What is your top piece of advice for launching a new website?
I'm preparing to launch my new website in July. Does anyone have any top advice when it comes to launching and going live?
Celine - it's a little thing, however it makes a massive impact to the user.
Put your telephone number (if applicable) on page one in a prominent position. If I am searching for you on my mobile it's most likely because I want to contact you. Make it easy for me.
Also, if the purpose of your site is to get more business - be sure to have have a call to action and lead capture form
Cheers, Lisa
Make sure you have a call to action on the first page of your website.
All the best for the launch!
Give people want they want.
Talk budgets with your designer, its not like going to the market haggling over carrots. A cheap price will cost you later one, think your a return on investment.
Make sure your website is response and adaptive in design (one website works across all devices). Any business that has a "Mobile Version" of their website has hacked off some of the information or functionality and I don't appreciate it when trying to find things.
Keep in mind that just because the content "shrinks" to display on smaller devices the layout of the content doesn't need to remain identical to the desktop version. That also applies to navigation. The same links should be available, but they don't have to be presented in the same style or location.
Mobile is important, so make it a prioirty.
Hi Celine
Here is a short video that answers your question: https://youtu.be/9hwoVC6llkw?list=PLFzGzdXJbfblUF_...
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Before you shout it out loud to the world, get your friends and family to roadtest your new website for you. Having a few sets of fresh eyes can pick up any typos, tech glitches or missing content before the general public does.
Check page load speed and mobile viewing in a live environment to maximise user experience.
Congratulate yourself. Getting to launch stage is an achievement just in itself!
Krishna Everson, Marketing Trainer, Consultant and Speaker and Wordpress Spec at Krishna Everson Marketing
Start to launch before it's live. Involve your prospects in the process. Get feedback. Invite them to look for typos once it's up! Prelaunch helps to build excitement. Make sure it's easy to navigate. Don't have too many options on the home page. Dont' say things like "take a look around my website" .... guide them to the actions then need to take instead, and not too many! HAVE FUN!