Find Top Social Media Agencies Near You

Social Media Agencies

Social media is an integral part of the digital marketing mix. Did you know that 78% of businesses have a dedicated team for social media (i-scoop)?

From choosing which platforms will be most effective in creating and scheduling content that will engage your audience, it takes time and commitment to create a social media presence that will effectively promote your business.

Many small business owners struggle with establishing a strong social media presence. It’s not surprising really - you have so many important tasks to juggle and social media might be at the bottom of the list.

But it’s a real shame if you miss out on social media marketing, because when consumers feel connected to a brand they are 76% more likely to purchase with them over a competitor. Consumers’ relationship with social media is continually evolving; they are often looking for brands they can connect with on a deeper level than getting information about products. Consumers want to be educated and inspired and they will check out a brands’ social media before purchasing.

Hiring a social media agency could be just what you need.

What is a social media marketing agency?

A social media agency provides a full range of services and solutions to manage and improve your presence on social networks.

A social media agency has a range of experts who know how to take your social presence from 0 to 100.

What are the benefits of hiring a social media marketing agency?

Although you can manage your own social accounts and campaigns, the benefits of outsourcing to a social media marketing agency are plentiful. Some of the benefits include:

• Access to expertise in all things social 
• Stay relevant in your industry
• Keep abreast of competitors 
• Juggle multiple campaigns at once
• Grow your audience and business - fast!
• Develop tried and tested strategies that work
• Experiment with unique strategies and campaigns 

What services do social media agencies offer?

Here are some of the services offered by social media agencies:

• Developing and rolling out social media strategies 
• Competitor research and analysis
• Account creation and optimisation
• Content creation
• Content publishing
• Create and manage campaigns 
• Community management
• Social media advertising

A social media agency is a full house of social media experts, but if you're looking for help on a smaller-scale you also have the option of hiring:

• Social media manager 
• Social media consultant 
• Community manager

What does a social media manager do?

A social media manager is someone who takes care of your business’s online presence across various social networks. 

They are your representative and take charge of your brand’s voice by responding to comments, creating and running campaigns and publishing content.

What does a social community manager do?

A community manager is responsible for ensuring your audience engages with the content you share.

They build a strong brand image and reputation by connecting with existing and prospective customers, initiate discussions on posts and join others’ conversations.

How much do social media marketing services cost?

There are three fee structures:

• Hourly rate
• Monthly retainer
• Fixed project rate (e.g. social media package)

Social media and community managers in Australia typically charge from $35 per hour. This is a good option for businesses who need someone to take the reins on their social accounts for a few hours per week.

Average monthly retainer fees for a serviced social media package range between $800 and $2,000 per month.

What is included in a social media package?

A social media package is a serviced package that includes:

• Strategy planning 
• Competitive analysis
• Creating a social content calendar
• Campaign creation and management
• Social engagement and community management
• Measurement and analytics 

What is a social media kit?

Agencies also offer social media kits that contain a range of different templates for all of your social media marketing needs. Social media kits ensure all of your content is visually coherent and on-brand.

How much does a social media strategy cost?

Project-based work such as developing and rolling out a social media strategy starts from around $2,000 upwards.

How much do social media campaigns cost?

To create and run a paid social media campaign, you will typically pay anywhere between $500 to $4,000 per month. There are varying factors such as your objectives and the size of the campaign.

Where can I find a social media agency or manager?

You can find a social media agency or manager right here on SavvySME. Simply tell us about your project and we’ll find the best professionals that can help.