Henrik Larsen profile image

Henrik Larsen

Director at IePlus Pty Ltd

Member Since November 2012

Brno, NSW, 641 00

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258 FOLLOWERS

I'm an independent Contractor in the Oracle Technical Architecture space, I run a couple of online initiatives trying to get my bearing in this brave new online world.

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I get my videos to rank on YouTube

Thanks Peter that is really good info.. hey good event Thu did you end up doing any interviews?

H

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Digital Marketing

What is the most effective way to drive traffic on a budget?

This is good info.. I have actually been using adwords for a bit.. kinda not as easy as it's made out though.. still struggling big time figuring out how to increase the quality score..!! Figured out that it's relatively easy to get lots of impressions and lots of clicks but much harder getting the RIGHT clicks i.e. the once that leads to conversions.. 

 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I keep on top of Google's changes that might affect SEO?

Tim,

Actually not a bad question though.. Perhaps these days it's less about "secret magic" and more about just taking that extra task off our all too crowded daily task list..??

 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I keep on top of Google's changes that might affect SEO?

Good points... I guess at times one may only realize that techniques are "black hat" once the ranking drops (-:  I'll check out the links thanks 

Henrik

Henrik Larsen answered this question

Gill Walker
Gill Walker , Owner Director, Principal CRM Business Consultant at

Sales and Marketing

What are the differences in the way men and women do business?

Fascinating views from both David and Steve.. Maybe some of the female members would share their perspective too?

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Risk Management

What backup recovery measures do you have for your business?

Good points Micha, To add to the cloud concerns, I guess security in the cloud is still debatable, Also call me paranoid but when shifting large amounts of potentially sensitive data to the cloud I would like to be sure it is not in any way shape or form being "mined" by the cloud providers..
Lastly there is that issue about bandwidth getting that initial full backup into the cloud if you want to use it as a DR solution you potentially could rebuild a full server from.. but... allegedly that will be fixed by the NBN rollout.... soon...ish! 

Henrik Larsen answered this question

Mark Henderson
Mark Henderson, CEO and Founder at Espressogrow

Business Management

How do you define success?



Mark, Popular question this time of the year
(-: time to reflect and look forward I guess..

Success is a very interesting concept.. and as Wendy points out
totally different from person to person. 


It seems like the society in in general (the media in particular) is
trying to simplify this rather complex “success phenomenon” to be wealth, big
house, fast car, beautiful body, stunning partner etc. I’ll leave it up to you
to make your own conclusions on why that is…. 

So prompted by your question I sat down and thought through what success
was to me and in that process I tried to categories some measurable areas I
could focus on (aren’t we IT people so sadly focused on structure..)

Anyhow I decided that the following were the categories that I would
evaluate:

·
Physical well being -> Am I healthy, Am I
treating my body with respect

·
Relationships -> Do I have meaningful,
loving relationships

·
Leisure time  -> Do I take enough time to “play” and
spend time with family, friends and loved once and what is enough time?

·
Spiritual  -> Am I in balance with my values, and my
beliefs be it religious or otherwise 

·
Finances -> Is my financial situation where
I want it to be?

·
Business -> Is my business / Work where I
want it to be

·
Personal development -> am I spending enough
time on personal development and learning

·
Contributions -> do I contribute to make the
society / world a better place? Be it financially, time, ideas or
otherwise

·
Gratitude -> do I show gratitude for what I
have at this stage in my life

Those were the key areas I used to assess my level of success they
are not necessarily listed in any particular order however it is not
coincidental that health features at the top of my list as I firmly believe that without
good health most other things really doesn’t matter much..

As most people I could obviously not answer yes to all questions but
it has given me a good indication where I need to focus my attention and
improve things this year.. 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Social Media

What automated platforms or tools to use for social media?

Sorry Matt I clearly missed that post.. didn't pop up when searching before asking the question..? Anyhow perhaps others may have different tools/experiences to share?

New Business Ideas

A fast way to validate your new business model

So you are at a stage where you want to start this great new venture. You have an idea, convinced it will make you the next Facebook or Google but you are still trying to quantify the idea and exactly how it will make you the first $100M. OK maybe not, but perhaps you have an established business you consider taking in a new direction (or "pivot", to use one of the popular “valley terms”). ...

