Would be great to get your thoughts on this @Quentin Aisbett , @Kaylene Grieve , @Adrienne McLean , @Tabitha Naylor , @Beau Ushay , @Chris J "Mohawk" Reed-SIX HUNDRED RECOMMENDATIONS-NO ONE BEATS US !

An inbound video marketing video is a type of video content that is created to attract, engage and educate potential customers about a company's products or services through an inbound marketing strategy. The goal of an inbound video is to provide valuable and informative content that aligns with the interests and needs of the target audience, rather than interrupting them with advertisements.

Inbound marketing is a strategy that focuses on attracting customers by providing valuable and relevant content, rather than relying on traditional marketing techniques such as cold calling or interruptive advertising. Inbound marketing involves creating content that addresses the pain points and questions of the target audience and delivering that content through channels such as social media, blog posts, and videos.

Inbound marketing videos should be used when a company wants to:

1. Attract new leads: Videos can be used to attract new leads by creating content that addresses the pain points and questions of potential customers.

2. Build trust and credibility: Videos can help to build trust and credibility with potential customers by providing valuable and informative content that establishes the company as an expert in their industry.

3. Educate potential customers: Videos can be used to educate potential customers about a company's products or services, helping them to understand the benefits and features.

Inbound marketing videos should not be used when a company wants to:

1. Make a hard sell: Inbound marketing is about attracting customers by providing value, rather than making a hard sell. Videos that focus solely on selling a product or service are not likely to be effective.

2. Mislead potential customers: Inbound marketing is about providing honest and valuable content. Videos that mislead potential customers or make false claims are not a good fit for an inbound marketing strategy.

3. Ignore the customer's journey: Inbound marketing is about meeting the customer where they are in their journey, whether they are just starting to research a product or service or are ready to make a purchase. Videos that don't address the customer's journey are not likely to be effective.

In summary, inbound marketing videos are a valuable tool for attracting and engaging potential customers through an inbound marketing strategy. When used correctly, they can help to build trust and credibility with potential customers, educate them about a company's products or services, and ultimately drive sales.