Step 1: Answer a few questions

Tell us what you need so we can bring you the right pros.

Step 2: Get estimates

Receive up to five proposals from pros who meet your needs.

Step 3: Hire the right pro

Compare quotes, message pros, and hire when ready.

Top services offered by advertising agencies

Digital advertising

Digital advertising

Create effective ads for a range of digital channels 

FROM $360

Offline advertising

Offline advertising

Create targeted ad campaigns for print media channels 

FROM $550

Online advertising

Online advertising

Create one-off of regular ad campaigns for search engines, social media and display ads. 

FROM $550

Directories

Directories

Advertise your business in online and offline directories and local listings. 

FROM $29

Newspaper advertisements

Newspaper advertisements

Create newspaper ads and place them in national and local papers according to your target audience. 

FROM $480

Mobile advertising

Mobile advertising

Create ads for mobile apps, videos and mobile banner ads. 

FROM $150

Magazine advertisements

Magazine advertisements

Advertise in magazines and other printed publications such as catalogues, brochures and newsletters. 

FROM $500

TV advertisements

TV advertisements

Create TV ads and advertise on appropriate channels on free-to-air, digital or online TVs. 

FROM $1,500

Outdoor advertising

Outdoor advertising

Create outdoor advertising to promote your business including print and digital billboards, banners, posters and transit advertising. 

Radio advertising

Radio advertising

Create radio campaigns and advertise on suitable radio stations to reach your target audience. 

FROM $170

Text message advertising

Text message advertising

Send SMS ad campaigns on popular platforms like Google and Apple messaging services. 

FROM $80

Direct advertising

Direct advertising

Advertise in handouts, letters, flyers and other printed materials distributed door to door. 

FROM $300

Average hourly rate for Advertisers in Australia

min rate $37 - $101 max rate







  • AnyBusiness.com.au
    AnyBusiness.com.au

    ABN: 37166806051

    Advertising

    Melbourne

    AnyBusiness is a dedicated business broking site, run by specialists from the business broking field. We are different because we are not a real estate site that has evolved into a business for sale site, instead we established AnyBusiness.com.au solely for the business broking industry. We provide a pure platform for those consumers interested in buying a business so they can easily and quickly find any and every relevant business for sale across the country. We advertise businesses for sale from cafes, restaurants. service stations. motels, hotels, franchises, post offices and many many more.

  • The Branding Lab
    The Branding Lab

    ABN: 63 606 346 678

    Advertising

    Parramatta

    The Branding Lab is an energetic and uniquely talented creative agency, set centre stage in the heart of Parramatta city. Our expertise is in transforming your organisation’s vision into a brand persona that radiates charisma and tells a story your audience will crowd around to hear. Our passion is in building brands that delight and intrigue from ground zero to a point of market leadership, or breathing new life and vitality into a pre-existing brand. Visit http://www.thebrandinglab.com.au

  • X Designs
    X Designs

    ABN: 36094115447

    Advertising

    Sydney

    At XDesigns Advertising we specialise in building brands through brochure design, website development and marketing strategies. Conveniently located in Sydney and Brisbane, our boutique advertising agency has access to state-of-the-art technology allowing us to service clients Australia wide. From catalogue design to digital marketing strategies including social media and website development, our expertise knows no bounds. For more info visit www.xdesigns.com.au #CorporateIdentitySydney #SydneyCorporateDesignIdentity #BrochureDesignsSydney #SydneyCorporateDesignIdentity #SydneyCatalogueDesign #CatalogueDesignBrisbane #MarketingStrategyBrisbane #BrisbaneMarketingAutomation #BrochurDesignBrisbane #FlyerDesignSydney #SydneyBrandStrategy #BrandingAgencySydney #BrisbaneFlyerDesign #BrisbaneBrandingAgency #MarketingStrategySydney #CorporateIdentityAgencySydney #DigitalMarketingBrisbane #BestPostersDesignSydney #BrisbaneBrandStrategy #BrisbaneGraphicDesignAgency #BuildingYourBrandSydney

  • Sealy Signs
    Sealy Signs

    ABN: 79611281378

    Advertising

    Berowra Heights

    In the last few years Sealy Signs have worked with reputed clients such as Munch Express. As a leading signage business, we are continually developing and implementing new methods to cater for our client’s diverse marketing needs. At Sealy Signs customer satisfaction is the key to our success. Our Philosophy At Sealy Signs, the focus is on a high level of customer service. We offer all varieties of signage manufactured in superior quality materials, printed with the eyes of perfectionists. Our pricing is competitive and turnaround times suited to the clients’ needs. Located in the Hornsby district, we offer services around the entire Sydney Metropolitan area as well as the Central Coast and Newcastle.

