Is it bad SEO practice to include currency symbols in URLs?

Hey all,

Is it bad SEO practice to include currency symbols in URLs?

For example:$50-gift-voucher

What is the best solution for circumstances like this?


Top voted answer
Micha Wotton

Micha Wotton, Head of Development at SavvySME

The short answer is YES it is bad practice to use the $ symbol in URLs - . As an alternative, you can encode it as %24 but the best option (for SEO as well) is to use the word 'dollar' or 'dollars' - for example:

For the long answer, read on.

The dollar symbol is a reserved symbol within URLs - it should not be used as part of a URL except for it's specific technical purpose (as a sub-delimiter). Any attempt to use a reserved symbol in a URL will either break the URL or result in the reserved character being encoded, in this case the $ symbol would be encoded as %24 making your example

While there are parts of a URL that may contain the $ symbol without breaking the URL, it's safest to avoid them except for their reserved use.

For more information on reserved characters, you can read the URL specification here:


James Norquay

James Norquay, SEO Director at

I wouldn't use $ symbols in URL structure as Micha mentioned this can break the URL and cause issues.

Look at how most of the big Coupon players such as Retail Me Not set up their sits they have a category level page for "PizzaHut" and they list all the deals on the one page they do not set up seprate pages usually and if they do they dont use $ symbols they use dollars as micha mentioned. 

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