For the latest and most accurate pricing, you should get in touch with media buying agencies who work closely with the TV networks. You can connect with them on SavvySME. For rough estimates, please see these pricing charts below.

Please note these costs are for 15 seconds and 30 second ads. 1 minute TV ads are very uncommon. If you're interested in longer commercials, you would be better suited to online advertising channels. 

Channel 7 Advertising Costs

Channel 9 Advertising Costs

SBS

As you can see, costs vary significantly depending on the channel, timeframe and length of the ad. TV advertising costs can start from a few hundred dollars up to $40,000+, excluding production costs. 

Great answers so far.  A couple more points:

1. When you get your ads done, be sure to get both a 15-second commercial AND a 30 sec.  Is far more cost effective to do both at once and gives you more options for showing them.  Plus if there is vacant inventory you may get some extra freebies.

2. Major stations can be terrifyingly expensive.  You will need a reasonable frequency and length of campaign to see any impact so you need to allow for that in planning.

If you want to dip your toe into TV, you can try doing some markets only.  For SavvySME you might try Sydney only for a couple of weeks.

Or you could look at Foxtel - it's a national feed so you can't do different markets and your timings will be screwed in WA, but the costs are much lower.  Also it's possible to target to specific channels for specific markets.

Also ask about anything on the new digital channels.  Much lower audience - much lower price.

Not sure where small businesses hang out but if you were going with specialist channels you might want a couple of different ads with different angles.

These are good stats for the actual airtime fees. I wasn't sure if people reading this would understand that this is not including production costs. The cost of an ad varies depending on the creative execution.

From my experience there is a creative solution for every budget starting a a few thousand dollars to a million (and I've worked on all types). The trick is in setting the budget first and making sure that the creative is chosen to suit the budget and not the other way around. 

TV is not always the best answer, but it is a great medium and still remains a powerful brand building platform. The trick with production costs is to make sure it works across all platforms to have a fully integrated campaign. 

My experience is that you don't always have to spend more money to be good!

If you are looking to advertise this website you need to make sure you run the ads at the right time. For example TV ads between 9am and 5pm Monday to Friday may not be the best for this site.

Radio ads between 6 am and 9am would be much more effective. Drive time is ideal for advertising to workers.

Honestly though, I believe your money would be better spent (assuming you are talking about promoting this website) on more direct marketing, I believe you would get a higher ROI.

hi, How much would be budget to advertise our web-platform http://homez.design the site is market place where people can find required service contractors and prod suppliers to theirs make home better can u give 3 scenarios min, aver, max and what kind of audience we can reach with ur approach & strategy i would appreciate ur helpCheers, Denisc, CEO+64212355050

The cost of advertising on TV may vary depending on different aspects. In order to understand how much does a TV ad cost, you need to make sure you know the features you want it to have. The length of TV advertising is an important factor that will definitely influence the final cost. So let's understand how much does a tv advert cost for 30 seconds? Statistics show that on average television advertising costs for a 30-second commercial range from $200- $1500.

Now, the next thing to understand is the target of the advertisement. The television advertising costs are different for different targets. This is another important factor that may cause the cost of the advertisement to change. So, how much does a TV advert cost for a specific time of a day? It ranges to cost higher early in the mornings, this is when people get up to go to work. Also, after 5:30- 6:00 PM, when people return from work. In these cases, the costs may range from $1000-$2000. How much does a TV commercial cost for a specific demographic of viewers? This may vary since different age groups are interested in their specific TV channels, which have their specific costs. Now the range to this factor would be hard to provide, but I would say it also can range to as low as $200 and as high as $2000 or more. 

I think the TV advertising rates above is a good starting point. But the cost to advertise on tv is not as straightforward. For example, if a slot is $300, you don’t advertise once. It is a waste of your money and ineffective. You need take a few spots or advertise repeatedly on contract. Then you’re looking at, maybe, upwards of $5,000+ for a month of your TV advertising campaign. This is for 15-second slots of non-prime time.

The cost also depends on where you advertise. It may not be just one channel. For example, Channel 7 advertising costs vary depending on whether the ad features on regional and metro channels, online and/or apps. People are consuming TV differently nowadays. It’s best to discuss with a sales rep to find out your options and get a more accurate tv advertising rates.
 

Channel 9 has a new self-serve advertising platform called 9Voyager for SMES to easily do tv advertising on their channels including Channel9, 9Go, 9Gem, 9Life and digital video platform 9Now.

It looks pretty simple, from a minimum cost of $5000 to advertise on Channel 9 if you already have a TV ad. If you have not created a TV advertisement, they can create it for your business for free, provided you commit to a minimum of $15,000 in advertising costs on their channels.

I think this is a great effort by Channel 9 to remove the perceived high barrier to entry by small businesses on TV advertising. It is something you can easily do online, just like planning a social media advertising campaign.

If you're clueless, you can put in a quote for advertising agencies on this site, and reputable businesses will guide you to compare TV channels, create TV ads and launch a successful TV advertising campaign.

Link to 9Voyager: https://identity.9voyager.com.au/ninebriefidentity/login?signin=fbd404596e3cf9c5526e96a499d42f45

$200-$2000

I am trying to advertise my www.pennyrealty.com.au but not sure what is the best option

Katy do you still have this avilable, I'm trying to find out if this is a recent post or not like 2019?

Hi, I was wondering how much money it would be to have a 30 second add in australia at 7 o clock, channel 7 

Is the pricing for recent market?

Would love to get your thoughts @Scott Creswick !