Find Videographers & Media Production Companies Near You

Media and Video Production Companies 

Humans are a creative, visual and communicative species—and we love video. According to Hubspot 81% of businesses are using video as a marketing tool in 2020, and Cisco has predicted that online videos will take up more than 82% of all online consumer traffic by 2022.

Other multimedia such as podcasts are also on the rise. Podcast Insights found that there are now more than one million podcasts shows worldwide. So what does this mean as a small business owner? 

It means there are some really exciting opportunities out there to get creative with video and other types of media to scale your business, increase brand awareness and grow your audience base.

Whether you already have a project in mind or you’re simply curious about how you can tap into video and other creative media to promote your business, we can introduce you to videographers and media production companies right here on SavvySME.

Why should I hire a professional video or media production company?

Leaving it to the experts is usually the best bet when it comes to creative endeavours, especially for things like video which is very easy to get wrong (we’ve all seen bad adverts and TV commercials that make you cringe a little). Unless you have a creative flair and the time to plan, produce and edit, then hiring a media or video production company may be your best option.

What are the different types of commercial videos?

Here are the most common types of videos used to market and promote small businesses:

• Interviews
• Event videos
• Vlogs
• How to/explainer videos 
• Announcement videos 
• Testimonial videos 
• Product or service promotional videos
• Branding videos 
• Behind the scenes videos
• Product demonstrations 

What is a video production company?

Videographers and video production companies produce small to medium scale videos. Their services cover the end-to-end production and editing process from initial concept and planning to audio editing.

What services are offered by video production companies?

Video production companies offer a full range of services to turn an initial concept into a finished video product including:

• Storyboarding: The fun part - creating and planning the narrative and all the conceptual stuff surrounding how the video will make your audience feel and make an impact.
• Video production: This is the part when your idea starts to come to life and raw video footage is captured.
• Video editing: This involves putting the filmed footage together and using fancy software to fine-tune and polish everything up.
• Audio/sound design: You can’t have a great video without great sound. This stage is all about adding and tweaking the sound to align with and enhance the visual elements of the video.

So that’s video production covered, but what about media production?

What is a media production company?

Media production is the process of creating communicative, informative and entertaining content across a variety of mediums such as video, print and digital media. A media production company has a full team of specialised professionals including videographers, podcast editors and graphic designers.

What services do media production companies offer?

Media production companies and agencies offer a vast range of services including:

• Online video content
• Podcast production
• Print advertising
• Photography and videography 
• Radio advertising
• Film and television
• Digital or online advertising
• Cartoons or animation
• Video production
• Infographics
• Multimedia production

What is the difference between a media production company and an advertising agency?

Unlike advertising agencies, media producers aren’t typically involved in market research, media booking, campaign management or ongoing marketing analysis. Advertising agencies specialise in promoting products and services to attract customers and drive sales, whereas media production companies create promotional material for various purposes such as entertainment, education or to create awareness of a particular product, cause or message.

What are the benefits of hiring a media or video production company?

Below are some of the top benefits of hiring a media or video production company:

• High-quality results: They can help you create polished video and media that reflects and conveys your brand image
• Cost-effective: Hiring a video production or media company may seem like a considerable expense, but you can be confident that you'll get a quality end product that can be used across various marketing channels. 
• Expertise: It's one thing having a great creative idea, but to turn it into tangible media can be tricky. Video and media production companies have the skills and experience to help you. Their expertise means more creative ideas, advice and recommendations to maximise your budget.

How much does it cost to hire a media or video production company?

Video and media production costs vary depending on the size and scope of your project, the number of services you need and other factors. Small video production starts from around $2,000. For larger budgets, you can expect to pay from $5,000 to $10,000+. You can lower costs and help your budget stretch further by opting out of some services offered in a full video production package, e.g. storyboarding.

Full video and media production packages usually include planning, pre-production, production and post-production services. 

How do I hire the best videographer or media production company?

To hire a video production company you need to:

• Set your objectives: It's important to determine your objectives and have an overview of your project requirements. Will you outsource the whole project or will you do certain things in-house, e.g. storyboarding?
• Set a budget: How much can you allocate to your project budget? 
• Post a project: Submit your project on SavvySME and we'll introduce you to companies that can help.
• Review portfolios and reviews: Narrow down your proposals and do your research to see if a company's work aligns with your project and brand. Check out client testimonials and online reviews. 

What questions should I ask a video or media production company?

Here are some key questions to help you in the hiring process:

• Can you show me examples of similar projects you've worked on?
• What can you offer me with my budget?
• Will it be possible to repurpose or repackage the media?
• Who will be involved in the creative process?
• How long will the project take?

If you are ready to start a creative media project, we can introduce you to video and media production companies in your local area on SavvySME. Simply answer a few questions to get started.