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Emily Gorsky

Copywriting & Content Marketing at

Member Since March 2018

Sydney, NSW,

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3 FOLLOWERS

Emily is a copywriter and content marketing specialist with several years of industry experience. She has worked across a wide range of industries including travel, education, government, retail and more as well as content strategy and outreach for well known Australian and international brands.

Qualified skills

Search Engine Optimisation (SEO)
Copywriting and Content Marketing

Emily Gorsky answered this question

Are there people who SHOULDN'T start a business?

I think the type of people who shouldn't start a business are those who need stability and predictability, and who aren't comfortable wearing many hats. There's nothing wrong with being someone who isn't business-oriented, it doesn't mean they aren't hardworking. However, individuals who are highly specialised in one certain area might find it challenging to adapt to the uncertain terrain of entrepreneurship. That being said, anyone can try to start a business by learning the skills needed and being able to delegate tasks. It's not really off-limits for anyone, but your success really depends if you're the type of person who thrives when working for yourself.

Emily Gorsky answered this question

What's A Good Alternative To MailChimp For Email Marketing?

Aweber and Convert Kit are great for the price, I know of a few people who use those as the main alternatives to MailChimp. I also remember someone mentioning that Campaign Monitor is one to avoid because it's expensive and isn't any better than the alternatives.

Copywriting and Content Marketing

How to Generate Quality Leads Through Your Company Blog

For some business owners blog is just a platform where you randomly post articles and it serves no purpose - however, it's a wrong impression.  Blog is a way of keeping in touch with your customers and share information with them that you can't share in any other way.  Some of the benefits of blogging include collecting emails, strengthening bonds with your customers and promoting your product...

Emily Gorsky answered this question

Are there people who SHOULDN'T start a business?

I think the type of people who shouldn't start a business are those who need stability and predictability, and who aren't comfortable wearing many hats. There's nothing wrong with being someone who isn't business-oriented, it doesn't mean they aren't hardworking. However, individuals who are highly specialised in one certain area might find it challenging to adapt to the uncertain terrain of entrepreneurship. That being said, anyone can try to start a business by learning the skills needed and being able to delegate tasks. It's not really off-limits for anyone, but your success really depends if you're the type of person who thrives when working for yourself.

Emily Gorsky answered this question

What's A Good Alternative To MailChimp For Email Marketing?

Aweber and Convert Kit are great for the price, I know of a few people who use those as the main alternatives to MailChimp. I also remember someone mentioning that Campaign Monitor is one to avoid because it's expensive and isn't any better than the alternatives.

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