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Would love to get your opinion on this @Amanda Hoffmann - Certified Bookkeeper, BAS Agent 

Hi Ramit! Advertising is broad, and I'm not sure which type you are looking for: online, print, tv or radio. Can you clarify?

Otherwise, your best bet would be to contact an advertising agency. They would be able to cater for all types of ads. Even a small agency will be able to do loads for you, and help you with specs for specific advertising you're looking for. 

You can try putting in a quote on this site, and you'll get agencies to get in touch.

Good luck!

Hi there,

Like John mentioned, it really does depend on your business.

Themes like Valentines Day are predominantly suited to businesses that directly relate to gifts and activities a consumer would purchase or be involved in specifically for Valentines Day. Examples of business who would benefit by engaging in marketing activities based around a Valentines day theme would be:

-Florists

-Chocolatier/sweets company

-Overnight stay venue

-Restaurants

-Jewellery stores

For marketing to be successful you will need to have a specific goal.

If I had a florist, I would advertise my business widely and make my business top of mind for when Valentine's Day approaches.

How? Again, depends on your business and your market. Think of ways to stand out and don't get lost in all of the advertising clutter.

Feel free to reach out for specific help!

How much does a magazine ad design cost?

 When advertising in a magazine, a considerable portion of your setup cost is dependant on the design of your advert. The cost of designing a magazine ad can vary wildly depending on the size and complexity of the ad. Your price tag will also depend on the designer or agency you're working with, as the cost can range from $500 to $400,000. 

It's essential to understand your advert's scope, needs, and ideal budget when shopping around for the best fit. It's also important to look at the designer's previous works to understand their abilities, limitations, and style compared to their asking price.

Hi Liz

Great question and many times we ask this of businesses to get them thinking about what they are trying to achieve. House of brands (usually where the customer targets are different) or branded house (usually where customer could buy multiple products in similar product category - Apple) and it depends on your long term business goals.  

Question you could normally start with are what your plans for diversification, who are your customers now, who are you ideal customers?

Then work out the benefits of you products over the competition so you can identify this quickly. Currently your websites are a catalogue for resellers, so the next level of questions

1.       -are you are targeting business to resell or

2.       are you selling to retail customer, who will then go looking for your product.

It is possible to do both but this must be clear from the front page and the website must lead then down the correct path easily. This is a combination of design, imagery and messaging.

Getting back to your branding question it is all about what customers are you targeting, then you can decide best way to execute. Thanks Scott

No - when you file a trademark application you must specify the goods and/or services under each class of your application. You must have at least an honest intent to use your trademark on the goods/services you nominate, so, only select all products or services within a class if you do honestly intend on applying your trademark to them all.

This article is quite useful:

http://www.filiwiese.com/transitioning-to-a-google-apps-account/