Would SME business owners be interested in a custom news service?
We're considering offering a tailored daily news feed with quality articles from the world's best sources. Would SMEs use something like this to share stories on social media and grow their followers? Which platforms do you currently use, e.g. Google Alerts, Buffer, etc?
I already use Google alerts to get specific news into my inbox each day that I read and decide which stories are worth sharing.
Given google has so much content and traffic, it would be hard to beat their service.
I use Buffer to share the stories.
So the potential is to have an all in one solution - content to share and the easy way to post ot to all your channels perhaps?
I already use both Google Alerts and Trendspottr Alerts for email alerts, in conjunction with Feedly for blog updates and podcasts.
All of these are free and easy to set up, and available on nearly all devices, so I can't really see how your service would benefit most people?
Not unless it offered something to make people want to change from their current resources. Parity is not enough. What are you offering that can't be found anywhere else?
I have Google Alerts setup, I also am starting to use Buffer. However, I'm not subscribed to any RSS, ATOM or XML feeds. I do cruise blogs (design, business and leadership) along with Twitter Lists aligned to those categories and personally curate my feeds. I know there are platforms for automating the entire process (RSS feed sees new post, automatically tweets it out, etc.), but I prefer to manually and socially engage. Both are important to keep users / followers engaged.