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Does anyone have any tips on how to attarct more parents to a daycare centre and increase enrolments?
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I have a cafe in an industrial area and I get my regulars but want to get more feet in the door. Are there any ideas on how to get more customers in my cafe?
2.33K views
Yee Trinh, Cofounder at SavvySME
In order to expand your customer-base you need to give people a reason why they would want to potentially go out of their way to get to you instead of going to a cafe closer to home. As the others have mentioned, it’s difficult to give suggestions without knowing what you’ve already tried, but here are some ideas that will (hopefully) help you get more foot traffic in your cafe:
Corporate and event catering - catering not only opens up another way of doing business, but it can expose your cafe to a wider audience who may bear you in mind for future catering events
Do weekly specials - doing a delicious weekly gets people excited and offers value-for-money
Host events - run comedy nights, open-mic, film nights, cork n’ canvas, etc
Try to nail one thing on your menu - we all have that one favourite dish that we would travel far and wide to get! Pick and master a household or local/national favourite that will get people talking
Loyalty cards - loyalty cards are a great way to keep people coming back
Consider a suburb special coupon - give people in the nearby suburbs an exclusive discount
Good luck :)
I am starting a mobile self-storage business model and don't have a budget for advertising, I have done SEO. I have a Facebook page set up. Joined community groups Posted an ad on a platform...
1.4K views
Jessica Osborn, Marketing Coach & CEO at Jessica Osborn
Social media! You can do so much that's free, just your time to get out there and get involved. Find Facebook (and LinkedIn) groups that your ideal customer would be part of and get active in there. Not promoting unless you're invited to do so, but sharing and connecting with the audience.
Hey guys, please help! I sell electric jetboards. My perfect customer is a superyacht owner because they can never have enough fun water toys. What do you think is the best way to connect with them?...
748 views
Hamish Anderson, Founder and Director at Mesh Consulting
I believe there is an avenue to grow your business as an adjunct service in the early days. A site such as ensignbrokers.com.au would be a great place to pin point people selling/buying boats. They are in the market, can look to use your product to upgrade their experience and they are in the right head space.
Chirag Ahmedabadi at AppliView Technologies
you can use seo for your website designing service thats the only and best way to sell your service.
Can anyone suggest, how to reach the clients who are looking for software and mobile apps developments or who are looking for offshore project management?
1.86K views
Richard Forrest, Managing Director at Forrest Marketing Group
Have you thought of partnering with a lead generation expert. We have worked with a number of companies in the software area helping them book face to face or telephone appointments with prospects. Perhaps something to consider?
Does anyone have any tips on how to attarct more parents to a daycare centre and increase enrolments?
2 views
What is the best step to approach prospective clients, other than advertising online or sending out brochures?
1.46K views
Andrew Egan, Director & IT Specialist at Adept IT
Referrals from existing clients is a good opportunity. Make sure you regularly ask your cuirrent clients if there's anyone they could refer you to.. maybe even offer referal bonuses ?
Leah Cortes , Owner / Personal Assistant at PA Silver Service
Thank you so much guys this is a great response! I had actually never thought about the referrals idea and that could be an excellent way to get the word around. Also the networking idea - excellent! I am searching around for local business events or similar but I guess at this time of year things are quiet. I am hoping things will pick up next year and there will be local business events that I can attend to network. Thank you :)
Hi Savvys, I am looking at marketing avenues to increase my customer base. AdWords and the like have been good cash vacuums but haven't resulted in any qualified leads due to the consulting nature...
1.37K views
Gregory Ferrett, Editor at Monday Motivational Moment
Hi Brian,
Referral programs are OK, and in my experience rarely produce good quality leads unless the referral is fresh and followed up almost immediately.
I have a referral program I offer to my clients which operated like this;
1. If they introduce me to a prospect I subsequently make a belly to belly pitch to I pay $50 regardless of the outcome
2. If the pitch is a success and they buy I pay an additional $150
The product I sell is a house device sold in the price range of $10,000 to $20,000 and I know I will close one in four of the the leads I sit so this is a cost of $87.50 per lead or $350 per closed deal or a maximum of 3.5% of the sale.
