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James Norquay
Top 10% Digital Marketing

Consulting Director at

Member Since March 2013

Toronto, ON, M5V

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983 FOLLOWERS

Been doing SEO for over 8 years, social media for 5 years. Have worked with companies such as Vistaprint, Virgin Mobile, Woolworths, Exact Target, Maurice Blackburn and many more to help improve their Online Marketing. Currently work as a director for SME', Medium and Large Business at my agency Prosperity Media.

Qualified skills

Digital Marketing
Marketing Services & Consultants

Reputation

Top 10%
Digital Marketing

James Norquay answered this question

Anonymous

Asked this question - Search Engine Optimisation (SEO)

When can you see result of organic traffic from SEO on a site?

SEO Results are based on hoe competitive your industry is you are targeting if you are targeting Fishing Shop Newcastle it is not going to be as competitive as Home Loans Sydney for example so getting traction is usually based on a industry basis also if you are working with a brand new site that can also make the process slower. Add in low quality past work you can even be more behind =)

Now how long does SEO take to kick it it depends on numerous factors such as how well your site is set up, how good your link profile is, how in depth your content is, user engagement factors and many other things.

A good basis to see SEO results from work completed is 3-6 months, for competitive industries it could be 6-12 months if you have a authoritative domain it will be quicker if you have a brand new site it will be slower.

James Norquay answered this question

Steve Osborne

Asked this question - Regulatory and Compliance

Can you recommend a good digital marketing lawyer?

One law firm we have used in the past is Cooper Mills Lawyers (Office Sydney/Melbourne) they deal mainly in Technology Law - Trademarks, Digital Issues, Domains. I am not sure about Email marketing tho these guys have been very good when we have dealt with them. Ask for Erhan the partner of the firm he will know my name. If his firm can not assist you I am sure he will put you onto the right company to do so.

James Norquay answered this question

Ling Lee
Ling Lee, at Digital Marketing and Personal Branding

Asked this question - Product Development

Is there an australian version of Alibaba website for products?

Hi Ling Lee,



To be honest if you want to buy Australian products or service I think you would need to look more Niche. 



Examples - 



http//www.buybuildingsupplies.com.au - This site offers an Alibaba style offering to people looking to buy building materials



http://www.oneflare.com.au - A great site to hire Australian based services. 



It is hard to find a huge protal tho.



James


James Norquay answered this question

Jason Robertson

Asked this question - Customer Retention

What makes the best corporate Christmas gifts?

Wine is a good gift for Christmas usually.



Some good ones I remember in the past - Yahoo gave these sports bags and Cooler bags, still very good gift use it for BBQ's it was also filled with Beer the bag.



Random companies have given digital photo frames in the past, I did not mind that.



Other things like USB bottle openers also go good =)


James Norquay answered this question

Leo Eliades

Asked this question - Sales and Marketing

Aside from LinkedIn, SEO, SMM, SEM, are there other ways to market to potential clients?

You can buy advertising on 3rd party sites or 3rd party email lists to promote your event.



Depends what your budget is because most good email marketing opportunities can be costly.



Another thing you can do is promote the event on "event page" style websites, just search for them on Google. 



Also if you have a pre existing memeber base on sites like EventBrite & Meetup.com you can market your events to the user base.



Plus you could even look at promoting the event offline to reach online.


James Norquay answered this question

Maria Nikas

Asked this question - Hardware and Software

What is your favourite or preferred project management system?

A few good project management systems worth trying are the following - 



- JIRA



- ASANA



- WORKetc 



Hard to pick one great one as all PM software above offer different areas of the product which assist the end user.


James Norquay answered this question

Cathal Uniacke
Cathal Uniacke, Principal OHS Consultant at

Asked this question - Insurance

Which is Australia's riskiest industry according to major insurers?

I would take a guess and say Medical - Doctors would be a very costly business to insure. I know doctors pay crazy insurance premiums. The ones actually operating on people would pay more. Due to Medical Negligence I am guessing this is one area which is very costly. 



 


James Norquay answered this question

Jennifer Martin
Jennifer Martin, Founder and Small Business Owner Mentor at Zest Business Consulting

Asked this question - Digital Marketing

What is the SEO best practice for opening a second location?

My Advice for the new location is the following -



1. Set up a new website page for the business location example 



Hairdresser.com.au/Sydney-CBD



Hairdresser.com.au/Sutherland



Have 500 words unique content about the location.



2. Set up Google Places locations for both businesses and ensure they are verified, link each Google places location to the GEO specific page.



3. Do citation link building to each location using sites like BrownBook, Yello Pages, True Local to build up the profile of each new location.



Also ensure to take high quality images of each location to use on all the different sites, when I set up Virgin Mobiles Google Places many years ago we had every store around Australia send in pictures, it turned out to be a very cool campaign. 


James Norquay answered this question

Michael Bell

Asked this question - Sales and Marketing

Does anyone know how to actually sell something that is free?

If the product is FREE what exactly is it, If I was selling a free product I would probably list it on OzBargin which is a great community for listing free things and generating traffic. 


James Norquay answered this question

William Zhang

Asked this question - Search Engine Optimisation (SEO)

Is it bad SEO practice to include currency symbols in URLs?

I wouldn't use $ symbols in URL structure as Micha mentioned this can break the URL and cause issues.



