Caleb Riutta, Partner at DUSK Digital

It sounds cliche to say that I love what I do (especially when you own the business, amirite?). But, it's true and here is why:

"I grew up in the Phoenix Arizona and before I went to business school I worked for my Dads Roofing company. As you might know the summers in Arizona get hot. In fact, it was not uncommon for me to be working in heat that reached 130 degrees F and up. I enjoyed the work in some morbid way (the desperate struggle in the sun everyday made me feel alive) However, I wanted something more than waking up, sweating, and then going to bed burnt out.

I moved to Finland married a finnish girl and started to go to business school. This is were I met my current business partner Philip Shaetz. We won some business competitions while in school and always tried to think of differnet business models and ideas that we could pursue. It wasn't until we were nearly done with school when we decided to start building websites and doing SEO. You see we had always been overachievers in school and built a website for nearly every class project. We had a knack and a desire, so we pursued it.

Fast forward to over a year later. I am currently studing my masters and working full time for myself. We get our clients the results they want and form long term relationships. It has been a long way for me from the roofs of Arizona!