Web development

Web designers and developers work together to give your business a compelling online presence. Whether you need a simple website that works like an online brochure or a huge eCommerce store that automates Read more

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Web development

Web designers and developers work together to give your business a compelling online presence. Whether you need a simple website that works like an online brochure or a huge eCommerce store that automates your entire business, SavvySME can connect you with the professionals that are right for you.

What exactly do web designers and developers do?

Web designers and developers work hand-in-hand to create beautiful, interactive websites of all shapes and sizes. The best websites are easy to navigate, beautiful to look at and work 24/7 as a fantastic sales agent for your business. With the right website you could be making sales and gaining clients while you sleep!

A great designer uses powerful software to represent how your website will look and feel. You may want something clean and minimalist, or you may want a bold, colourful style – either way, your designer will work with you to craft a beautiful visual style that is easy to navigate and suits your target audience’s tastes.

Once you are completely satisfied with the visuals, the designer works with a web developer to turn the design into a working website. Depending on the functionality you need, your developer will recommend the best way to build the site – whether it's a simple Wordpress website, a custom CSS/HTML site, or something more complicated.

Questions to ask your web designer and web developer:

  • How long will my project take?
  • What will my project cost?
  • What other websites have you designed/developed?
  • What platform is most appropriate?
  • Do I need a Content Management System?
  • Can I benefit from eCommerce?
  • Are you well-trained in Search Engine Optimisation?
  • What files and assets do I need to provide you?

What do I do once my website is complete?

Once your website is live, it's important to push visitors to it. SavvySME can connect you with a huge network of professionals to help you do that, including:

  • SEO Specialists
  • Search Engine Marketers
  • Adwords Specialists
  • Advertising Professionals
  • Marketing Consultants
     

These professionals use online marketing to entice people to your site. If your site is well designed and your copy is effective, you should be generating sales and leads in no time. To ensure that you can assess the effectiveness of your marketing, you should consider installing Google Analytics. This tool allows you to better understand your visitors, showing you how many people have visited your site, which pages they visited, how long they stayed on each page, where they come from, and a lot more. This information will help you identify problem spots or places where your website could be more effective, allowing you to constantly refine and improve on your website's functionality and ease-of-use.