  • Yesprint
    Yesprint

    ABN: 46132651668

    Advertising

    Rockdale

    Yesprint, leading printing company in Sydney - a perfect destination for your printing needs. Our printing service cover brochures, business cards printing, flyers , postcards printing, presentation folders, magazine and all marketing material printing solution along with various range of stock at very cheap price. Get fast and easy ordering for your printing needs from Yesprint. Approach us and get high quality and cheap printing services in Sydney - 1300363365.

  • Websites That Sell
    Websites That Sell

    ABN: 65 792 267 851

    Advertising

    Brisbane

    Websites That Sell provides SEO services for business in the wider Brisbane region. Having been in operation since 2007 this company knows a thing or two about ranking a website... having seen many updates and how Google rewards sites gives them the edge you need to outrank the competition. Having said this, ranking is only one of the factors companies all over Brisbane choose Websites That Sell as their SEO Company - the big reason is results. Increase in Leads, Increase In Sales powered by ranking the right keywords. So if you don't just want to work with a SEO technical geek - but a marketing firm that not only understands rankings but also how to convert these rankings into traffic that calls or enquires with your business. Then give us a call today.

  • Australian Business for Sale
    Australian Business for Sale

    ABN: 87094164271

    Advertising

    Surry Hills

    The name speaks for itself of course. In this online and print directory you will find information on hundreds of businesses for sale, Business Opportunities and Franchise Systems. Available from major newsagents Australia wide, Australian Business For Sale® is a must buy for any astute person wanting to get into business or exit a business. The Official Consumer Guide To Buying a Business in Australia In our 30 years we have helped thousands of owners of small and medium size enterprises (SME) to sell their business. From the smallest Home Based business to multi-million dollar company's, covering a wide range of industries, from all states of Australia, there is no business we can't accommodate. We have experience and relationships with major Franchise groups, some of which started with as little as 5 franchisees and, with assistance from our marketing, have grown to become national brands!

  • Digital Cycle Pty Ltd
    Digital Cycle Pty Ltd

    ABN: 39164796589

    Advertising

    Sydney

    Web Performance Media is a Digital Marketing Agency based in Sydney’s CBD that believes becoming a partner to each and every single one of our customers. We create business opportunities and drive digital strategies with intention and purpose so that you ultimately outperform your competition. Even your own expectations!! We focus on strategies that will deliver results & that will maximise your Return on Investment. We only work with ONE client per industry to make sure your business outperforms everyone.

  • Smilee Design
    Smilee Design

    ABN: 14616379518

    Advertising

    Roselands

    At SmiLee Design, we have passion to create, to draw, to design and to provide you with your signage, promotional and hobby needs. A smile is the reaction we want from you when you received our service. Lee is the person who will give you that smile.

  • 7Signs
    7Signs

    ABN: 33104802331

    Advertising

    Clayton South

    7Signs is a locally owned and operated company specialising in providing high-quality signage and banners. With years of experience and expertise, we have been delivering custom signs for Melbourne businesses. We design, produce and install all kinds of signage, including: • Teardrop banners • Feather banners • Vertical banners • Pull up banners • Window graphics • Vinyl stickers • Vertical cards • Indoor/outdoor displays • Business cards Why Choose Us? • 100% Australian made & owned • Lowest price guaranteed • Free set up • Free quote For prompt assistance with all your signage needs, get in touch with us at 03 8524 0717.

