Digital Marketing Q&A

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Geoff Crain added an answer to this question
Geoff Crain

Geoff Crain at Kingstar Media

Hi Melissa, 

To make SEO successful we have found that backlinks from credible online sources have pushed our organic listings higher. Google uses a pagerank algorithm to analyze a website's backlink strategy. Companies that are able to generate backlinks from websites with a high page ...  Continue Reading
Hatty Bell

, Community Manager at

Thanks @Geoff Crain ! Interesting to hear about how social media can support SEO

Paige Arnof-Fenn added an answer to this question
Paige Arnof-Fenn

Paige Arnof-Fenn, Founder & CEO at Mavens & Moguls

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There are lots of options for online marketing.  Using SEO and SEM together is ideal as main search engines are constantly changing their algorithms  for rankings so stop thinking of SEO and SEM as rival forces. When used together they are complementary services that help boost ...  Continue Reading
Yee Trinh added an answer to this question
Yee Trinh

Yee Trinh, Cofounder at

Hi @Opal Daniels 

As ​​​@Jennifer Lancaster  and Uttam have mentioned, you can read all of the books and articles and do all of the courses, but the only way to properly learn digital marketing is to get stuck in and learn by doing. You’ll find that once you start working ...  Continue Reading
Cliona Elliott added an answer to this question
Cliona Elliott

Cliona Elliott, Senior Editor at

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As Cate noted, choosing the right digital marketing course really depends on what you’re looking for. For example, do you want to gain a thorough understanding of a particular area of digital marketing? Or do you want to learn the basics so you can start rolling out different marketing strategies for ...  Continue Reading