Outdoor Advertising Q&A

Eloah Paes Ramalho added an answer to this question
Eloah Paes Ramalho

Eloah Paes Ramalho, Community Manager at SavvySME

Quite a thorough reply, @Justin Gil ! Thank you!

I'm left wondering what are the best circumnstances to use billboard advertising?

What are some success stories of current billboard advertising?

@David Mooney @David Price @Sharon Dargaville  , what would you say?

John Eustace added an answer to this question
John Eustace

John Eustace, Principal / Communications and Media Strategist at Bells and Whistles Marketing Pty Ltd

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This is another of those old chestnut questions that pre-supposes that there is some genuine delineation between digital and traditional. As if Digital is something just discovered and considered separate from other marketing activities and disciplines.Let’s get one concept straight – Marketing is ...  expand