  • ConnectX
    ConnectX

    ABN: 39 612 585 510

    Advertising

    Sydney

    Sydney ConnectX, Australia’s leading media buying agency in Sydney providing the most comprehensive chinese advertising solution and media buying services that helps to resolve your marketing challenges. Our Integrated Marketing Strategy enables businesses to discover the target market and customer behaviour towards their products and services. media buying experts now.

  • AFI Branding Signage Solutions
    AFI Branding Signage Solutions

    ABN: 46056253662

    Advertising

    lakewood

    AFI Branding will help you find your perfect fabric signage solution. With 20+ years of industry experience and as many years carving out new territory in the local market, AFI branding are still leading the industry in innovation and excellence. Beyond printing, AFI has made significant investments in cutting edge technology, which has kept many critical processes in-house resulting in a seamless end-to-end production process.

Advertising Agencies 

Advertising is a powerful tool to reach your target audience and grow your business. It's almost a given that all businesses, regardless of their size, will need to use some form of advertising to elevate their growth.

Have you been wondering how to get ahead in advertising? Perhaps you’re a new business that’s looking to start exploring the best advertising options available to you in your local area, or you could be an established business wanting to gain a fresh perspective on your current advertising techniques. 

Whatever it is you’re looking to do, you’re in the right place.

We’ve covered all the important information you need to find and hire the best advertising agency for your business.

But firstly, let’s recap.

What is advertising?

Advertising is a promotional activity which is used to influence consumer behaviour by persuading them to purchase your products or services. The goal of advertising for businesses is to attract more customers and increase sales.

Who is advertising for?

Advertising is for any business that wants results to accelerate their marketing activities. When done effectively, advertising is a way that businesses can reach customers quicker, generate more sales, promote the business and stay ahead of your competitors. 

What are the benefits of hiring an advertising agency?

In an increasingly competitive market where consumers want to know why they should choose your products or services over a gazillion other brands, hiring an advertising agency can give you a competitive edge. Here are just some of the benefits of hiring an advertising agency:

  • Access to expertise and professional recommendations for your business
  • Develop unique campaigns to compete with competitors 
  • Time and cost-effective 
  • Develop consistency throughout your brand 

As a small business, it can be overwhelming to think about the best ways to tackle advertising and get your business out there in your target market. Working with an advertising agency can give you an upper hand in promoting your business.

What is an advertising agency?

An advertising agency is a team of advertising professionals who are trained in how to plan, create and execute advertisements for your particular business. With a team of people who are experts in particular industries or areas of advertising, an advertising agency knows when, where and how adverts should be delivered to reach your target audience and sell your products or services.

That’s the general gist of an advertising agency, but when you look more closely there are various types of ad agencies you can work with.

What are the different types of advertising agencies?

When you start looking for advertising, you may come across several types of agencies. We’ve broken them down here:

  • Full-service ad agency

A full-service ad agency does what it says on the tin. It has a full team of experts to cover a comprehensive range of services in both digital and traditional advertising channels. 

Who is a full-service ad agency for?

Whatever it is you want to achieve with advertising, a full-service agency has got your back.

  • Traditional ad agency

A traditional agency works predominantly with traditional media forms such as print, television, newspapers and radio. 

Who is a traditional ad agency for?

Traditional agencies are best suited to businesses who want to target a local audience via offline advertising channels such as print, radio and TV. 

  • Digital ad agency

A digital ad agency specialises in advertising in the digital realm, including SEO, social media marketing, email marketing and marketing automation. A digital ad agency may have some knowledge of traditional advertising, but the online world is their jam. A digital ad team usually consists of online ad specialists, graphic designers, content specialists and web developers.

Who is a digital ad agency for?

A digital ad agency is best suited to businesses that want to target a niche or harder to reach audience due to the advanced targeting capabilities of digital channels. A digital agency is also a great option for companies who are looking to build their overall online presence. 

  • Public relations (PR) ad agency

A PR agency manages the public image and reputation of a business. They will focus on getting appropriate and relevant content featured in the public domain, e.g news, blogs and websites to increase or improve the public awareness of a brand or business.

Who is a PR ad agency for?

A PR ad agency is a great option for enterprise-level businesses who want to focus on elevating the awareness of their brand, particularly for businesses who are regularly in the public view.

