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Brian Keen
Top 10% Franchising

Owner at

Member Since January 2014

Hope Island, QLD, 4212

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Having worked in the franchise sector for over 30 years and helped business to grow by over $3bn in that time, I believe franchising offers one of the most exciting business models around for anyone looking to create real wealth and financial independence for themselves. See www.franchisesimply.com.au/ email brian@howtofranchisesimply.com.au or call 1300 960 136.

Reputation

Franchising

Foodies Go Mainstream

Fresh New Food Choices Challenge the Establishment The international franchise food sector is changing to provide a need in a fresh way, at a reasonable price. Food has become the new fashion Master Chef and Jamie Oliver have had an influence. People are wanting to know what's in the food they're offered and, in the process, are becoming more discerning. They want local, fresh and quality, crea...

Franchising

5 Reasons Why Startup Franchises Can Fail, and What to Do About It

Griffiths University reported that the overall number of franchises fell between 2012 and 2014, because of small and unprofitable franchise closures. But franchise groups start small (even McDonalds) and some choose to stay small. 5 STEPS NOT TO FALL AND GET STUCK 1. A franchise is more than Legal Agreements and Operations Manuals. Don't draft the legal agreement and operation manuals before y...

Franchising

Plenty of Room for New Franchises

It's long been recognised that newer small businesses run as a sole proprietorship have higher failure rate than many long-established companies. Even larger businesses with long-standing track records for success are sliding into decline. By comparison, the franchise business model offers multiple advantages over other types of business. Franchisees have higher success rate than business operate...

Business Management

How to Systemise for Success

Many businesses work with ad hoc procedures that ‘just happen’, and aren’t really systems at all. This article is about how to maximise efficiency, how do you systemise your business, or improve the systems already there. Here are some tips: 1. Start by choosing an area for systemisation – such as answering incoming calls or dealing with customer complaints – then decide what you want ...

Business Planning

‘System’ is not a dirty word

Business owners are wary of ‘systems’, feeling they deprive them of flexibility. However, a system is no more than a repeatable way of doing things to achieve a particular outcome. Properly implemented, systemisation increases productivity and improves profit in businesses of any size and type. Here are just some of the benefits: One. Systems ensure consistency of service or product by rem...

Franchising

Do you have the right management in place?

The right management and the right staff are two cornerstones !   Staff members play a very important role in making any franchise business successful. So, appoint the staff carefully and manage them properly to ensure quality customer handling. This will ensure customer satisfaction which is a must for any business to be successful.  Support from the franchisors play a key role in the succe...

Franchising

So you want to grow your business by franchising – but are you fit to lead?

One of the other deciding factors when analyzing whether a business is ripe to franchise, is the personality of the business owner or owners. Is that person a natural leader? Does he or she have the characteristics to manage a franchise chain? From perhaps dealing directly with your products and customers you will suddenly become a manager of your franchisees as you develop your franchising syst...

Franchising

Case study of a little known franchise success story

A good example of using the franchising process of systemization and putting these principles into practice is Jack Cowin. Jack Cowin came to Australia when he was 26 years old with the franchise rights to Kentucky Fried Chicken in WA. Today he owns the Hungry Jacks chain with 350 stores – and only around 100 are franchised, so he owns the rest!  He also owns Competitive Foods supplying food...

Franchising

How to Franchise Your Business in 7 Simple Ways

Franchising a business is very popular in the fast growing and changing business environment all over the world. But it's not as easy as it may sound at the beginning. There are a lot of factors to consider, such as the suitability of your business and your own preparedness to franchise your business. If you want to learn how to franchise a business, you will have to know these 7 simple steps. ...

Franchising

Franchising continues to grow during tough times

Evidence shows franchising has extraordinary opportunities for family businesses, enabling them to grow into multi-million dollar assets. According to a recent PriceWaterhouseCoopers report franchises have seen average annual revenue growth of 10%. But this is not a new phenomenon – one well-known beneficiary I worked with, Jim Penman from Jim’s Mowing, started by mowing lawns himself until h...

Franchising

Foodies Go Mainstream

Fresh New Food Choices Challenge the Establishment The international franchise food sector is changing to provide a need in a fresh way, at a reasonable price. Food has become the new fashion Master Chef and Jamie Oliver have had an influence. People are wanting to know what's in the food they're offered and, in the process, are becoming more discerning. They want local, fresh and quality, crea...

Franchising

5 Reasons Why Startup Franchises Can Fail, and What to Do About It

Griffiths University reported that the overall number of franchises fell between 2012 and 2014, because of small and unprofitable franchise closures. But franchise groups start small (even McDonalds) and some choose to stay small. 5 STEPS NOT TO FALL AND GET STUCK 1. A franchise is more than Legal Agreements and Operations Manuals. Don't draft the legal agreement and operation manuals before y...

Franchising

Plenty of Room for New Franchises

It's long been recognised that newer small businesses run as a sole proprietorship have higher failure rate than many long-established companies. Even larger businesses with long-standing track records for success are sliding into decline. By comparison, the franchise business model offers multiple advantages over other types of business. Franchisees have higher success rate than business operate...

Business Management

How to Systemise for Success

Many businesses work with ad hoc procedures that ‘just happen’, and aren’t really systems at all. This article is about how to maximise efficiency, how do you systemise your business, or improve the systems already there. Here are some tips: 1. Start by choosing an area for systemisation – such as answering incoming calls or dealing with customer complaints – then decide what you want ...

Business Planning

‘System’ is not a dirty word

Business owners are wary of ‘systems’, feeling they deprive them of flexibility. However, a system is no more than a repeatable way of doing things to achieve a particular outcome. Properly implemented, systemisation increases productivity and improves profit in businesses of any size and type. Here are just some of the benefits: One. Systems ensure consistency of service or product by rem...

Franchising

Do you have the right management in place?

The right management and the right staff are two cornerstones !   Staff members play a very important role in making any franchise business successful. So, appoint the staff carefully and manage them properly to ensure quality customer handling. This will ensure customer satisfaction which is a must for any business to be successful.  Support from the franchisors play a key role in the succe...

Franchising

So you want to grow your business by franchising – but are you fit to lead?

One of the other deciding factors when analyzing whether a business is ripe to franchise, is the personality of the business owner or owners. Is that person a natural leader? Does he or she have the characteristics to manage a franchise chain? From perhaps dealing directly with your products and customers you will suddenly become a manager of your franchisees as you develop your franchising syst...

Franchising

Case study of a little known franchise success story

A good example of using the franchising process of systemization and putting these principles into practice is Jack Cowin. Jack Cowin came to Australia when he was 26 years old with the franchise rights to Kentucky Fried Chicken in WA. Today he owns the Hungry Jacks chain with 350 stores – and only around 100 are franchised, so he owns the rest!  He also owns Competitive Foods supplying food...

Franchising

How to Franchise Your Business in 7 Simple Ways

Franchising a business is very popular in the fast growing and changing business environment all over the world. But it's not as easy as it may sound at the beginning. There are a lot of factors to consider, such as the suitability of your business and your own preparedness to franchise your business. If you want to learn how to franchise a business, you will have to know these 7 simple steps. ...

Franchising

Franchising continues to grow during tough times

Evidence shows franchising has extraordinary opportunities for family businesses, enabling them to grow into multi-million dollar assets. According to a recent PriceWaterhouseCoopers report franchises have seen average annual revenue growth of 10%. But this is not a new phenomenon – one well-known beneficiary I worked with, Jim Penman from Jim’s Mowing, started by mowing lawns himself until h...

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