Lina Barfoot profile image

Lina Barfoot

Editor at SavvySME

Member Since December 2015

SHARE

10.33K FOLLOWERS

All things marketing and advertising interest me greatly.

Social media

Social Media for Your Business

Should my business have a social media strategy? Despite social media often being discussed as if it's a homogenous, one-sided tool, the different platforms actually have very different features. The...

Read more
Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Social media

Lina Barfoot answered a question

Mike Rees

Asked this question - Website

Do I have to register the domain name?

If I'm using a website builder for instance and the domain name I want is already paid for do I...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Website

What's the best way to set up a website?

Is it worthwhile to hire a web designer to do it for you? what other options are there?

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Customer acquisition and retention

Does it pay to invest in customer loyalty?

I guess really I'm asking if retaining customers is always better than acquiring new ones?

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Finance and accounting

What does the term mezzanine finance mean?

I've heard the term mezzanine finance, but I'm not sure what it means or where it might be...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Website

How do you drive traffic to your website?

What would be a good way to get more traffic coming through your website? I would love to hear what...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Online marketing

Should I do social media marketing?

As a writer/editor who freelances occasionally, should I bother with social media marketing? what...

Business growth

Leading SMEs: growing as a company whilst serving the community - a medical practice out of the ordinary

Medical-related businesses are one of the strongest growth areas for SMEs so it’s no surprise that one Sydney medical practice has been gathering praise for its innovative practice from the NSW busi...

Read more
Business growth

Leading SMEs: putting quality back into focus

Imagine you’re starting up a new business. You want to reach as many customers as you possibly can, so how do you do that? Presumably by getting your product to as many outlets as possible? Not nece...

Read more
Social media

Social Media for Your Business

Should my business have a social media strategy? Despite social media often being discussed as if it's a homogenous, one-sided tool, the different platforms actually have very different features. The...

Read more
Business growth

Leading SMEs: growing as a company whilst serving the community - a medical practice out of the ordinary

Medical-related businesses are one of the strongest growth areas for SMEs so it’s no surprise that one Sydney medical practice has been gathering praise for its innovative practice from the NSW busi...

Read more
Business growth

Leading SMEs: putting quality back into focus

Imagine you’re starting up a new business. You want to reach as many customers as you possibly can, so how do you do that? Presumably by getting your product to as many outlets as possible? Not nece...

Read more
Sales and marketing

Leading SMEs: marketplace innovation

Considering the homewares and furniture sector is not one that is innovative in terms of products and their basic functions, it's perhaps no wonder that entrepreneurs are instead creating innovative m...

Read more
Lifestyle and health

Leading SMEs: Basic Bananas

Reading up on Basic Bananas, one of the first things that comes up in many places is their focus on fun. Starting a new business for these founders wasn't about spending all hours at the office and sa...

Read more
Application design and development

Innovative tools for SMEs: can you make reward programs a win-win?

Reward programs are ubiquitous these days; every retailer seems to have one. Increasingly we find ourselves with more than one card in our wallets, or we simply abandon the idea because we don't want ...

Read more
Business growth

Leading SMEs: beach town brewery making waves

Letting your passion be the main inspiration behind your business is perhaps a risk but the potential rewards go beyond just business, it could make your company much more than just your job. It does ...

Read more
Importing

Innovative tools for SMEs: broaden your horizons

The situation facing a business wanting to export or import can be hard to navigate. Even the basic information you're in need of can be difficult to attain without spending far too much time looking ...

Read more
Managing employees

Innovative SME strategies: company culture and business performance

Company culture is not an accident, or a by-product. A smart manager will shape company culture to reflect the strategy, and in doing so will build a business that communicates its goals from the in...

Read more
Information technology

Innovative tools for SMEs: time to rethink your deliveries

Technology gives you greater control of your services When you're trying to establish your business it's vital that your packages not only arrive exactly when they should but also that they are del...

Read more
Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Social media

Lina Barfoot answered a question

Mike Rees

Asked this question - Website

Do I have to register the domain name?

If I'm using a website builder for instance and the domain name I want is already paid for do I...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Website

What's the best way to set up a website?

Is it worthwhile to hire a web designer to do it for you? what other options are there?

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Customer acquisition and retention

Does it pay to invest in customer loyalty?

I guess really I'm asking if retaining customers is always better than acquiring new ones?

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Finance and accounting

What does the term mezzanine finance mean?

I've heard the term mezzanine finance, but I'm not sure what it means or where it might be...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Website

How do you drive traffic to your website?

What would be a good way to get more traffic coming through your website? I would love to hear what...

Lina Barfoot
Lina Barfoot, Editor at SavvySME

Asked this question - Online marketing

Should I do social media marketing?

