Hi, my name is Abi Waterer and I am Director of Marketing at Yola Inc. I have over nine years of marketing experience, working with major consumer brands, non-profits and startups in the US and UK. I specialize in online marketing and am passionate about the tech industry and start-ups.
Yola is a free website builder for small businesses, non-profits and everyday users to painlessly build a professional website and grow their business presence online.
6 Forgotten Components that Small Business Websites Need
Most people, when redesigning or building a website, give lots of thought to color scheme, images and layout. However, there are several commonly forgotten components that are critical to a successful...
Read moreTOPICS FOLLOWED
Online business 9118 FOLLOWERS
Sales and marketing 8542 FOLLOWERS
Information technology 7371 FOLLOWERS
Startup 6729 FOLLOWERS
Business growth 10671 FOLLOWERS
Ecommerce strategy 7504 FOLLOWERS
Selling online 7560 FOLLOWERS
Search engine marketing 7552 FOLLOWERS
Social media 7654 FOLLOWERS
Web design 7465 FOLLOWERS
Web development 7516 FOLLOWERS
Web hosting 7389 FOLLOWERS
Customer acquisition 6921 FOLLOWERS
Integrating online and offline 6889 FOLLOWERS
Graphic design 6849 FOLLOWERS
Media production 6839 FOLLOWERS
Advertising 6952 FOLLOWERS
Copywriting, content writing and blogging 6926 FOLLOWERS
Branding 6977 FOLLOWERS
Offline and direct marketing 6885 FOLLOWERS
Market research 6883 FOLLOWERS
Online marketing 7019 FOLLOWERS
Public relations 6891 FOLLOWERS
Website 6229 FOLLOWERS
Investor funding and capital 6412 FOLLOWERS
Lean startup methodology 6447 FOLLOWERS
Assembling mentors, advisors and board members 6460 FOLLOWERS
Founders and co-founders 6444 FOLLOWERS
Product development 6449 FOLLOWERS
Startup branding and PR 6480 FOLLOWERS
First 100 days 6451 FOLLOWERS
Bootstrapping 6422 FOLLOWERS
Research and Innovation 6456 FOLLOWERS
Measuring startup success 6449 FOLLOWERS
Customer retention 7364 FOLLOWERS
Growing and scaling 7356 FOLLOWERS
Business partnership 7329 FOLLOWERS
Business planning 7393 FOLLOWERS
New business ideas 6503 FOLLOWERS