How much does a digital agency cost?
How much do digital agencies usually charge per hour and per month? I understand that the fees will vary depending on the project, but is there a ballpark figure for popular services such as web design, web domain hosting, web development, digital advertising, etc?
As per my knowledge, digital marking is a huge industry in this era so the agency can charge what type of budget the client has and it also depends on the type of keyword or product they use or search volume and most importantly how the agency can convince their client for budject.
Digital agencies can cost a lot or a little, depending on where you go to hire someone. It also depends on what you're hiring them to do. For the sake of this answer, I'm assuming that you're looking for an average agency rather than an agency that Coca-Cola would hire. (They're wildly expensive!)
Most people who hire a digital agency will do so for one of three reasons: PPC advertising, social media, or SEO. These are recurring bills on a monthly basis. Here's what you should expect for the most common ones:
- PPC Advertising - 5 to 20 percent of what your ad budget is. The more competitive the field, the higher the rate. Most agencies will also require a six-month minimum contract for this.
- Social Media - $250 to $10,000 a month.
- Email Marketing - $300 to $500 a month
- SEO - $1,000 to $6,000 a month
If it sounds expensive, that's because it's hard work. With that said, I strongly encourage you to vet your agency. Not all are worth the cost!
