Peter Howard

What is more effective On Page SEO or Off Page?


1 Answer

Terry Chadban

Hi Peter,

Neither is more important or effective than the other, but they are two different strategies, both of which are vital for the success of your business.

On-page SEO is all about optimizing each blog post and page on your site for both search engines and readers, and is an instantaneous thing which you do once per blog post, while off-page SEO is all about getting backlinks to your website from other relevant websites, and that is an on-going thing.

A well-written and optimized blog post can get your quick results in the search engines if it is picked up and shared widely, but on-going off-page SEO can give you more permanent results in the long run.