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Step 2: Get estimates

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Step 3: Hire the right pro

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Top services offered by market research companies in Preston, VIC

Assess product feasibility

Assess product feasibility

Verify your hypotheses and assess whether your product meets customers' expectations and needs.  

FROM $550

Conduct customer surveys

Conduct customer surveys

Plan and conduct online, mobile, mail and face-to-face surveys for customers and prospects.  

FROM $350

Customer behaviour analysis

Customer behaviour analysis

Plot or improve your buyer's journey by researching general consumer or customer behaviours.  

FROM $50

Gather competitive intelligence

Gather competitive intelligence

Spy on your competitors and study the current market and industry to find gaps and opportunities.  

FROM $2,000

Predict future market trends

Predict future market trends

Plan your finances and strategies by looking at market trends, global and domestic economies and policies.  

FROM $600

Average hourly rate for Market Researchers in Preston, VIC

min rate $56 - $154 max rate







Top market research companies in Preston
Rock Solid Marketing Pty Ltd
Rock Solid Marketing Pty Ltd

ABN: 42606969064

Market Research

9.4 km from Preston

Rock Solid Marketing is a full service Marketing agency that serves small to medium businesses. With offices in Melbourne, Mildura and Perth, our team manage a broad array of marketing activities for clients in a variety or industries. From Building to Agricultural Machinery, Mining to Landscape Gardening. With specialists in website development, Search Engine Optimisation (SEO), Google Ads (PPC), Graphic Design and content development, our subject matter experts are industry leaders in their areas of marketing expertise and no job is too big.

Barr None Group
Barr None Group

ABN: 33767537608

Market Research

9.4 km from Preston

Barr None Group is a boutique brand strategy and marketing effectiveness agency. We help brands that think big, make more effective marketing decisions and investments. Barr None Group was founded by Steph Barr, an award winning brand and creative strategist who has dedicated her career to figuring out what makes marketing effective. Steph is passionate about building brand value. With over 15 years experience, Steph has worked for Australia’s biggest and best marketers both agency and client side, helping Telstra achieve its current status as Australia’s most valuable brand, and creating the strategy behind some of the world’s most effective advertising campaigns. Our services include: Market Research, Brand Strategy, Marketing Strategy, Marketing Effectiveness Tracking and Optimisation. We also have a campaign based PR branch - Barr None PR, as we find PR is always an effective strategy!

Social Growth Media Pty Ltd
Social Growth Media Pty Ltd

ABN: 92135416394

Marketing

3.6 km from Preston

We have a friendly and well-experienced team of Instagram Marketing and SEO Services.

My Client Strategy
My Client Strategy

ABN: 72 620 336 585

Marketing

4 km from Preston

Founded by Hayley Robertson in 2018, My Client Strategy provides marketing consulting, coaching, and training to make marketing your service-based small business easier. Hayley has more than 15 years of sales and marketing experience at some of Australia's largest service-based organisations and has completed two business degrees - a Masters of Business Administration (MBA) and a Bachelor of Management (Marketing). Services include one-off marketing strategy sessions - covering email marketing, marketing planning, content marketing, target market profiling, list building, business blogging, and SEO marketing. Business coaching programs are also available over a longer 3-month period.

Business Wilderness
Business Wilderness

ABN: 68 614 967 547

Marketing

9 km from Preston

At the age of 19, Ahmad Elhawli failed at marketing his business. Like thousands of entrepreneurs, he spent money on digital marketing that didn’t produce results or turn a profit. Then he smartened up, dedicated himself to mastering digital marketing and completing a marketing Bachelors's and master's degree. 10 years later, Ahmad Elhawli is a recognized expert in digital marketing and the founder of the Business Wilderness agency. His business successes include working with Large Media outlets like Fairfax Media, a successful stint at MCCA Ltd where he was able to help generate Hundreds of Millions of dollars and double Revenue Numbers in under 2 years and many other successes with different organizations.