As a writer/editor who freelances occasionally, should I bother with social media marketing? what...

Lina Barfoot answered a question

Jef Lippiatt
Jef Lippiatt, Owner at Startup Chucktown

Asked this question - Business planning

What is your biggest business goal for 2016?

Each answer should be as unique as the individual businesses that we run. I'm planning on...

Lina Barfoot answered a question

Mary Mai
Mary Mai, Business Intelligence Analyst at Savvysme

Asked this question - Customer acquisition and retention

How do SMEs manage customer relationships?

How do businesses with no physical contact with their clients manage customer relationships?

Companies followed

RCB Mediation Services North Melbourne, VIC 3051

Mortgage Choice - Port Melbourne Port Melbourne, VIC 3207

Microcosm Design Mount Eliza, VIC 3930

Websites 4 Small Business Dee Why, NSW 2099

Forrest Marketing Group Manly Vale, NSW 2093

Cloud Made Simple Melbourne, VIC 3000

Women Love Tech Bronte, NSW 2024

SponsoredLinX Fortitude Valley, QLD 4006

Franchise Simply Hope Island, QLD 4212

Beesoft Chatswood, NSW 2067

Coaster Group Canberra, ACT 2601

View more

TOPICS FOLLOWED

Online business

Online business 9043 FOLLOWERS

Legal

Legal 5815 FOLLOWERS

Sales and marketing

Sales and marketing 8459 FOLLOWERS

Human resources

Human resources 6232 FOLLOWERS

Finance and accounting

Finance and accounting 7693 FOLLOWERS

Information technology

Information technology 7179 FOLLOWERS

Startup

Startup 6684 FOLLOWERS

Business growth

Business growth 10364 FOLLOWERS

Ecommerce strategy

Ecommerce strategy 7504 FOLLOWERS

Selling online

Selling online 7558 FOLLOWERS

Search engine marketing

Search engine marketing 7552 FOLLOWERS

Social media

Social media 7651 FOLLOWERS

Web design

Web design 7463 FOLLOWERS

Web development

Web development 7514 FOLLOWERS

Web hosting

Web hosting 7387 FOLLOWERS

Business structure

Business structure 5378 FOLLOWERS

Insolvency

Insolvency 5288 FOLLOWERS

Intellectual property

Intellectual property 5338 FOLLOWERS

Buying a business

Buying a business 5332 FOLLOWERS

Employment law

Employment law 5308 FOLLOWERS

Customer acquisition

Customer acquisition 6921 FOLLOWERS

Graphic design

Graphic design 6848 FOLLOWERS

Media production

Media production 6838 FOLLOWERS

Advertising

Advertising 6950 FOLLOWERS

Branding

Branding 6976 FOLLOWERS

Market research

Market research 6882 FOLLOWERS

Online marketing

Online marketing 7018 FOLLOWERS

Public relations

Public relations 6890 FOLLOWERS

Leadership

Leadership 5492 FOLLOWERS

Managing employees

Managing employees 5476 FOLLOWERS

Outsourcing

Outsourcing 5462 FOLLOWERS

Succession planning

Succession planning 5434 FOLLOWERS

Cashflow management

Cashflow management 5606 FOLLOWERS

Taxation

Taxation 5573 FOLLOWERS

Insurance

Insurance 5556 FOLLOWERS

Superannuation

Superannuation 5557 FOLLOWERS

Banking

Banking 5563 FOLLOWERS

Accounting

Accounting 5586 FOLLOWERS

Government grants

Government grants 5566 FOLLOWERS

Website

Website 6226 FOLLOWERS

Cloud computing

Cloud computing 6145 FOLLOWERS

Hardware and software

Hardware and software 6115 FOLLOWERS

Product development

Product development 6448 FOLLOWERS

Startup branding and PR

Startup branding and PR 6479 FOLLOWERS

First 100 days

First 100 days 6450 FOLLOWERS

Bootstrapping

Bootstrapping 6420 FOLLOWERS

Research and Innovation

Research and Innovation 6455 FOLLOWERS

Importing

Importing 7254 FOLLOWERS

Growing and scaling

Growing and scaling 7356 FOLLOWERS

Market trend

Market trend 7322 FOLLOWERS

Business partnership

Business partnership 7329 FOLLOWERS

Lifestyle and health

Lifestyle and health 7334 FOLLOWERS

Managing risks

Managing risks 7312 FOLLOWERS

Franchising

Franchising 7261 FOLLOWERS

Business coaching

Business coaching 7372 FOLLOWERS

Business planning

Business planning 7393 FOLLOWERS

New business ideas

New business ideas 6502 FOLLOWERS

View more