I have also set up displays in a number of retail shops where they get the same deal - but in these cases the reward is in product to the owner of the shop who wants the device installed in their home.
I also use proactive telemarketing. A bit more expensive but works awesomly well.
I (and others I know) have had a lot of success with Ashleigh Hoult at 'The PromoDonna' - a small boutique telemarketing company focusing on providing a service for micro to small businesses who sell B2B (not B2C). She is based in Frankston 0419 590 752 and mention my name. No, I do not get a fee for this.
You may recognise her name as she is a part time actor in Neighbours as well.
Hope this helps.
Greg Ferrett
Phil Joel , Director at SavvySME
Hi Greg, Thank you for sharing some great ideas. Can I play devil's advocate for a minute? How does your referrer know that the lead turned into a paying customer and that you owe him $150? Is it based on just trust and relationship?
How do you find more business for your web development agency? Is most of your business coming through referrals?
1.54K views
Bridget Holland, Director at NoBull Marketing
Have a great website yourselves with a solid portfolio. Any portfolio link should open a new window so your site is still there when they stop browsing the portfolio.
Don't try and be all things to all people. Be sure what your target market is. Information / lead generation sites versus e-commerce / transactional. Experienced with web versus small business just starting out. Push that strength on your website and in your portfolio.
Have a page on 'what to look for in a web development agency?' or a checklist of steps in planning a website. Pitch this to the level of expertise you expect in your target market. Run in conjunction with a blog / newsletter that people sign up to.
One newsletter I'm signed up to recently offered a 'free blog overhaul to increase conversions' for one lucky reader. In exchange, they got:
* I don't know how many enquiries from their readership who are now warm prospects with an identified need / desire.
* an excellent case study for future newsletter and web post (I think the conversion rate went up 300% or something)
* an evangelist!
Or free reviews to anyone for a limited time. (or maybe at $10 since a nominal payment may reduce tire-kickers...)
Hi SavvySME! Let me introduce myself first. My name is Scott and I am the founder of OzBargain, a community website for shoppers in Australia to share and discuss bargains, deals, products,...
2.62K views
James Norquay, SEO Director at Prosperity Media
Hi Scott,
I remember in the past I have done some social work for a fashion (70% female dominated) client, basically they wanted to spread the word about an offer they were promoting. I remember looking at the top 20 of so deals based websites in the niche. Pushed the deal out to most of the sites and it was picked up quickly as it was a well known brand. I remember moving to OzBargin to promote the offer and the lead time was a bit slower you had to do all this verification ect, sure it was probably to keep spammers out but if you are a big brand surely it could promote quicker movements (maybe an option)
In regards to picking up more female customers, I think you need to think about partnerships with female dominate sites like Vouge forums for example.
Another idea are you could make a new section for well priced cosmetics and then promote that to the female audience, I have worked on a few cosmetics sites in the past and ladies love a good cosmetics deal =)
Then the next thing is working out the best way to promote your female sections of the site to this new market, Guest posts, PR, promote via other websites ect.
Hope this helps mate.
Kind Regards,
James Norquay
Scott Yang , Founder at OzBargain.com.au
As of long lead time -- yes it was mainly to slow down the spammers or making the hurdle too high so the spammers won't bother. I know that the side effect is incovenience to the new comers, which we are thinking to address. For big brands we can lift the initial ban (which is 24 hours for Australian IP). Just email support@ozbargain :) There are a lot of things a member can do, and only posting new deals is banned for the initial 24 hours. Thanks for the great suggestions though.
So, I've been running my business for a little while now. I have a steady amount of work that flows through. But I'm not busy to my full capacity. And I'm ready to grow my business, and want to hire...
1.66K views
Brent Hall, CEO at HelloMedical
The customers you are seeking don't respond to offers or deals. You need word-of-mouth. Ask (or incentivise) your existing clients for referrals. If that doesn't work then pick some potential clients you want to work with and make them an offer -- most will ignore but remember you only need a few to respond.
Tip: Yesware +/- PipelineDeals.
Good luck!
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