New Business Ideas

A fast way to validate your new business model

So you are at a stage where you want to start this great new venture. You have an idea, convinced it will make you the next Facebook or Google but you are still trying to quantify the idea and exactly how it will make you the first $100M. OK maybe not, but perhaps you have an established business you consider taking in a new direction (or "pivot", to use one of the popular “valley terms”). ...

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I get my videos to rank on YouTube

Thanks Peter that is really good info.. hey good event Thu did you end up doing any interviews?

H

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Digital Marketing

What is the most effective way to drive traffic on a budget?

This is good info.. I have actually been using adwords for a bit.. kinda not as easy as it's made out though.. still struggling big time figuring out how to increase the quality score..!! Figured out that it's relatively easy to get lots of impressions and lots of clicks but much harder getting the RIGHT clicks i.e. the once that leads to conversions.. 

 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I keep on top of Google's changes that might affect SEO?

Tim,

Actually not a bad question though.. Perhaps these days it's less about "secret magic" and more about just taking that extra task off our all too crowded daily task list..??

 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Search Engine Optimisation (SEO)

How do I keep on top of Google's changes that might affect SEO?

Good points... I guess at times one may only realize that techniques are "black hat" once the ranking drops (-:  I'll check out the links thanks 

Henrik

Henrik Larsen answered this question

Gill Walker
Gill Walker, Owner Director, Principal CRM Business Consultant at

Sales and Marketing

What are the differences in the way men and women do business?

Fascinating views from both David and Steve.. Maybe some of the female members would share their perspective too?

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Risk Management

What backup recovery measures do you have for your business?

Good points Micha, To add to the cloud concerns, I guess security in the cloud is still debatable, Also call me paranoid but when shifting large amounts of potentially sensitive data to the cloud I would like to be sure it is not in any way shape or form being "mined" by the cloud providers..
Lastly there is that issue about bandwidth getting that initial full backup into the cloud if you want to use it as a DR solution you potentially could rebuild a full server from.. but... allegedly that will be fixed by the NBN rollout.... soon...ish! 

Henrik Larsen answered this question

Mark Henderson
Mark Henderson, CEO and Founder at Espressogrow

Business Management

How do you define success?



Mark, Popular question this time of the year
(-: time to reflect and look forward I guess..

Success is a very interesting concept.. and as Wendy points out
totally different from person to person. 


It seems like the society in in general (the media in particular) is
trying to simplify this rather complex “success phenomenon” to be wealth, big
house, fast car, beautiful body, stunning partner etc. I’ll leave it up to you
to make your own conclusions on why that is…. 

So prompted by your question I sat down and thought through what success
was to me and in that process I tried to categories some measurable areas I
could focus on (aren’t we IT people so sadly focused on structure..)

Anyhow I decided that the following were the categories that I would
evaluate:

·
Physical well being -> Am I healthy, Am I
treating my body with respect

·
Relationships -> Do I have meaningful,
loving relationships

·
Leisure time  -> Do I take enough time to “play” and
spend time with family, friends and loved once and what is enough time?

·
Spiritual  -> Am I in balance with my values, and my
beliefs be it religious or otherwise 

·
Finances -> Is my financial situation where
I want it to be?

·
Business -> Is my business / Work where I
want it to be

·
Personal development -> am I spending enough
time on personal development and learning

·
Contributions -> do I contribute to make the
society / world a better place? Be it financially, time, ideas or
otherwise

·
Gratitude -> do I show gratitude for what I
have at this stage in my life

Those were the key areas I used to assess my level of success they
are not necessarily listed in any particular order however it is not
coincidental that health features at the top of my list as I firmly believe that without
good health most other things really doesn’t matter much..

As most people I could obviously not answer yes to all questions but
it has given me a good indication where I need to focus my attention and
improve things this year.. 

Henrik Larsen answered this question

Henrik Larsen
Henrik Larsen, Director at IePlus Pty Ltd

Social Media

What automated platforms or tools to use for social media?

Sorry Matt I clearly missed that post.. didn't pop up when searching before asking the question..? Anyhow perhaps others may have different tools/experiences to share?

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