Look at how most of the big Coupon players such as Retail Me Not set up their sits they have a category level page for "PizzaHut" and they list all the deals on the one page they do not set up seprate pages usually and if they do they dont use $ symbols they use dollars as micha mentioned. 


No results found.

James Norquay answered this question

Anonymous

Asked this question - Search Engine Optimisation (SEO)

When can you see result of organic traffic from SEO on a site?

SEO Results are based on hoe competitive your industry is you are targeting if you are targeting Fishing Shop Newcastle it is not going to be as competitive as Home Loans Sydney for example so getting traction is usually based on a industry basis also if you are working with a brand new site that can also make the process slower. Add in low quality past work you can even be more behind =)

Now how long does SEO take to kick it it depends on numerous factors such as how well your site is set up, how good your link profile is, how in depth your content is, user engagement factors and many other things.

A good basis to see SEO results from work completed is 3-6 months, for competitive industries it could be 6-12 months if you have a authoritative domain it will be quicker if you have a brand new site it will be slower.

James Norquay answered this question

Steve Osborne

Asked this question - Regulatory and Compliance

Can you recommend a good digital marketing lawyer?

One law firm we have used in the past is Cooper Mills Lawyers (Office Sydney/Melbourne) they deal mainly in Technology Law - Trademarks, Digital Issues, Domains. I am not sure about Email marketing tho these guys have been very good when we have dealt with them. Ask for Erhan the partner of the firm he will know my name. If his firm can not assist you I am sure he will put you onto the right company to do so.

James Norquay answered this question

Ling Lee
Ling Lee, at Digital Marketing and Personal Branding

Asked this question - Product Development

Is there an australian version of Alibaba website for products?

Hi Ling Lee,



To be honest if you want to buy Australian products or service I think you would need to look more Niche. 



Examples - 



http//www.buybuildingsupplies.com.au - This site offers an Alibaba style offering to people looking to buy building materials



http://www.oneflare.com.au - A great site to hire Australian based services. 



It is hard to find a huge protal tho.



James


James Norquay answered this question

Jason Robertson

Asked this question - Customer Retention

What makes the best corporate Christmas gifts?

Wine is a good gift for Christmas usually.



Some good ones I remember in the past - Yahoo gave these sports bags and Cooler bags, still very good gift use it for BBQ's it was also filled with Beer the bag.



Random companies have given digital photo frames in the past, I did not mind that.



Other things like USB bottle openers also go good =)


James Norquay answered this question

Leo Eliades

Asked this question - Sales and Marketing

Aside from LinkedIn, SEO, SMM, SEM, are there other ways to market to potential clients?

You can buy advertising on 3rd party sites or 3rd party email lists to promote your event.



Depends what your budget is because most good email marketing opportunities can be costly.



Another thing you can do is promote the event on "event page" style websites, just search for them on Google. 



Also if you have a pre existing memeber base on sites like EventBrite & Meetup.com you can market your events to the user base.



Plus you could even look at promoting the event offline to reach online.


James Norquay answered this question

Maria Nikas

Asked this question - Hardware and Software

What is your favourite or preferred project management system?

A few good project management systems worth trying are the following - 



- JIRA



- ASANA



- WORKetc 



Hard to pick one great one as all PM software above offer different areas of the product which assist the end user.


James Norquay answered this question

Cathal Uniacke
Cathal Uniacke, Principal OHS Consultant at

Asked this question - Insurance

Which is Australia's riskiest industry according to major insurers?

I would take a guess and say Medical - Doctors would be a very costly business to insure. I know doctors pay crazy insurance premiums. The ones actually operating on people would pay more. Due to Medical Negligence I am guessing this is one area which is very costly. 



 


James Norquay answered this question

Jennifer Martin
Jennifer Martin, Founder and Small Business Owner Mentor at Zest Business Consulting

Asked this question - Digital Marketing

What is the SEO best practice for opening a second location?

My Advice for the new location is the following -



1. Set up a new website page for the business location example 



Hairdresser.com.au/Sydney-CBD



Hairdresser.com.au/Sutherland



Have 500 words unique content about the location.



2. Set up Google Places locations for both businesses and ensure they are verified, link each Google places location to the GEO specific page.



3. Do citation link building to each location using sites like BrownBook, Yello Pages, True Local to build up the profile of each new location.



Also ensure to take high quality images of each location to use on all the different sites, when I set up Virgin Mobiles Google Places many years ago we had every store around Australia send in pictures, it turned out to be a very cool campaign. 


James Norquay answered this question

Michael Bell

Asked this question - Sales and Marketing

Does anyone know how to actually sell something that is free?

If the product is FREE what exactly is it, If I was selling a free product I would probably list it on OzBargin which is a great community for listing free things and generating traffic. 


James Norquay answered this question

William Zhang

Asked this question - Search Engine Optimisation (SEO)

Is it bad SEO practice to include currency symbols in URLs?

I wouldn't use $ symbols in URL structure as Micha mentioned this can break the URL and cause issues.



Look at how most of the big Coupon players such as Retail Me Not set up their sits they have a category level page for "PizzaHut" and they list all the deals on the one page they do not set up seprate pages usually and if they do they dont use $ symbols they use dollars as micha mentioned. 


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