Michelle I have not sold one yet but flipa seems quite popular and I know of people who have been happy with the process https://flippa.com 

Hey Michelle, 

As well as Flippa there are a couple of sites to keep an eye on:

empireflippers.com  - initially set up adsense sites of their own to sell, they have graduated to an online marketplace for eCommerce and affiliate sites. 

DigitalExits.com  - Jock is a 3rd gen. business broker who has turned his hand to the digital arena. 

I have bought one online business from Flippa and the process was smooth. But more recently I've had my attention on IndieMaker - https://indiemaker.co/. 

You can be an internet marketer and sell digital products online. People around the world are looking for information to help them accomplish certain tasks or solve certain problems so products such as eBooks, software and mobile applications are very popular.

You can write an eBook in areas that you're good at to sell. If you don't have a product of your own, you can become an affiliate and sell other people's products. www.clickbank.com has thousands of products you can promote and if you make a sale, you will receive commission up to 75%.

While Clickbank is a place for digital products, you can also become an affiliate and sell physical products on Amazon. 

Another way you can make money online is by blogging. You can blog about whatever you're good at and once you have followers, promote related products on your blog them. You can also monetise it with Google Adsense.

Consider taking a course on using flippa to sell your business on udemy.com

Like many of the others, I'd recommend Flippa or perhaps Empire Flippers, for the primary reason that this is their specialty and they know how to assist in valuation and have a large market of investors.

That said, their investors often have strict buying criteria and are looking for high turnover businesses with large customer bases. If your online business is relatively new or small customer base, you should try the others mentioned, with the addition of Gumtree at a local level.

Another option could be to advertise on your website itself, with a notification or EOI stating that 'This Store is For Sale'. Fans of your product could be the best candidates as they've already used your goods!            
 

@Michelle Wearing-Smith some things to avoid when selling an online business  ... https://www.savvysme.com.au/article/6008-5-mistakes-to-avoid-when-selling-your-online-business

Thanks everyone for your replies and advice.

Hi @Michelle Wearing-Smith 

There are several options to sell your online business. The right option for you will depend on your budget, how much control you want when negotiating terms and your desired timeframe to sell the business and your desired timeframe to sell.

To give you a bit of an overview, below is a summary of the top places where you can sell your online business.

1. Business brokers: Business brokers have the expertise and network connections to help you find the right buyers for your business. They make the process of selling your online business much more personal and can remove lots of the back and forth with prospective buyers. They can also help you negotiate the most favourable terms and sale price. 

2. Auction sites: An auction site lets buyers bid for your online business. Some of the best auction sites to sell your online business include Sedo, Flippa Website Broker, Vineclick and eBay.

3. Online marketplaces: There are a number of online marketplaces where you can create a business sales listing and reach thousands of potential buyers. Most of these marketplaces allow you to communicate directly with buyers and negotiate the sales term on your own. Some of the top sites include:

4. BSALE

5. BusinessForSale.com

6. Forsalebyowner.com.au

7. Onlinebusinesssales.com.au

It’s a good idea to do a bit of research and weigh up which option would be most suitable and cost-effective.

Good luck!

Would love to hear your thoughts @Greg Rogers @Quentin Aisbett @Kevin Dam @Mark Reisinger