expert at

You cannot say  paid ad campaign management tool as the best for everyone. Every business has a different strategy. Regarding the versatility of the plan, you have to go through several tools similar to WordStream. You know professionals use this tool to predict and set up their campaign plan for several days. This tool also shows the campaign progress on time whenever you want. I got several tools while I was searching for one similar to WordStrem for PPC management.

Kenshoo: Kenshoo is the best alternative to WordStrem for the local adviser. It helps the advertiser to customize, create, and run an automated PPC campaign. It can suggest different plans by its advanced tools. Moreover, it helps to increase traffic through its efficient working process.

Acquisio: This tool is not a newcomer in this filed. This one is best for analyzing the current market with the necessary information. It can change the bids automatically to increase your traffic and boost the campaign. You can use different search engines through this tool. The best part of this tool is that it can optimize the campaign scale, performance, and automate scheduling for the next campaign.

PPC BidMax: The best thing about this tool is it can improve traffic results in a short time. It helps to manage Google-AdWords and automated campaigns at the same time. It enables you to get weekly results and data source on your demand.

Adobe Media Optimizer: This tool is best for a mobile campaign. You can have this tool in your budget and maximize the performance in your affordability.
Optmyzr: Leading AdWords Optimization Solutions and Automated Tools I'ved used it and has only positive things about it.

Hatty Bell

Hatty Bell, Community Manager at

Thanks for the insight @Jignesh Vagadiya ! It sounds like there are lots of really valuable alternatives on the market. Would you suggest trialing these and seeing which one suits the campaign best, or where would you start?

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Quentin Aisbett

Quentin Aisbett, Founder at

I've used two others not mentioned here already - Adzooma and Opteo. Both are much cheaper than Wordstream. 

In fact, Adzooma now offers it's product for free. It does what you can expect from Wordstream but it doesn't provide the same smooth user experience. I find it a little clunky. But hey, it's free!

Opteo is another that starts at $99 per month, which is still much cheaper than Wordstream and for me a better experience than Adzooma.

Hatty Bell

Hatty Bell, Community Manager at

Good to know @Quentin Aisbett ! Great insight into cheaper and free service's too. Have you used either of these @Jignesh Vagadiya ?

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Hatty Bell

Hatty Bell, Community Manager at

Would love to hear your thoughts/experiences @Quentin Aisbett @Sonja Ceri @Bridget Holland ?

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