Optimising Pty Ltd
Optimising Pty Ltd

ABN: 11138826552

Marketing

9 km from Preston

Founded in 2008 by Daniel & James, Optimising has grown from a tiny shared city office with 1 small window, to one of the leading Melbourne digital agencies. Our office, located on Punt Road, Richmond and just a good kick to the famous Richmond Football ground. Optimising create SEO and Paid Search solutions that deliver massive ROI. We are a team of highly experienced, creative, and dynamic individuals based in Richmond, Melbourne. Find out why our clients love working with us and brand the visibility it deserves now: info@optimising.com.au

Pay On Performance
Pay On Performance

ABN: 16340687867

Marketing

9.4 km from Preston

Pay on Performance is a boutique Melbourne digital marketing agency. Our primary passion is helping people build their business. We offer SEO, SEM, PPC, social media, web design and conversion rate optimization services.

Sureshot
Sureshot

ABN: 28 156 553 089

Marketing

3.6 km from Preston

Sureshot was founded with a mission to change the face of email marketing. Co-founders Jacquie Baker and Christpoher Shaw noticed that somehow, over the years, email marketing tools, that are supposed to make ones life easier, actually were getting harder to use. Sureshot was created to give users everything they need to create a successful email marketing campaign - including, content, graphics and email templates; all from one application. This brilliant product has won accolades and awards from industry heavyweights such as Rackspace.

Social Garden
Social Garden

ABN: 54162321119

Marketing

9 km from Preston

Social Garden focuses on attracting and converting new customers for your business. If you're a business owner or marketing manager of a company that has the ability to scale your operations quickly, then we want to hear from you. Attract. Nurture. Grow.

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Market Researchers in Preston

Market research is one of the most vital exercises for a new business to conduct before investing their time and resources elsewhere. Professional market researchers specialise in finding, collecting and interpreting information about your industry, your marketplace and your current position, to help you determine how best to achieve your business goals.

What do market researchers actually do?

It's rare for an entrepreneur or small business owner to have done none of their own market research prior to starting their business. At the very least, every person who starts a new business does so because they believe they can offer something that the market wants. In addition, many new business founders will do their homework on competitors in order to ensure their offering and pricing is at least as good (and preferably better) than the established businesses in their area.

Market research includes any activity which gathers or analyses valuable information about your marketplace including:

  • Conducting surveys and assessing customer attitudes
  • Analysing consumer behaviour, assessing risk, quantifying demand and identifying gaps in the market
  • Collecting information on competitors and potential growth opportunities
  • Interpreting past and current market trends
  • Predicting future market trends
  • Assessing product feasibility

This information informs your sales and marketing strategies, which should be adjusted to incorporate the latest information at all times.

Can my business benefit from market research?

All businesses benefit from staying well-informed on the conditions of their marketplace and the needs of their customers, so basic market research should be incorporated into your business practices from day one. Simple techniques like installing Google analytics or adding a feedback survey on your website can provide an ongoing source of valuable information to inform your decision making. Attending industry events is another way to gain access to specialised information and stay up to date with emerging trends that may impact you.

Many business owners make a habit of reading business and financial newspapers to stay informed of developments both in their marketplace and in related industries.

Above all else, the internet is the most powerful research tool at your disposal. It's important that you keep tabs on your competitors, seek out information on new developments in your industry and use your social media presence to learn about your community.

At what point do I need to hire a market researcher?

This depends on the type of business you are running or starting. If you are planning to create a new product or service, extensive market research should be conducted while you are still in the concept phase. Professional market researchers can test your ideas and assumptions against larger sample sizes to determine the feasibility of your business and inform an effective marketing strategy to launch it. Investing money in market research while creating a new product or service will mitigate some of the risk, making your business more attractive to partners and investors.

Established businesses should consider professional help when their marketing efforts are not producing effective results. This will help you determine whether it is the product, the price, the marketing or the sales funnel that needs attention. Alternatively, an established business might hire a market researcher when a competitor is outperforming them, despite an inferior or more costly offering.