  • Social media ad agency

Social media ad agencies focus on all things social media. The team will have the expertise to advertise on all social channels, and they may also have experts in single channels like Facebook and Instagram. As well as social media ad experts, they may also have content producers, a creative team and photographers. 

Who is a social media ad agency for?

Social media ad agencies are a great fit for businesses who have a clear objective such as selling a particular product through a social media platform. 

  • Creative ad agency

A creative ad agency focuses on branding and graphic design for a range of collateral including logos, print materials and business cards. A creative ad agency team usually consists of creatives who look after design and strategists who look after the strategy and execution.

Who is a creative ad agency for?

A creative ad agency is well suited to businesses who want to create new marketing and advertising collateral or businesses who want to refresh their materials to create a cohesive look throughout their brand. 

  • Media buying ad agency

A media buying ad agency specialise in planning and buying media for specific channels, such as a television station, blog or magazine. They establish time frames, estimate budgets, negotiate the price and identify the best target markets and ad placements. A media ad agency typically works with an advertising agency once they’ve designed a campaign to determine the most effective place for the ad to reach the target audience. 

Who is a media buying agency for?

A media buying agency is for businesses who only need to use a single advertising channel. 

What services are offered by advertising agencies?

Regardless of the type of advertising agency you hire, all agencies cover these core areas:

  • Research 
    An advertising agency will work with you to gather and analyse information relating to your business and your products/services. This might include competitor analysis, your position in the market, customer preferences, audience demographics, features of your product/service, etc.
  • Planning
    The planning stage is when an agency uses the research and analysis to carefully plan advertising strategies and/or campaigns. The research is essential in determining which channels will be most effective for a particular campaign. An agency determines the key objectives and outcomes of a strategy/campaign in the planning stage.
  • Creation
    The creation stage is when the plan is put into action and brought to life through copywriting, videos, graphics and other creative media. The team combines creativity and strategy and may produce variations and alternatives of a campaign.
  • Media selection
    Media selection is really important as it affects the impact and the cost of advertising. During this process, an agency evaluates which combination of media channels will be most effective in terms of cost and target audience exposure.
  • Budgeting
    A good agency will ensure that your spends are as cost-effective as possible by allocating the right budget to the different areas of a campaign. They’ll evaluate and provide an estimate of exactly where your funds will go and the expected ROI.
  • Coordination
    Advertising agencies coordinate the launch of a campaign right the way through until the end. An agency ensures that the timing for a campaign launch and the content delivered to align with your business and your consumers.

How do I hire the best advertising agency for my business?

When hiring an advertising agency, it’s important to hire an agency who can share and work towards your vision. At the same time, a good agency should be able to offer their expertise in a way that can give you a fresh perspective and on what successful advertising could look like for your business.

Here are some key considerations to hire the best advertising agency for your business:

  • Get clear on your goals as a business 
  • Research and review case studies
  • Make sure they measure results 
  • Ensure the advertising agency understands your goals
  • Determine a budget together 

How much do advertising agencies charge in Australia?

Advertising fee structures vary depending on the type of campaign, media outlets, campaign duration, integrated services, etc. Generally, advertising fees are broken as follows:

  • Service fees
    Agencies charge a set hourly fee for account management, creating adverts, buying media, etc. They also charge a markup or handling charge on the services they buy in, such as hiring a photographer to shoot the images for a campaign. A service fee reflects all work that’s been done by the agency and is billed at the end of the set period.
  • Project fees
    A project fee is a fixed fee that covers all costs and time needed for a specific project or campaign work. Unlike service fees, this is an agreed fee set prior to commencing any work.
  • Commission fees
    Agencies sometimes charge a percentage of the money spent on media such as newspapers which reflects the time and money it costs to create and administer a campaign.
  • Combined structure fee
    A combined structure is a mixture of service, project and commission fees based on the advertising result such an increase in sales or leads generated. 

Ready to hire an advertising agency? Tell us about your business and we’ll help you find the best advertisers specialised for your industry. 

You can also compare our range of offers on advertising software and tools, which have been curated with small businesses in mind.